Telecom
Nigeria Showcases Digital Social Investments at APRA 2024
Nigeria through the Nigerian Communications Commission (NCC) showcased various digital social investments at the just-concluded 35th annual conference of the African Public Relations Association (APRA) in Abidjan, Côte d’Ivoire.
Through a presentation by the Head of Media Management Relations at the NCC, Dr. Omoniyi Ibietan, who later emerged as the Secretary-General of APRA after an election at the event which took place from 13th to 17th May, 2024, participants had a glean into some of the digital social investments and infrastructure expansion happening in Nigeria, through regulatory efficiency of the Commission.
In his presentation with the title: “Digital Inclusion as Arbiter of Accessible PR: A Case of the Nigerian Communications Commission,” Ibietan highlighted some 36 initiatives of the Commission within and beyond its immediate regulatory mandate, implemented to promote infrastructure expansion, support SMEs, empower educational institutions, advance innovation and promote digital up-skilling of Nigerian youths.
These include the Advanced Digital Awareness Programme for Tertiary Institutions (ADAPTI); Campus Innovation and Entrepreneurship (CIEP) programme; e-PAD project for 232 institutions; Digital Appreciation Project (DAP) for 247 secondary schools; Digital Literacy Training for Teachers (DLT); Digital Integration Programme (DIP) for MSMEs; and the E-Accessibility programme targeted at persons with disabilities.
Others include the Nigerian Girls Can Code Competition; the Build A-Thon, aimed at enabling young persons to pitch and enhance their skills and new learning experience; Tertiary Institutions Digital Centre (TIDC) for 250 institutions; 2,291 Digital Nigeria Centers (DNC) online/offline educational resources; Local Application and Content Deployment programme; and up to 72 Rural Broadband Initiative projects, among others.
According to him, the NCC through its component special purpose vehicle, the Universal Service Provision Fund (USPF) has undertaken several digital infrastructure projects, programmes and collaborative activities with stakeholders.
“These interventions have caused a shift in digital literacy, fundamentally shrank the digital divide and opened the floodgates of participation in political, economic and social processes, and enabled accessible digital public relations in Nigeria,” he said.
While over 20 papers were presented at the APRA Conference to expound its thematic focus of “One Africa, One Voice: Bridging Africa’s Communication Divide”, Ibietan’s paper was the only presentation that showcased digital infrastructure investments by any African country, even though many papers advocated the centrality of adequate broadband infrastructure in enhancing digital culture on the continent.
Ibietan emphasised that digital inclusion is the ability of individuals and groups to access and fully participate in the digital society, particularly in the use of information and communication technologies (ICTs) such as the internet, computers, and mobile devices.
He submitted that digital inclusion encompasses not only access to digital technologies but also the skills, knowledge, and resources needed to effectively utilize them.
He also emphasised that the phenomenon of digital inclusion is desirable for economies that aspire to grow and develop in remarkable and measurable sense.
He said: “This is because digital inclusion promotes social and economic opportunities, enhances civic engagement and participation, supports education and lifelong learning, fosters digital literacy and skills development, encourages innovation and entrepreneurship, and helps to bridge the digital divide and reduce inequalities.”
He referenced that the COVID-19 pandemic and its fallouts proved the significance of digital infrastructure to the economy.
Luckily, he said: “Nigeria’s investment in broadband infrastructure partly explained why the nation was able to cope with the outbreak of the COVID-19 virus because availability of digital infrastructure helped individuals, businesses and the government to migrate their social and economic activities to digital platforms in order to mitigate the devastating effect of the Pandemic.”
He recommended constant and seamless communication among stakeholders to ensure efficiency in the management and proper harvest of derivable benefits social investment and infrastructural projects.
In the true spirit of the festive season, Globacom has introduced “Glo Take a Guess,” a new value-added service designed to entertain, engage, and reward subscribers across Nigeria.
The interactive trivia game lets customers test their knowledge of everyday topics and lifestyle trends for a chance to win airtime, data, and exciting cash prizes.
According to Globacom, subscribers can join the fun by dialing 209992# and choosing from daily, weekly, or monthly plans. Once subscribed, they’ll receive an SMS confirmation with a link to play.
“Participants stand a chance to win fantastic rewards, including airtime, data, and cash prizes, when they answer trivia questions correctly,” the company explained. “It’s a fun and rewarding experience for everyone.”
Subscription costs ₦100 per day, ₦300 per week, or ₦500 per month — with corresponding rewards of ₦10,000 daily, ₦100,000 weekly, and up to ₦1 million monthly. The more subscribers play, the greater their chances of winning.
Globacom added that “Glo Take a Guess” is more than just a game — it’s a lighthearted way to stay entertained and earn rewards while easing the pressures of rising living costs.
It was a display of brilliance and composure as young Nigerians, aged 9 to 15, showcased their spelling prowess in the Enugu regional final of the MTN mPulse Spelling Bee on Saturday, November 1, 2025, held at the International Conference Centre, Enugu. After an electrifying one-hour showdown among 20 contestants, seven young spellers earned the right to compete in the grand finale in Lagos.
These excited champions, Nelson Ede Chidubem, Praise Ihionu, Emeka Nwaokocha Samuel, Treasure Oyibosu, Michelle Atanu Ufedo, Munachimso Onyemaechi, and Oyingba Douglas-Naingba, have been presented with their tags for the grand finale and will advance to Lagos, where they will join other regional winners to contend for the national title.
As part of the event, gift vouchers were presented to children and parents through questions and answers, adding a festive touch to the competition.
In his remarks, Honourable Emeka Nelson Nwagbo, Senior Special Adviser on Youth Mobilisation, Enugu West, said, “This initiative has not only encouraged academic excellence but also inspired our young leaders to pursue knowledge with confidence and pride. To the organisers, teachers, parents, and participants, thank you for making this event a success. Your dedication and support have truly made today memorable.
Once again, we say a big thank you to MTN Nigeria. We are happy that the brand is working in line with the vision of the Governor concerning smart schools. We look forward to more collaborations that will continue to empower our kids and youths,” he concluded.
Honourable Paul Ogbewe Okechukwu, Senior Special Adviser to the Governor on Youth Mobilisation, Enugu East, also commended MTN for fostering literacy and healthy competition among teens, and for hosting the first physical regional finals in Enugu.
Addressing the participants, Temilolu Salako, Senior Manager, Segment Marketing, Youth, Women, & Teen, MTN Nigeria, said, “At MTN, we believe in the power of connectivity and technology to transform lives and build a brighter future for everyone. My team and I are here to inspire, support, and guide you on your journey to success. Together, we can achieve great things and make a lasting impact.”
With the seven winners from the Enugu regional final now advancing to the grand finale in Lagos, attention shifts to the next rounds of the MTN mPulse Spelling Bee regional finals, scheduled to hold in Abuja on November 8 and Ibadan on November 15, 2025.
Telecommunications giant, Globacom, has launched an exciting new lottery service — Glo Play Up — designed to blend fun, anticipation, and the prospect of life-changing rewards for its subscribers.
Glo Play Up offers Nigerians a simple yet thrilling opportunity to turn small predictions into multi-million-naira wins. The game invites subscribers to pick a lucky number between 1 and 9 for a chance to strike gold.
To participate, Glo customers simply dial *400# or send their chosen number via SMS to 400. Each entry costs just ₦100, and players can either subscribe daily or play on demand — whenever inspiration strikes.
In a statement issued in Lagos, Globacom described the initiative as more than just a game of chance, but a celebration of hope and possibility.
“We understand the optimism and adventurous spirit of Nigerians,” the company explained. “People love to dream, play, and believe in the power of that one big win. Glo Play Up makes that dream more attainable — it’s easy to play, affordable, and truly rewarding.”
Every Friday at 4 p.m., a weekly draw will take place at Glo’s Head Office, where ten lucky subscribers will each receive ₦1 million. In addition, a grand prize winner will be announced monthly, walking away with an impressive ₦10 million. Winners will be hosted at their nearest Glo Regional Office, and all cash prizes will be credited directly into their MoneyMaster Wallet accounts.
With Glo Play Up, entertainment meets empowerment — reinforcing Globacom’s commitment to innovation, connection, and customer delight. The service not only promises excitement but also the possibility of transforming lives through rewarding experiences.
For more information, visit https://www.gloworld.com/ng/glo-play-up-lottery
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