Telecom
YouTube announces initiative to support emerging Nigerian artists

YouTube on Wednesday announced a commitment to support emerging talent in Nigeria.
YouTube In the initial phase, will teaming up with Nigerian music star Mr Eazi and the emPawa Africa initiative to support 10 emerging Nigerian music artists to build their craft, increase their fanbase and connect with the world through YouTube.
The contribution will go towards enabling the artists to shoot videos, record music, and get mentoring.
YouTube’s Global Head of Music, Lyor Cohen stated this at Google for Nigeria event when Mr Eazi joined him on stage for a fireside chat to announce the initiative and discuss the growth and evolution of African music on YouTube.
emPawa Africa is an initiative and incubator launched by Mr Eazi, which is empowering the next generation of African artists, equipping them with the tools, knowledge, network and investment they need to become independent music entrepreneurs.
Thus far, emPawa has supported 22 Nigerian artists — and 100 artists in total across 11 African countries — with training to build their skills through digital platforms such as YouTube.
Among the success stories is Nigerian singer Joeboy, whose emPawa-backed single release “Baby” has over 5.9 million views on YouTube.
“It’s critical to develop the next generation of talent — and there is so much talent exploding out of Nigeria and the African continent right now. Africa is setting the tempo all around the globe,” says Lyor Cohen, Global Head of Music, YouTube.
“We’re incredibly proud that YouTube has been a mainline for African artists to connect all over the world — and by supporting one of the leading African trailblazers like Mr Eazi and his emPawa initiative, we’re excited to see how these artists supercharge their careers and grow their fanbase on YouTube.
“emPawa is an initiative I created with one simple mission: Helping new artists reach their full potential musically by equipping them with the knowledge and funding to do so,” says Mr Eazi.
“It’s something I wish someone had created when I first started making music. Sometimes, all it takes is that one person to believe in you.
“This partnership with YouTube is very exciting as it will take emPawa and its artists to a whole new level.
“We’ve already achieved great success with our own resources, so there’s no telling how far these artists will go with the backing of such a global company.”
YouTube has a long-standing commitment to Nigerian (and African) artists, creators and other players – from Burna Boy – Artist on the Rise in November 2018 and the Artist Spotlight Stories series in February 2019 to Mr Eazi himself, whose career has led him from Lagos to London, and British-Nigerian artist Maleek Berry, who is a part of YouTube Music’s international artist development program, Foundry.
In June, YouTube presented Silver Play Button awards to and D’banj and 2Baba at YouTube Week in Nigeria, recognising their channels’ subscriber growth.
Yemi Alade and Flavour was also presented with Gold Play Buttons and Adekunle Gold and Teni claimed Silver Play Buttons at a cultural evening event during Google for Nigeria.
Gold Play Buttons are awarded to channels which have reached the one million subscriber mark, and Silver to those which have garnered 100,000 subscribers.
For years now, YouTube has played an essential role in the discovery and development of African sound, exporting African music to listeners worldwide.
It brings people to a continent that outsiders may not have experienced for themselves, opening up the world of African music, culture, and dance – beyond just the sound.
Of the top 25 most-watched Sub-Saharan African artists on YouTube, more than 70% of their views come from outside Africa.
From Yemi Alade’s “Johnny” hitting over 100 million views on YouTube – thanks to viral dance moves – to Beyonce’s The Lion King: The Gift album featuring African artists like Mr Eazi, Tiwa Savage and Wizkid, there’s no doubt that global audiences are dancing to an African beat.
As part of its longer-term commitment to supporting emerging Nigerian talent, YouTube will be working with a number of key partners locally and will share more in the coming months.
Telecom
MoMo PSB, SMEDAN Forge Pact to Digitise Nigeria’s SMEs

MoMo PSB, MTN Nigeria’s fintech powerhouse, sealed a game-changing pact with the Small and Medium Enterprises Development Agency of Nigeria (SMEDAN) on February 3 at its Victoria Island headquarters, unleashing digital and financial tools to turbocharge SMEs nationwide for seamless operations, revenue surges, and sustainable scaling.

MoMo PSB, SMEDAN
The partnership arms SMEDAN-registered merchants with MoMo’s multi-channel arsenal—apps, POS, USSD, partner portals, and custom platforms—to hoover payments across streams, automate payrolls, juggle tills and shop chains, and boss core business metrics from one slick dashboard.
This powerhouse duo targets Nigeria’s SME engine room, where digital chokepoints throttle growth, injecting MTN’s MoMo muscle to slash friction and unlock efficiencies for mama-put hustles to mid-tier factories alike.
Industry watchers hail the MoU as a masterstroke in President Tinubu’s economic revival playbook, fusing government SME scaffolding with private-sector fintech firepower to birth a new breed of digitally dominant entrepreneurs primed for AfCFTA conquests.
Telecom
MTN Ignites Teacher Revolution: 5,000 Digitally Armed for Phase Two

MTN Foundation and SAIL Innovation Lab have roared into Phase Two of their blockbuster Teachers Fellowship Programme, onboarding 5,000 elite educators from Nigeria’s 36 states and the FCT since January 13 to turbocharge public schools with cutting-edge digital wizardry and global teaching firepower.

MTN
This mobile-first crusade, laser-focused on arming primary and secondary school titans for the digital economy showdown, kicks off with a grueling four-week virtual bootcamp via WhatsApp and Google Classroom—slashing travel barriers for even the remotest rural warriors.
Organisers promise peer-to-peer fireworks and real-time gut-checks, capping Stage One with a virtual gala saluting milestones before culling the pack to a fierce “Top 500” via engagement, assessments, and hustle for Phase Two’s inquiry-based mastery and deep-dive digital metamorphosis.
MTN Foundation’s Executive Director Odunayo Sanya lit the fuse: “Teachers are the backbone of our education system. By empowering them with digital competencies and innovative teaching methods, we are directly investing in the future of our youth.
This Fellowship Programme is designed to ensure that our educators are not just keeping pace with global best practices but are actively shaping the next generation of innovators and leaders.”
Nigeria’s heftiest private teacher uprising scales from last year’s triumphs, minting classroom commandos as state ambassadors to ignite inquiry-driven, tech-fueled learning revolutions coast-to-coast.
Telecom
Onafriq, PAPSS Launch Wallet-Based Payments Pilot from Nigeria to Ghana

Onafriq Nigeria Payments Ltd, a CBN licenced payment service provider, partners with The Pan-African Payment and Settlement System (PAPSS) to pilot the continent’s first wallet-based outbound payments from Nigeria to Ghana – fully in Naira and instant, without relying on hard currency conversion, in partnership with Banks and Mobile Money Operators.

The pilot service, approved by the Central Bank of Nigeria (CBN), enables cross-border intra-Africa payments for individuals, merchants, and traders.
In particular, the service will benefit SMEs, the real engine of intra-African trade; all now have access to a faster, cheaper way to reach customers and suppliers across the border.
By reducing barriers to cross-border trade, the new service will allow these businesses to grow their addressable markets and activity. From the 1st of December, this service will be fully operational for a 6-month period.
Through the partnership with PAPSS, Onafriq is supporting the operationalization of the AfCFTA (Africa Continental Free Trade Area) mandate.
The mandate itself is driving tariff-free trade for the 54 member states of AfCFTA. Within the partnership itself, Onafriq provides the mobile money rails, with an ecosystem consisting of over 1 billion mobile wallets.
Meanwhile, PAPSS brings a network of over 160 commercial banks, representing an ecosystem of more than 400 million bank accounts across its 19 African countries of operation.
The two partners are essentially seamlessly connecting two worlds: mobile money and banking. As a consequence, intra-African trade transactions will take place more easily and opportunities will be created.
Currently, Africa is made up of bank and mobile-led markets, with siloes often inhibiting transactions between these economies. However, this partnership will remove these boundaries. With over one billion mobile wallets and 500 million bank wallets across Africa, this partnership will allow for cross-border collaboration at scale.
This partnership builds on Onafriq and PAPSS’ existing partnership for payments into Ghana, announced earlier this year.
Mxolisi Msutwana, Managing Director Anglophone West Africa said, “Our work with PAPSS shows what collaboration at scale can unlock—seamless, secure connections between banking systems and mobile money ecosystems.
“This is how we open bi-directional trade corridors, reduce costs for businesses, and give African enterprises the rails they need to trade with confidence in their own currencies. The vision is continental, but it starts with practical steps like this one.”
Ositadimma Ugwu, Chief Information Officer, PAPSS, added “Too often, African businesses and individuals see borders as roadblocks instead of opportunities. With this step, we’re challenging that mindset, giving Nigerians the ability to send value next door with the same ease as sending a text message.
“Our vision is simple: make Africa’s borders invisible to payments. This pilot makes that a reality, moving us closer to a continent where payments don’t pause at the border.”
This new Nigeria-to-Ghana outbound capability builds on the successful Ghana-to-Nigeria instant payments corridor launched earlier this year – further proof that Africa’s payments future is local, instant, and inclusive.
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