Telecom
More Consumers Consider Access to Phone on Wheels Vital
There is impending doom for road users as fifty percent of consumers consider it vital to access phone while driving, according to a new survey.
The International Data Corporation (IDC) announced this at the weekend, in its Manufacturing Insights the initial results from a consumer survey: “Methods and Practices: Connected Vehicles and Consumer Connectivity Preferences”.
The survey, developed over the past six months with input from key industry stakeholders, was designed to assess the current situation and potential challenges associated with connected vehicle technology adoption.
According to the results, almost 50% of consumers consider it vital to have access to a phone in the vehicle and about 40% consider it vital to access apps such as navigation and music while in the vehicle.
And, while only about one-quarter of all consumers consider it vital to utilize the phone for business when in the vehicle, almost half of the baby boomer population (consumers between the ages of 45 and 65) consider it vital to access the phone in the vehicle for business and applications, signifying that this group has a strong connected identity beyond personal use.
This is a significant finding for connected vehicle stakeholders, especially automakers, because baby boomers continue to have the majority of “buying power” today for large investments such as homes and vehicles, IDC said.
The Federal Road Safety Corps (FRSC) declared a grim half-year report that no fewer than 2,422 persons died while 11, 961 were injured in 3,708 road accidents between January and June 2013.
The figure is the in the past three years, comparatively. In the 2011 half-year report, 2,218 people lost their lives, while in the same period last year, it was a casualty of 1,926 — a 21.6 percent reduction that has now jumped to the latest frightening record of 2,422.
These statistics on road fatalities in Nigeria are alarming, even more so as FRSC cannot capture the entire number of persons who lost their lives to accidents on our roads.
However, IDC said that investments in connected vehicle capabilities and accompanying services, intended to provide the driver with an array of benefits, many of which focus on increased safety, are ongoing by automakers and a host of other ecosystem players.
In spite this, the Manufacturing Insights asserts that an insufficient amount of consumer research has been performed by these stakeholders to focus these investments, and because of this, a number of development efforts made thus far may suffer from low adoption.
The results of IDC Manufacturing Insights’ new study can help automakers, suppliers and other third parties develop a more thorough understanding of consumer wants and concerns with relation to this evolving vehicle technology and what it enables, and as a result, fine tune their development efforts.
Additional study findings include: Three-quarters of respondents prefer to access in-vehicle services through their existing mobile device, maintaining their “digital identity”.
The majority of consumers (two-thirds) would prefer their existing mobile service provider for emergency and other in-vehicle services, if given a choice.
Thirty-five percent of consumers believe connected and emergency services should be included free with the vehicle, but 50% of consumers find $24-60 per year a reasonable price range to pay for the services.
Commenting on the Insight, Sheila Brennan, program manager for IDC Manufacturing Insights’ Connected Vehicle Strategies research, said, “According to our study, most consumers find it vital to access the phone in the vehicle but also want to maintain their “digital identity” by connecting their current device to the vehicle.
“Therefore, automakers that have a strategy to provide consumers the ability to access their current device’s service through the vehicle, but also gain access to any OEM unique embedded services that come with the vehicle, will gain an advantage in the connected vehicle market.”
The report is the first in a series that will showcase the study results, and examines key characteristics of the study population, including current vehicle age and condition, technology currently owned, daily commute distance, and new vehicle purchasing intent.
According to the report, all future vehicles will likely have innovative technologies that include built-in dashboard “infotainment” systems, allowing for hands-free communication and access to a wide range of “applications” that initiate services, access information and music, provide navigation and so forth. However, despite the need for and consumer interest in connected vehicle functionality, IDC Manufacturing Insights predicts adoption, via new vehicle model purchases, will continue to be slow.
Airtel Nigeria has strengthened its nationwide retail and distribution network as part of its continued investment in enhancing service delivery and making telecommunications and digital services more accessible to millions of Nigerians.
The company’s retail ecosystem comprises more than 4,000 exclusive Airtel shops and over 200,000 retail touch-points nationwide, including partner stores, channel partners and neighborhood agents. This network ensures that subscribers can conveniently easily access SIM registration, device purchases, airtime and data recharge, customer support and other digital solutions.
Commenting on the company’s retail distribution strategy, Dinesh Balsingh, CEO, Airtel Nigeria, said,
“Telecommunications goes beyond the physical infrastructure, it is important that we are able to reach people where they live and work. That is why we continue to invest in a strong retail and distribution ecosystem that enables us to bring Airtel closer to our customers while delivering a consistent, high-quality experience wherever they are.”
According to Joypratip Sengupta, Director, Sales and Distribution, Airtel Nigeria, the company’s distribution network plays a vital role in ensuring seamless service delivery.
“Our retail network is designed to ensure that our services reach customers efficiently. It is a combination of efficient logistic systems, strong partnerships and local engagement that enables us to consistently meet the needs of our customers across the country,” he said.
The strengthened distribution strategy complements the company’s ongoing investments in network infrastructure and digital innovation, recognising that customer proximity remains a critical driver of service excellence and digital inclusion.
In addition to improving customer access, Airtel’s extensive retail ecosystem continues to create economic opportunities for thousands of entrepreneurs, distributors, retailers and small business owners who form an integral part of the company’s value chain.
As demand for accessible, interconnected digital services continues to grow across Nigeria, Airtel remains committed to investing in improving its service delivery and ensuring that every subscriber enjoys quality service.
Kaspersky’s latest global survey shows a change in how people go online: 60% of survey participants from the Middle East, Turkiye, and Africa (META) region now claim their smartphone is the main device they use to access the Internet, pushing the PC into a secondary role.
But as the amount and sensitivity of data stored on these phones keep growing, cybersecurity experts warn that users’ security habits aren’t keeping up.
According to the survey* 60% of respondents from the META region consider a smartphone their primary device for accessing the Internet. The most active smartphone users are representatives of Gen Z, with 67% of all global respondents aged 18-28 choosing a mobile phone as their main device.
With mobiles as the full-fledged rivals of computers in accessing the Internet, the amount of important data stored on them has also increased significantly. Personal photos and videos are leading the pack. 60% of users in the META region store visual memories on their devices. Close behind are contact details (51%), text messages and chats history (45%) and important personal documents such as IDs and passports (43%).
At the same time, a substantial portion of users in the META region keep work‑related data on their smartphones (37% emails, 22% calendars and 17% even store access to corporate systems), blurring the line between personal and professional realms.
Financial credentials and login details appear on 40% of devices, while emerging categories like AI chat histories (30%) and gaming accounts (26%) signal new types of personal data stored on personal devices.
“Now our smartphones serve as full‑featured assistants that touch every aspect of our lives. The data we entrust to them goes far beyond photos, phone numbers or text messages. Consequently, the main question is no longer “what we store,” but “how we protect it,” requiring security to become as integral to the device as the data it carries,” comments Anton Kivva, cybersecurity expert at Kaspersky.
Three keys to mobile data security
To help users navigate this new digital reality safely, Kaspersky experts have issued a three-step security plan:
- No data should live on your phone only
A smartphone should never be the sole repository for any type of information. While having everything at your fingertips is convenient, accidental deletions, loss or hardware failure can make recovery impossible without reliable backups or cloud sync.
The most sensitive data like passwords, ID or financial details requires special attention and preferably be kept in a protected format. Use a dedicated security solution like Kaspersky Password Manager, which apart from securely keeping credentials and bank cards, has a special secret vault functionality aimed at storing important documents, for example, scanned Passports/IDs and PDF files, addresses and notes. Thanks to the cross-device synchronisation it allows access to the data from any gadget.
- Create a guard against digital threats
In Q1 2026 only, more than 2.67 million attacks utilising malware, adware or unwanted mobile software were prevented and more than 306,000 malicious installation packages were discovered.
Mobile devices require the same cyber protection as PCs. Kaspersky experts recommend cybersecurity solutions such as Kaspersky Premium that provide comprehensive protection – starting with scanning apps for potential threats upon installation, and using AI‑driven features to block malicious and phishing links in real time and prevent data or money losses, among many other security layers.
- The “what if” scenario planning
Phone loss always occurs unexpectedly, but a few proactive steps can dramatically reduce its impact:
Turn on location services. Both Android and iOS include built-in tools that can locate a lost phone and, if needed, wipe its data remotely. Kaspersky for Android app activates this capability through the Where Is My Device feature.
- Enable automatic backups.Regular backups ensure that photos, videos, documents, contacts and other vital data can be restored even if the device is lost or stolen.
- Configure instant auto‑lock.Setting the phone to lock immediately after the screen turns off keeps it inaccessible to thieves or cyber‑criminals when you’re not using it.
- Keep the device physically safe.In public spaces, never leave your phone unattended or within easy reach, avoid placing it on tables, in back pockets or any other vulnerable spot.
“We often underestimate how much valuable information we keep on our mobile devices and how vulnerable that data truly is. Ask yourself: When was the last time I backed up my photos or notes? What’s my plan if my phone goes missing? Do I verify links before I click them? While most users automatically think of security software for their computers, phones lag behind. It’s time to give your everyday digital companion the same robust cyber‑protection it deserves,” adds Anton Kivva, cybersecurity expert at Kaspersky.
Nigeria will host telecommunications, Information and Communication Technology (ICT) and digital economy ministers from across Africa for the 7th Ordinary Session of the African Telecommunications Union (ATU) Conference of Plenipotentiaries (CPL-26), scheduled for July 23 to July 24 in Abuja.
The conference, the highest decision-making body of the ATU, is expected to bring together ministers, regulators, industry leaders, development partners and other stakeholders from the Union’s 52 member states to deliberate on Africa’s digital and telecommunications agenda for the next four years.
A statement by the organisers said delegates would adopt the Union’s strategic direction, approve its 2027–2031 budget and work programme, elect a new Secretary-General and determine the composition of the Administrative Council.
The conference will also harmonise Africa’s common positions ahead of the International Telecommunication Union (ITU) Plenipotentiary Conference scheduled to hold later this year in Doha, Qatar.
The Minister of Communications, Innovation and Digital Economy, Dr Bosun Tijani, described the conference as a significant milestone for Africa’s digital future.
“Nigeria is honoured to host the 7th Ordinary Session of the ATU Conference of Plenipotentiaries at a defining moment for Africa’s digital future.
“As countries across the continent accelerate digital transformation, it is increasingly important to strengthen regional cooperation, develop common positions on emerging technologies, and create enabling environments that attract investment, build digital talent and expand meaningful connectivity.
“Our role as host reflects the commitment of President Bola Ahmed Tinubu to building an innovation-driven economy while strengthening African cooperation on digital infrastructure, technology governance, skills development and investment,” he said.
One of the major highlights of the conference will be a ministerial dialogue on “Achieving Africa’s Meaningful Connectivity,” jointly organised by the ATU and the GSMA.
The dialogue will explore practical strategies for expanding affordable, reliable and quality connectivity across the continent, with emphasis on infrastructure investment, service quality, affordability and ensuring that digital access delivers tangible economic and social benefits.
Also speaking ahead of the conference, the Secretary-General of the ATU, Mr John Omo, said the meeting would provide member states with an opportunity to strengthen the Union’s capacity to drive Africa’s digital ambitions.
He said the decisions to be taken in Abuja would shape the ATU’s ability to support national priorities, sustain Africa’s participation in global telecommunications forums and respond effectively to emerging technological developments over the next four years.
The conference is expected to conclude with the adoption of the Abuja Declaration, which will provide governments, regulators, industry stakeholders and development partners with a common framework for advancing Africa’s digital transformation agenda.
According to the organisers, hosting the conference underscores Nigeria’s commitment to regional collaboration and reinforces the country’s growing leadership in digital policy, technology governance and investment promotion across Africa.
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