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MTN Sponsors 20 To Mecca, Slashes Roaming Rates

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(L-r): Two sponsored subscribers—Mohammed Bello (Lagos) and Abubakar Damgogo (Kano), with Customer Knowledge Analyst Marketing & Strategy, MTN, Ismail Salami and another sponsored subscriber, Usman Mohammed (Niger), during the departure of 20 subscribers to Mecca, for this year’s Hajj, sponsored by MTN, at the Murtala International Airport, Lagos.
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As parts of its yearly commitment to connects and reward its loyal customers, MTN, the leading ICT operator in Nigeria has sponsored 20 of its loyal customers to this year Holy pilgrimage to Mecca to fulfil some of their religious obligations.

This is an all-expense paid trip that MTN has been sponsoring over the last 6 years.

Similarly, in its effort to ensure that Muslim pilgrims continuously keep in touch with family and friends during Umrah & Hajj seasons, especially through access to data services, leading ICT operator in the country, MTN, has slashed its data roaming rates to Saudi Arabia at the most affordable price of one kobo per kilobyte.

The pilgrims who departed at the Murtala Mohammed International Airport, Lagos, on Friday to the holy land could not hide their excitement and the rare privilege MTN has given them.

They were full of praises to the leading ICT operators for not just sponsoring them on an all-expense-paid trip, but for also giving them an opportunity to fulfil a life-long desire and the fulfilment of the fifth pillar of Islam.

Kola Oyeyemi, general manager, Consumer Marketing, MTN Nigeria, explained that the strategic focus for this initiative is to show our appreciation to our customers

“We are committed to the total wellbeing of our customers as we drive to make their lives brighter and better through our unique propositions (products and value-added services). This is one of such initiatives aimed at uplifting and encouraging our subscribers to get closer to their faith. In the past six years, we have consistently supported our Muslim subscribers by sending them to Mecca. This has helped them fulfil the fifth pillar of Islam”, he states.

Speaking on how the subscribers were selected, Oyeyemi stated that the subscribers were selected through a computer-based random selection, on the digital Value Added Services like the daily devotionals, Islamic quotes, sermons, Islamic songs, prayers, Islamic callertunez and other spiritually uplifting and faith enriching contents they subscribed to.

“It is a reward for their dedication to our services that we decided to appreciate our customers and express how important they are to us. We will keep going the extra mile to show just how much we care,” he says.

He states further that the company will continuously go the extra mile in providing exciting innovative initiatives geared at enhancing its customers’ whole new digital experience, while encouraging them to be better in their various fields of human endeavour.

Meanwhile, MTN was at the various Hajj Camps across the Country and distributed over 20,000 travel kits including bags, money waist pouch, bathroom slippers and free MTN SIMs card.

Interestingly, MTN has also slashed its Data, Call and SMS rates to Saudi Arabia. MTN customers can browse for as low as 1kobo per kilobyte, make and receive calls for as low as N20 per minute, send text messages for N20 per SMS and receive SMS for free while roaming in Saudi Arabia.

Oyeyemi, also spoke on reasons MTN slashed SMS, Call roaming rates during the period.

He said that MTN customers can also make calls for as low as N30 per minute, send text messages for N20 per SMS and receive SMS for free while roaming in Saudi Arabia.

Oyeyemi said that the key strategic focus for the reduced tariff plans is to ensure that its Muslim subscribers and other people travelling to Saudi Arabia this Holy season don’t lose touch with their loved ones.

“We are always committed to the total wellbeing of all our customers as we strive to make their lives brighter through our propositions, products and value-added services. The thrust of this initiative is to ensure friendly roaming tariff rates for our customers who travel to Saudi Arabia and can still feel at home, browsing at the most affordable rate of 1kobo per kilobyte. Apart from the data rate, customers can also make calls at an affordable rate; send text message at a reduced rate and receive SMS from their loved ones at no cost, while enjoying other affordable friendly roaming services that MTN offers.”

Speaking on how to enjoy the reduced roaming rates, Oyeyemi explained that while in Saudi Arabia subscribers should go to the ‘setting’ of their phones, scroll to ‘network selection’, and choose ‘manual’. All available networks will be displayed and Select ‘Mobily’ or ‘Zain’ network and this allows you to enjoy lower call, SMS and data roaming rates.

Interestingly, MTN is sponsoring 20 of its Muslim subscribers in an all-expense paid trip to the Holy land for this year’s Hajj. The subscribers were selected through a computer-based random selection, on the digital Value Added Services like the daily devotionals, Islamic quotes, sermons, Islamic songs, prayers, Islamic callertunez and other spiritually uplifting and faith enriching contents they subscribed to.

Meanwhile, MTN was at the various Hajj Camps across the Country and distributed over 20,000 travel kits including bags, money waist pouch, bathroom slippers and free MTN SIMs card.

Over the years, MTN has continued to go beyond borders in providing exciting innovative initiatives geared at enhancing its customers’ whole new digital experience. In the process it has always ensured its subscribers constantly enjoy friendly innovative products and services, while engaging them at their passion points with life-enriching experiences.

 


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NITDA Partners OGP to Drive Presidential Digital Goals

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The Director General of the National Information Technology Development Agency (NITDA), Kashifu Inuwa, CCIE, has reaffirmed Nigeria’s commitment to open governance, transparency and inclusive digital development as the Open Government Partnership (OGP) team formally presented the award and certificate received at the OGP Global Summit Spain 2025 to the Agency’s leadership.

Nigeria emerged as the overall global winner in the Digital Governance category in recognition of the country’s excellence in deploying digital tools and policies to strengthen government transparency, accountability, and citizen engagement. In addition, Nigeria received the Regional Award for advancing Open Digital Governance across Africa and the Middle East, reaffirming its leadership role in promoting open government principles and driving digital transformation across the region.

These recognitions were largely attributed to initiatives led by NITDA in collaboration with civil society partners, such as Dataphyte, which showcased innovative and inclusive approaches to digital governance at the summit.

The summit, which was organised in Vitoria-Gasteiz, Spain, brought together more than 1,500 high-level representatives of governments, civil society leaders, and policymakers from around the world to exchange experiences, best practices, and progress on open government initiatives and implementation on key issues.

Receiving the OGP delegation at NITDA, Inuwa described the recognition as a national honour rather than an institutional one, stressing that the award reflects Nigeria’s collective efforts across government, civil society and the private sector in advancing open governance principles through the digital space.

According to him, such global recognition comes with heightened responsibility to deliver on commitments made under the OGP framework.

“This is not just about NITDA. It is a national recognition, and every recognition comes with responsibility,” the DG said.

“If we fail to execute the commitments we have made, it will not only affect our image locally but also at the international stage. This is also not something NITDA can do in isolation,” he added.

Inuwa linked the achievement directly to the Renewed Hope Agenda of President Bola Ahmed Tinubu, noting that digital transformation, transparency, economic diversification, job creation and efficient public service delivery remain central presidential priority areas.

He emphasised that leveraging digital technologies to deepen openness and accountability aligns with national objectives of strengthening institutions, improving governance outcomes and building trust between government and citizens.

Highlighting the importance of collaboration, the NITDA boss underscored the role of the OGP platform as a catalyst for a strong multi-stakeholder approach in Nigeria’s digital ecosystem.

He called on civil society organisations, development partners, the private sector and other government institutions to provide technical expertise, guidance and sustained engagement to ensure effective implementation of agreed commitments.

“We need to leverage the OGP platform. We need your expertise, your guidance, your support and your commitment to hand-hold us in delivering on these commitments,” he said.

He further noted that “a multi-stakeholder approach in the digital space is critical to fostering a resilient ecosystem that delivers real value to citizens.”

Inuwa disclosed that NITDA has already begun internal reviews of its OGP commitments and has tasked its representatives, including Dr Rousseau, to work with colleagues to develop a clear execution strategy.

He proposed the creation of joint work streams with OGP stakeholders to support implementation, ensure accountability and keep all parties on track.

“We are humans. Oversight and collaboration help us stay focused. With commitment, nothing is impossible, and I believe these goals are achievable,” he added, assuring the delegation of NITDA’s readiness and political will to deliver on all agreed commitments.

Inuwa also welcomed the idea of engaging the political leadership of OGP, including the Honourable Minister of Budget and Economic Planning, with a view to briefing President Tinubu on the achievement. He noted that celebrating milestones is important, as it reinforces morale and demonstrates that Nigeria’s efforts in digital governance are gaining global recognition.

“It’s also good when there are wins, we should celebrate, because we too never knew that the little things we are doing are noticed not just within Nigeria, but globally, to the extent of earning us this award,” he asserted.

He concluded by expressing gratitude to the Nigerian National OGP Secretariat and the global OGP leadership, reaffirming NITDA’s commitment to strengthening collaboration and building a more productive working relationship that will translate open governance principles into measurable national impact.

Earlier in his remark, Mr Olusoji Apampa, who led the OGP deelegation, said the honours were earned through a strong partnership between government and civil society, with NITDA playing a critical role, particularly in commitments focused on improving digital governance in Nigeria.

Apampa expressed hope that the awards would serve as added momentum to deepen ongoing commitments under NITDA’s leadership and accelerate the practical implementation of reforms aimed at strengthening digital governance across the country.


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PalmPay Launches N400 Million World Travel Carnival, Rewarding Users with Free Global Trips

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PalmPay, Nigeria’s leading digital banking platform, has announced the launch of its ₦400 million festive rewards campaign, designed to reward users with cash prizes and fully sponsored international travel experiences for everyday transactions on the PalmPay app.

The campaign will run from December 17, 2025, to January 8, 2026. The campaign is designed to reward everyday transactions with extraordinary experiences. It runs alongside PalmPay’s Purple December brand campaign, which focuses on wrapping up the company’s key brand and community initiatives for the year.

At the centre of the rewards campaign is the PalmPay World Travel Carnival, an interactive card collection experience that allows users to earn city cards by completing transactions on the app. Users are required to collect five city cards – London, New York, Dubai, Sydney, and Cape Town and combine them into a World  Card, which unlocks a share of the prize pool.

The more World Cards a user creates, the larger their share of the cash rewards. Any extra uncombined cards can be swapped with friends and other PalmPay users to help complete additional World Cards.

Beyond cash rewards, the Carnival also offers Free Global Trips. In each round, the top two users with the highest number of eligible transactions (₦100 and above) and at least one World Card will win an all-expense-paid international trip.

 The travel grand prize covers:

  1. Visa fees
  2. Round-trip international airfare
  3. 5-day, 4-night hotel accommodation
  4. Side attraction
  5. Meal expenses
  6. Airport pick-up and drop-off
  7. All transportation for scheduled tour activities during the trip

Winners will be determined through a transparent leaderboard system, with prizes credited automatically at the end of each round on December 25, December 31, and January 8.

Participation is simple:

  1. Complete tasks on the PalmPay app, such as Airtime, Data, Transfers, and other specific transactions listed in the app, to earn cards.
  2. Collect all five city cards.
  3. Swap cards with friends to complete your collection.
  4. Combine cards to form a World Card and earn cash rewards.
  5. Perform more transactions to climb the leaderboard for a chance at the global trip prize.

To ensure fairness, PalmPay has instituted strict rules: no cheating, bots, fake accounts, or manipulation. Any violations may lead to disqualification or account bans. Additionally, the Free Travel Prize is limited to one per user throughout the campaign.

Speaking on the launch, Femi Hanson, Head of Marketing & Communication, “This festive rewards campaign is about turning everyday banking into meaningful value for our users. With the World Travel Carnival as the headline activation, we are reinforcing PalmPay’s promise of being the smarter way to bank—where smart financial decisions unlock bigger opportunities.”


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REA, NBS Partner to Deliver Comprehensive Energy Data for Nigeria

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The Rural Electrification Agency (REA) and the National Bureau of Statistics (NBS) have signed a Memorandum of Understanding (MoU) to conduct a nationwide energy survey aimed at closing long-standing data gaps in Nigeria’s power sector. The initiative is expected to guide policy, attract investment, and accelerate universal electricity access.

Signed in Abuja, the agreement establishes a National Energy Survey based on the Multi-Tier Tracking Framework (MTF), a globally recognized methodology that measures electricity access not only by grid connection but also by quality, affordability, reliability, and usage of electricity and clean cooking solutions.

The survey will be implemented under the Energy Sector Management Assistance Program (ESMAP) of the World Bank. Dr. Abba Aliyu, REA Managing Director/CEO, said the partnership underscores REA’s commitment to evidence-based rural electrification planning and will generate detailed insights on electricity access and off-grid solutions nationwide.

Prince Adeyemi Adeniran, Statistician-General of the Federation/CEO of NBS, emphasized that reliable statistics are essential for effective policymaking, assuring that NBS will provide technical oversight, sampling expertise, and quality assurance to meet global standards.

The survey will assess energy access, household affordability, expenditure patterns, and the adoption of off-grid technologies such as solar home systems, mini-grids, and clean cooking solutions. REA will provide sector expertise and policy alignment, while NBS manages regulatory approvals, methodology, and technical supervision.

Funded and technically overseen by the World Bank, the exercise will run for 18 months, with the resulting data expected to improve national energy planning, programme targeting, and private sector investment, particularly in underserved and rural communities.

Officials said the collaboration reflects the Federal Government’s commitment to strengthening inter-agency coordination, enhancing energy data availability, and advancing Nigeria’s goal of universal electricity and clean cooking access.


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