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Y’ello Care’s 21-Day Campaign Bridges Digital Divide for Thousands Nationwide

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In a nation where the Information and Communications Technology (ICT) sector contributed a 19.78% to Nigeria’s real Gross Domestic Product (GDP) in Q2 2024, the recently concluded Y’ello Care initiative, which ran from June 1 to June 21 2025, has demonstrated how digital tools can transform lives at the grassroots level.

This year’s program, themed ‘Connecting at the Roots,’ directly aligns with Nigeria’s National Digital Economy Policy and Strategy 2020-2030, which seeks to leverage digital technology for comprehensive economic growth.

Y’ello Care’s focused efforts are crucial in bridging the existing digital divide, especially given that while mobile phone penetration has reached 84%, equitable access and digital literacy remain key challenges for many of Nigeria’s over 163 million internet users.

At the core of the employee volunteerism initiative was a comprehensive approach to digital inclusion. The program delivered extensive training and empowerment sessions covering vital areas such as digital literacy, artificial intelligence, financial inclusion, content creation and monetisation, personal branding and employability.

A significant component of the initiative involved the donation of essential technological resources. Over 86 desktop computers and 133 learning devices were distributed, providing tangible tools for education and skill development.

Furthermore, the deployment of over 400 connectivity tools, including routers and MiFi devices, has significantly enhanced internet access, laying the groundwork for sustainable digital engagement.

To complement these efforts, thousands of branded kits, educational supplies, and business support items were also distributed, directly aiding beneficiaries in their learning and entrepreneurial pursuits.

These tangible contributions directly address the infrastructure gaps that hinder digital inclusion, particularly in underserved communities.

Solar power infrastructure was installed in selected schools, ensuring sustainable access to Information and Communication Technology (ICT) even in areas with unreliable power grids.

The impact of this 21-day intensive program is evident in its impressive reach. The initiative directly benefited over 8,932 individuals across diverse communities, schools, and health centres. The Medical Official of Ikoyi/Obalende Local Council Development Area (one of the beneficiaries of the Y’ello Care programme), Dr Akintayo Akintoba Adebayo, expressed profound admiration for the recent donation by the company. He said he was “speechless” at the positive developments unfolding daily in the area and noted that the donated items were essential medical supplies poised to significantly enhance healthcare delivery in the local government.

This undertaking was made possible by the dedication of over 1,145 staff and volunteer facilitators, who committed more than 3,947 volunteer hours across 18 divisions and national sessions.

Their collective efforts underscore the power of human connection in driving digital transformation and creating lasting positive change.

In conclusion, the Y’ello Care initiative stands as a powerful testament to the potential of collaborative efforts in addressing societal challenges. By combining technological innovation with dedicated human support, this and similar programmes bridge digital divides and empower countless individuals, fostering a more inclusive and digitally literate society from the ground up.


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Ugo Onwuaso is an ICT enthusiast. He believes technology should be used for general good. He holds a Master of Public Administration (MPA) degree from the Lagos state University. Dear Reader, Your support matters. But we believe that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. That is why, we have devoted our energy to independent reportage of technology and finance and how they affect lives. Our incisive and analytical view of how technology news affects the daily life help individuals and organizations make up their minds. Quality journalism costs money. Today, we're asking that you support us to do more. Kindly support our effort to deliver technology and finance journalism to everyone in the world. Donate as little as N1,000. Bank transfers can be made to: UBA Plc 1017156876 Communication Week Media Ltd

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Africa’s $1bn Biometric ID Rollout Raises Concerns Over Privacy and Exclusion

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Millions of citizens across Africa are being denied access to essential services due to the rapid imposition of biometric digital-ID systems, a new report by the African Digital Rights Network has revealed.

Africa’s $1bn Biometric ID Rollout Raises Concerns Over Privacy and Exclusion

Biometric

The study, published by the Institute of Development Studies (IDS), found that citizens are increasingly required to provide biometric and personal information as a condition for accessing fundamental rights and government services such as voting, education, healthcare, and social protection payments.

According to the report, marginalised groups including persons with disabilities, the illiterate, and those unable to afford mobile data or electricity for phone charging face significant barriers to registration, deepening existing inequalities.

It noted that many citizens also refuse to enrol due to fears of data breaches and mistrust of governments, with biometric identifiers such as fingerprints, iris scans, and facial recognition raising privacy concerns.

Dr Tony Roberts, Research Fellow at IDS and co-editor of the report, said: “Worryingly, fundamental human rights, like education, healthcare and the right to vote are rapidly becoming conditional on enrolment in biometric digital-ID systems.”

He added that some visually impaired citizens are forced to pay others to help them use their digital-ID on mobile phones to access social protection payments.

‘Gbenga Sesan, Executive Director of Paradigm Initiative and co-editor of the report, said: “Many citizens do not want to enrol for a biometric digital-ID because they have good reason not to trust their governments with their biometrics and personal information.”

The report highlighted examples of massive data breaches and cases where personal data was used to surveil critics and opposition leaders.

It warned that most systems, estimated to cost at least US$1 billion across Africa, lack adequate legal frameworks, robust digital security, and accountability mechanisms for remedy when errors or breaches occur.

The authors concluded that governments must adopt strong legislation to protect citizens’ rights and privacy before rolling out biometric IDs, stressing that systems should be developed with citizen participation rather than imposed top-down.

The report, Biometric Digital-ID in Africa: Progress and Challenges to Date – Ten Country Case Studies, covers Botswana, Namibia, Malawi, Côte d’Ivoire, Senegal, Democratic Republic of the Congo, Liberia, Ethiopia, Egypt, and Tunisia.


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Senator Akpoti Tops Google Searches in Nigeria’s 2025 Year in Review

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Senator Natasha Akpoti has emerged as the most searched personality in Nigeria, according to Google’s 2025 Year in Search report, which highlights the interests and concerns that shaped the nation’s online activity during the year.

Senator Akpoti Tops Google Searches in Nigeria’s 2025 Year in Review

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The report showed that political conversations dominated searches, with Akpoti’s prominence underscoring the intensity of national discourse. Nigerians also followed global developments closely, including the Israel-Iran War and the United States elections.

The country mourned the passing of former   whose deaths prompted widespread searches recalling their legacies and contributions to national life.

Entertainment trends reflected Nigeria’s cultural vibrancy, with gospel hit “Oluwatosin (Jesus Is Enough)” by Tkeyz featuring Steve Hills topping charts, alongside Afrobeats collaborations such as Davido and Omah Lay’s “With You.” Director Kemi Adetiba and the local series “To Kill a Monkey” also drew significant attention.

Google noted that Nigerians displayed curiosity in language and lifestyle, decoding slang like “Labubu” and exploring recipes ranging from Pornstar Martini to traditional Chinchin.

Technology searches were led by interest in the iPhone 17 and Tecno Pop 10, reflecting the country’s embrace of new devices.

“This data offers a real-time window into the Nigerian psyche in 2025, showing a nation engaged, reflective, and creatively vibrant,” said Taiwo Kola-Ogunlade, Google’s Communications Manager for West Africa.


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14-Year-Old Oreoluwa Alayande Crowned Champion of MTN mPulse 2025 Spelling Bee

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14-year-old Oreoluwa Alayande has been crowned the winner of the MTN mPulse Spelling Bee 2025, following a thrilling grand finale that saw the top 20 contestants from schools across the country compete head-to-head.

14-Year-Old Oreoluwa Alayande Crowned Champion of MTN mPulse 2025 Spelling Bee

MTN mPulse 2025 Spelling Bee

The grand finale of the MTN mPulse Spelling Bee 2025 competition was held on Saturday, November 29, at the MTN Plaza Rooftop. The event also had in attendance the Senior Special Assistant to the Lagos State Governor on Basic and Secondary Education, Opeyemi Eniola and mPulse Spelling Bee 2024 winner, Ikenna Ikechukwu.

As the 2025 MTN mPulse Champion, Oreoluwa was awarded an Educational Grant of N5 Million Naira, the opportunity to be the MTN CEO for a Day, a brand new laptop and smartphone, and the title of the face of mPulse for a year. Her victory also benefits her school, which will receive a N10 Million flagship gift, 10 laptops, and 10 MTN 5G routers, while her teacher receives a N500,000 cash prize.

Oreoluwa, a student of St. Lawrence Metropolitan College, Ado Ekiti, Ekiti State, expressed her gratitude. “I’d like to use this opportunity to thank MTN for providing a platform that empowers youths and increases the vocabulary of students,” she said. “I’d also like to thank my family, everyone who has supported me so far, and my school,” she said.

Speaking at the grand finale, Babatunde Oyeleye, Chief Strategy and Innovation Officer, MTN Nigeria, acknowledged the parents and teachers. “Every year, we bring you all together to see who becomes the exceptional speller in Nigeria, and the participants always perform exceptionally,” Oyeleye stated. “I’d like to say a big thank you to the parents and the teachers. You dedicate your time to nurturing these children, and the feeling of pride is always evident on your faces. We are glad to be enablers of that smile and pride you feel,” Oyeleye said.

The second position, Samuel Babalola, was rewarded with a N2.5 Million Educational Grant, 1 laptop, and 1 smartphone, with his teacher receiving an N300,000 cash prize. Levi Kelechi Ebisike, in third place, won a N1.5 Million Educational Grant, 1 laptop, and 1 smartphone, along with an N200,000 cash prize for his teacher.

The grand finale was streamed live on the MTN Nigeria YouTube channel and on the Holiday Channel 198 on both DStv and GOtv, allowing Nigerians nationwide to watch the brilliant spellers.

The MTN mPulse Spelling Bee continues to be one of Nigeria’s most impactful development initiatives, reiterating MTN’s commitment to promoting literacy and digital inclusivity. The competition, a flagship initiative under the MTN mPulse umbrella, is designed to foster digital literacy, academic excellence, and healthy competition among Nigerian students.


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