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NITDA Partners ACM to Train Indigenous Content Creators on Emerging Technology
In order to identify and build the teeming talents in Nigeria’s creative industry, the Director General, National Information Technology Development Agency (NITDA), Kashifu Inuwa, has said that Federal Government will partner with Africa Creative Market to train them on how to use emerging technologies, create talents and boost the region’s creative capabilities as well as strategically place it at the forefront of technologically driven business in the African continent.
Inuwa made this known in Lagos while giving a Keynote Address on “The Importance of Tech in the Creative Industry”, at the Africa Creative Market (ACM) event.
He stated that emerging technologies are disrupting the way humans produce, distribute and consume content, and that the creator of content remains central to everything.
The DG affirmed that Federal Government through NITDA, Inuwa confirmed is ready to partner with ACM to create talents and train them on how to use emerging technologies to excel and thrive in all they do, and plans are already underway to train one million app developers in the next 18 months
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“We are partnering with ACM after this Summit to train you on Metaverse, Artificial intelligence, Blockchain and many more. We are identifying people that need the training and we will get the best trainers in the world to come and train the trainers,” he noted.
The DG challenged African creatives to be part of the crop of people who will create Metaverse, as the days of playing the catch-up game by Africa are over.
He said, “the creation of Metaverse will help achieve three things. Firstly, it will ensure ownership and protect copyright. Before now, you can do your work and someone can take it and share it online without even making reference to the owner of that content at all. But with emerging technologies such as Blockchain, NFT, etc, it will help you to be recognized for your work. If anyone buys that work or shares, he will see the owner of the work”.
“Secondly, it will create a source of income for you. Unlike before, well, I can see even now in the most part of the world, when an art work is created, they sell it to one person and that’s it. But with technology, you can earn from every sell; with NFT, you can collect royalties, whenever your product sells in the market you will get some percentage from it and thirdly, it will take you to the global stage”, Inuwa maintained.
Emphasizing on the value emerging technologies come with, Inuwa encouraged the audience to position themselves toward creating value from them.
“There is a lot of research saying that Metaverse will add between five to thirteen trillion US dollars to the global GDP by 2030. So how are you positioning yourself to capture value from this. That’s why we are here today and that’s why the government is partnering with you to help build talents and support the course of building the Metaverse, because it is going to be basically driven by creativity”, the DG said.
The Internet, Inuwa noted, enables viewing of things but affirmed that with the Metaverse, users will have the sense of emersion, and it will help Africans in telling their indigenous stories to the rest of the world while also capturing the needed value.
“According to research, the creativity market or the creative economy is valued at almost six trillion US dollars but Africa is perhaps capturing only 1.4 percent of that value; today in the world African music is one of the best, if you want people to dance, you’d have to play the African music, so why are we not capturing value from it? It is because we don’t own the platforms. So, the only way we can capture the needed value is to be creating and being part of those platforms and allowing African characters to be seen on the platforms,” he added.
While making reference to a report of the United Nations World Mental Health report which says that about one billion people are suffering from mental health, the DG opined that the best medicine for mental health is creativity, as such sued for more creative minds to take up the challenge in innovating for posterity.
“When you create non-digital art work, you can only sell it in a shop or a particular place but with the digital means, you can sell it in anywhere in the world, that’s the power of digital technologies”, the Director-General averred.
He enumerated other emerging technologies which include Artificial Intelligence, Blockchain, Augmented and Virtual Reality, noting that they will all change everything and create value.
The 2022 ACM programme focused on training and empowering youths in creative technologies and covered different areas including: animation, games and metaverse.
As Africa and MENA’s startup ecosystems transition from post-correction resilience into a new phase of disciplined growth, the Africa Startup & VC Landscape Preview (ASVLP 2026) will convene leading founders, investors, policymakers, and ecosystem builders on January 29, 2026, for its second annual, agenda-setting virtual forum.
Following a challenging global venture cycle, 2025 marked a notable rebound across the African ecosystem, with startups raising an estimated $3.2–$3.3 billion over the full year.
The recovery was accompanied by significant structural shifts: Kenya emerged as the leading destination among Africa’s “Big Four” markets for the first time, while Nigeria recorded a year-on-year funding decline, reflecting changing investor preferences, macroeconomic pressures, and a broader recalibration toward capital efficiency and sustainability.
Sectorally, fintech remained the most funded vertical, while climate & energy, AI-enabled solutions, healthtech, and infrastructure-adjacent businesses gained increasing attention. Across Africa and MENA, development finance institutions (DFIs) and family offices played a more pronounced role in anchoring funds, deploying catalytic capital, and supporting blended-finance structures, reshaping how early-stage and growth capital is mobilized.
ASVLP 2026 is designed to translate these data points into forward-looking strategy.
The forum will bring together venture capitalists, angel investors, LPs, DFIs, family offices, founders, corporate leaders, and regulators from Africa, MENA, Europe, and North America to assess 2025 outcomes and chart priorities for 2026.
The program will feature keynotes, fireside chats, panels, and deep-dive roundtables, including discussions on:
· The 2026 Africa & MENA FinTech Landscape, focusing on security, profitability, regulation, and growth frontiers
· Emerging Fund Managers, capital formation, and LP alignment
· Talent, operator depth, and institutional capacity as constraints to scale
· Regulatory evolution and cross-border market integration
A major highlight of ASVLP 2026 will be the Final DealRoom Pitch Session, where a curated group of high-potential startups will present to an experienced panel of investors.
• Founders can apply to pitch via: bit.ly/ASVLP-DR-Founders
• Investors seeking DealRoom access can request entry via: bit.ly/ASVLP-DR-Investors
Confirmed speakers for ASVLP 2026 include Khaled Ismail (HIMangel), Idris Ayodeji Bello (LoftyInc Capital), Zachariah George (Launch Africa), Tosin Faniro-Dada (Breega), Selma Ribica (FirstCircle Capital), Maha Mandour (COREangels MEA), Joe Kinvi (Borderless), Remi Prunier (Orange Ventures MEA), Karima El Hakim (Plug and Play Tech Center), Souheil Guessoum (President, The Confederation of Citizen Employers – Algeria (CAPC)), Remi Prunier (Partner, Orange Ventures, MEA), Maha Mandour (COREAngels MEA), Ali Hussein (President, Kenyan FinTech Association), Patrick Okebu (CIO, Interswitch Group) among other leading voices shaping capital, policy, and innovation across the region.
“The conversation has shifted,” said Uche Aniche, Convener of ASVLP. “It’s no longer about whether capital will return to Africa and MENA, but what kind of capital, deployed with what discipline, and in service of which long-term outcomes. ASVLP exists to help the ecosystem make sense of that transition.”
Participation in ASVLP 2026 is free but strictly by invitation.
Interested participants are encouraged to repost the official announcement on LinkedIn and comment #ASVLP2026 to receive a private registration link. They could also email [email protected] and request invite.
Major social media giants Meta Platforms, TikTok and Alphabet’s YouTube will face a landmark jury trial this week in Los Angeles County Superior Court over allegations that their addictive designs have fuelled a youth mental health crisis, marking the first such case to reach this stage.
Social Media
The pivotal personal injury lawsuit centres on a 19-year-old Californian woman identified as K.G.M., who claims her childhood immersion in Instagram, Facebook, YouTube and TikTok—engineered with endless scrolls, autoplay videos, notifications and algorithms—sparked severe anxiety, depression and suicidal thoughts.
Dozens of similar suits have surged since 2022 from families, schools and states, accusing the firms of burying internal research on teen harms while prioritising ad revenue through youth-targeted engagement hooks, despite Section 230 protections for user content.
Plaintiffs seek damages and design overhauls, arguing platforms bypassed parents and preyed on vulnerable kids; defendants counter there’s no clinical “social media addiction” diagnosis, no proven causation—kids with issues often use less—and they’ve added safeguards like parental controls and time limits.
Echoing Australia’s under-16 bans, the trial will scrutinise thousands of internal documents, expert testimonies and K.G.M.’s story, potentially expanding tech liability amid debates where studies show complex links, not direct causation, between screen time and disorders like eating issues or self-harm.
A win could mandate warning labels, age gates or algorithm tweaks, reshaping global platforms as U.S. Surgeon General advisories and global scrutiny intensify pressure on Big Tech to prioritise child safety over profits.
Meta is gearing up to trial paid subscription services on Instagram, Facebook, and WhatsApp, aiming to diversify revenue streams beyond advertising while maintaining free core access for all users.
Meta
The subscriptions will offer enhanced tools tailored for everyday users, creators, and businesses, including advanced content creation, sharing, and workflow features distinct from the existing Meta Verified verification program. Unlike a uniform rollout, Meta plans varied testing formats per app to match diverse audiences, experimenting with feature bundles based on user feedback to refine the model.
A key element involves integrating Manus, the autonomous agent firm Meta acquired for $2 billion in December, into these apps alongside its enterprise sales. Manus enables complex task automation with minimal input, with early signs like Instagram shortcuts already spotted by reverse engineer Alessandro Paluzzi.
Video tools feature prominently: Meta’s Vibes short-form video generator in the Meta AI app shifts to freemium, where paid tiers unlock higher monthly creation limits beyond the free baseline. On Instagram, subscriptions could enable unlimited audience lists, non-follower tracking, and anonymous Story views, though specifics for Facebook and WhatsApp remain under wraps.
Drawing from Meta Verified’s 2023 launch—which provides badges, support, and protection mainly for creators—these broader plans target wider appeal amid industry shifts. Ad growth slows against TikTok competition, while Snapchat+ boasts 16 million subscribers at $3.99 monthly, proving demand for value-driven paid perks despite subscription fatigue risks from streaming and storage fees.
Meta will phase tests gradually, prioritizing feedback to shape long-term viability without alienating free users.
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