Telecom
YouTube Supports Next Wave of Global Creative Entrepreneurs As It Announces New Ways for Creators to Make Money

YouTube on Wednesday introduced the next chapter in rewarding creativity on the platform. At its inaugural Made on YouTube event, YouTube shared that it’s expanding the platform’s monetization system, the YouTube Partner Program (YPP), to allow more creators to join the program, introducing new ways for creators to earn revenue through Shorts, and re-imagining the music industry and creator dynamic by opening up ads monetization for those who feature music in their videos.

Today’s announcement reflects the diversity of the platform’s growing creator community and allows its over 2M monetizing creators to make money on YouTube across any creative format. Today’s key announcement includes:
Expanding access to YPP: Starting in early 2023, Shorts-focused creators can apply to YPP by meeting a threshold of 1K subscribers and 10M Shorts views over 90 days. These new partners will enjoy all the benefits YPP offers, including ads monetization across Shorts and long-form YouTube videos. This is in another option to the existing criteria where long-form creators can still apply to YPP when they reach 1,000 subscribers and 4,000 watch hours. Creators can choose the one option that best fits their channel while YouTube maintains the same level of brand safety for advertisers. To support creators who are early in their YouTube journey, YouTube will also introduce a new level of YPP with lower requirements that will offer earlier access to Fan Funding features like Super Thanks, Super Chat, Super Stickers and Channel Memberships.
Introducing a first-of-its-kind revenue sharing model for Shorts: With 30B+ daily views and 1.5B+ monthly logged-in users, Shorts are exploding around the world. To reward this new creative class, beginning in early 2023, we’ll be moving away from a fixed fund and doubling down on a unique revenue sharing model for Shorts for both current and future YPP creators. Because ads run between videos in the Shorts Feed, every month, revenue from these ads will be added together and used to reward Shorts creators and help cover costs of music licensing. From the overall amount allocated to creators, they will keep 45% of the revenue, distributed based on their share of total Shorts views. The revenue share remains the same, no matter if they use music or not.
Launching Creator Music: The complexities of music licensing has meant that most long-form videos that feature music don’t result in creators being paid. To build a bridge between the music industry and creators, YouTube is introducing Creator Music, a new destination that gives creators easy access to an ever-growing catalog of music for use in their videos, while providing artists and music rights holders with a new revenue stream for their music on YouTube. Creators can now buy affordable, high-quality music licenses that offer them full monetizing potential—they will keep the same revenue share they’d usually make on videos without any music. And for creators who don’t want to buy a license up front, they’ll be able to use songs and share revenue with the track’s artist and associated rights holders. Creator Music is currently in beta in the U.S. will expand to more countries in 2023.
Susan Wojcicki, CEO of YouTube, said: “The YouTube Partner Program was revolutionary when we launched it back in 2007, and it’s still revolutionary today. Over the last three years, YouTube has paid creators, artists, and media companies more than $50 billion dollars.
“That $50 billion dollars has changed the lives of creators around the world and enabled new voices and stories to be told. But we’re not done yet.
“When we introduced the YouTube Partner Program, we made a big bet: we succeed only when our creators succeed. And today, we’re doubling down.
“We’re introducing the next chapter in how we reward creativity on our platform by expanding access to our YouTube Partner program.”
Neal Mohan, YouTube’s Chief Product Officer, said: “YouTube’s first-of-its-kind, industry-leading Partner Program changed the game for long-form video.
“And now we’re changing the game again, this time by opening it up to Short-form creators and introducing revenue sharing to Shorts.
“This is the first time revenue sharing is being offered for short-form video on any platform at scale, adding to the 10 ways creators can already earn revenue on YouTube.
“It’ll be available to all of those in YPP — including the new, mobile-first creators, who will be joining the program for the first time.”
Lyor Cohen, YouTube’s Global Head of Music, said: “Creator Music is the future. We’re building the bridge between artists and creators on YouTube to elevate the soundtrack of the creator economy; it’s a win-win-win for artists, songwriters, creators and fans.
“With Creator Music, artists have a new way to get their music out into the world; fans can now discover music they love on their favorite creator’s channels, and both creators and artists will have new revenue opportunities.”
These creators and artists are using YouTube to lead the next wave of the creator economy and share how the announcements shared today will impact the broader ecosystem:
Producer/DJ, Marshmello said: “As an artist, Creator Music gives us an opportunity to tap into YouTube’s massive creator community and reach new fans.
“I’ve built an incredible global audience on YouTube and Creator Music feels like one of the latest evolutions that makes it such a valuable place for my music and more importantly, my fans.”
YouTube creators, Colin and Samir said: “Over the last three years, YouTube has paid out $50 billion to over 2 million creators, artists and media companies. through its Partner Program – more than any other platform.
“That’s $45 million a day. $1.9 million an hour, $528 a second. Every second. For the last three years. Today’s announcements prove that YouTube is continuing to lead the way in its commitment to creators everywhere.”
Multiformat creator, Kallmekris, said: “So many creators find themselves having to choose between video formats to best serve their unique goals. From a business perspective, the key benefit of Shorts for me is that they help me pull people into my community. Whereas for longform, it brings in a lot more revenue. That’s why this news about the partner program coming to Shorts is so great. My work will be supported in much the same way, no matter the format. That need for a strategic trade-off – weighing up the pros and cons – will disappear.”
Telecom
WhatsApp Unveils Major Privacy Upgrade That Lets You Hide Your Phone Number

WhatsApp has announced the commencement of global reservations for usernames, a new privacy-focused feature designed to allow users connect without sharing their phone numbers.

The Meta-owned messaging platform said the rollout of username reservations began on Monday, June 29, enabling users to reserve their preferred usernames ahead of the feature’s full in-app launch later this year.
According to the company, users will receive notifications within the app once the reservation option becomes available to them.
WhatsApp said the new feature is intended to strengthen user privacy by giving people an alternative way to communicate without revealing their phone numbers, particularly when interacting with new contacts or participating in group conversations.
It explained that unlike social media platforms, WhatsApp usernames are not designed for public discovery, noting that there will be no searchable directory or username suggestions.
The company said users would need to know a person’s exact username before they can initiate contact for the first time.
“Sometimes you just want to chat without handing over your digits,” WhatsApp said, adding that the feature would be useful in situations such as joining community or school groups where users may not wish to immediately disclose their phone numbers.
To enhance security, the platform is also introducing an optional username key, which will require anyone contacting a user for the first time through their username to enter an additional unique key.
WhatsApp said the extra verification layer is designed to provide greater control over who can initiate conversations.
The company noted that with more than three billion users worldwide, it decided to open username reservations ahead of the full rollout to give users an opportunity to secure their preferred usernames before the feature becomes widely available.
To assist users who may have difficulty selecting unique usernames, WhatsApp said it has developed a username generator capable of suggesting available options.
The company also disclosed that creators, small businesses and organisations would have the option of claiming the same usernames they already use on Instagram or Facebook, helping them maintain a consistent online identity across Meta platforms.
According to WhatsApp, once the feature becomes fully available, users who choose to enable usernames will no longer have their phone numbers displayed when they initiate conversations with people or businesses for the first time.
The company said reserving a username will take only a few seconds through the latest version of the application by navigating to Settings, then Account, and Username.
WhatsApp said the feature would be rolled out gradually across countries over the coming months, with users receiving notifications when it becomes available in their respective regions.
Telecom
NCC Ranked Among Nigeria’s Top 3 Best-Performing Federal Agencies

Nigerian Communications Commission (NCC) has been ranked among the top three best-performing Ministries, Departments, and Agencies (MDAs) of the Federal Government in the 2026 Public Service Reforms Performance Assessment conducted by the Bureau of Public Service Reforms (BPSR).

L-R: Engr. Abraham Oshadami, Executive Commissioner, Technical Services, Nigerian Communications Commission (NCC); Dr. Abubakar Ibrahim Kana, Permanent Secretary, General Services Office, Office of the Secretary General to the Government of the Federation during the Nigerian Public Service Award and Gala Night where NCC recieved the award for 3rd Best Performing MDA at Nicon Luxury Hotel, Abuja on the 23rd June, 2026.
In the latest Public Service Reforms Performance Assessment, the Commission was ranked third overall, following a comprehensive evaluation across key reform indicators, including the Self-Assessment Tool (SAT), Freedom of Information (FOI) Compliance Score, Fiscal Transparency and Integrity Index, and official website performance metrics.
In the ranking, the Nigerian Investment Promotion Commission (NIPC) and Nigerian Export Promotion Council (NEPC) came first and second, respectively.
The institutional ranking, conducted across all MDAs of the Federal Government, recognises MDAs that have distinguished themselves in advancing public service reforms and delivering excellence in service.
Aside from the institutional awards, 20 individuals across federal, state and local levels received various distinguished public service excellence and leadership awards, for their sterling performance in public service, including the Head of Civil Service of the Federation, Mrs. Didi Walson-Jack; Senior Special Assistant to the President on Sustainable Development Goals, Mrs. Adejoke Adefulire, among others.
Representing the Executive Vice Chairman/Chief Executive Officer of the NCC, Dr. Aminu Maida, at the award ceremony on Tuesday in Abuja, the Executive Commissioner, Technical Services, Engr. Abraham Oshadami, spoke on behalf of the NCC and other awardees present, expressing appreciation to the Bureau for sustaining the annual assessment framework.
“First; on behalf of all awardees, and second, on behalf of the Board, Management, and staff of the Nigerian Communications Commission, we thank the Bureau for these recognitions. For us at NCC, this recognition acknowledges our ongoing reform efforts and underscores the need to sustain them,” he stated.
He stated that the BPSR recognition served as a motivation for MDAs to strengthen their commitment to service delivery, noting that, for the NCC, the award also served as an affirmation that its reforms aimed at improving transparency and accountability in the sector were yielding greater public acceptance and positive recognition.
“For our telecommunications consumers, this recognition reflects ongoing efforts to strengthen service quality, transparency, and responsiveness across the sector.
“The assessment outcome also reinforces the importance of maintaining standards that support improved customer experience and greater confidence in telecom services nationwide,” he said.
Oshadami restated the Commission’s commitment to applying regulatory tools and innovative approaches towards supporting measurable improvements in service quality and consumer protection across Nigeria’s telecommunications sector.
The Commission has, over the past two years, introduced far-reaching reforms to promote transparency and accountability in the telecommunications sector.
These include the introduction of the National Coverage Map, which provides near real-time information on the performance and availability of operators’ networks across the country, as well as the publication of Quarterly Network Performance Reports, which provide detailed assessments of network performance nationwide.
Mobile Network Operators (MNOs) have also been directed to simplify the communication of their tariffs in a manner that is clear and easy for consumers to understand.
In addition, operators are required to comply with the updated Corporate Governance Guidelines, which emphasise stronger corporate accountability and improved operational performance.
The Commission has also placed significant emphasis on the proactive publication of clear, comprehensive, and timely data on industry activities to keep the public well informed and enhance accountability across the telecommunications sector.
In his remarks, the Director-General of BPSR, Mr. Dasuki Arabi, commended all participating MDAs – particularly the top performers for 2026 broader assessment- for their efforts toward transparency, accountability, and open governance. He noted that these values reflect consistency with established public service standards.
“This annual event, which begins with a public lecture and concludes with an award ceremony, marks the commemoration of the United Nations Public Service Day.
“It also highlights the role of the Nigeria Public Service Lecture Series and Awards as a platform for recognising MDAs that have demonstrated strong performance in reform implementation and service delivery,” he said.
The NCC was ranked the second-best-performing Federal Government agency in the 2025 website performance assessment by the BPSR.
This year’s evaluation was an expanded one, touching not only on official website performance metrics, but also on other parameters such as SAT, FOI Compliance Score, Fiscal Transparency and Integrity Index.
Telecom
Womenovate, MTN Foundation Lead Charge for Inclusive Tech at Women in Technology and Engineering Summit

MTN Foundation, in a strategic partnership with Womenovate, officially kicked off the fifth edition of the Women in Technology and Engineering Summit (WITESA) at the MUSON Centre, Lagos, on June 23, 2026.

The summit, themed, “Engineering Africa’s future: Innovation, Infrastructure, and inclusive technology”, was designed to dismantle barriers for women in Science, Technology, Engineering, Agriculture, and Mathematics (STEAM) fields.
The summit serves as a call to action for corporate stakeholders, policymakers, and industry leaders to cultivate a more equitable digital ecosystem for female-led innovations. As a key sponsor, the MTN Foundation reinforced its commitment to nurturing future talent by integrating female students into the summit where they engaged directly with industry experts and gained exposure to emerging technologies.
The Lagos State Government, recognising the importance of initiatives like WITESA, highlighted the need for inclusive policy frameworks. Representing the Executive Governor of Lagos State, His Excellency Babajide Olusola Sanwo-Olu, the Honourable Commissioner for Innovation, Science, and Technology, Olatunbosun Alake, noted that the summit aligns perfectly with the state’s vision for growth. “Innovation and infrastructure alone are not enough; they must be inclusive,” Hon. Alake remarked.
“Initiatives such as WITESA are important. They provide the visibility, mentorship, and recognition that inspire young women to pursue careers in engineering, technology, artificial intelligence, data science, renewable energy, advanced manufacturing and other emerging sectors.”
Speaking on the company’s commitment to gender equity, the General Manager of Enterprise Marketing at MTN Nigeria, Njideka Jack, highlighted the telecom giant’s data-driven approach to social impact. “MTN is intentional in closing the digital gender gap. With a 41.4% female workforce and 46.4% female representation in executive positions, alongside our matching fund and the empowerment of 5,754 Y’ellopreneurs, we are proud of our journey in empowering women,” she stated.
Jack emphasised that MTN’s focus remains firm, adding, “We are represented at the intersection of innovation, infrastructure, and inclusive technology, and our presence here today reflects our dedication to creating sustainable pathways for women in tech.”
The event concluded on June 24 with an award ceremony celebrating trailblazers who have made significant contributions to scientific and technological advancement in Nigeria.
The ceremony honoured distinguished leaders, including Bukola Ajayi, Chief Information Officer of MTN Nigeria; Aigboje Aig-Imoukhuede, Chairman of Access Holdings Plc and Coronation Group; Nkemdilim Uwaje Begho, CEO of Future Software Resources Limited; and Ude Enebeli, Acting Chief Information Officer of MTN Cameroon, among other industry luminaries.
Motunrayo Opayinka, CEO of Womenovate and the convener of the summit, expressed that these awards are critical to normalising women’s contributions in high-impact technical fields. “This award is a celebration of those whose vision and dedication are rewriting the narrative of African technology,” Opayinka said.
“By recognising these leaders, we are inspiring a new generation to see themselves as the architects of Africa’s future.”
The summit marked a significant step forward in the conversation around digital inclusion, translating high-level dialogue into a concrete roadmap for policy and practice. By leveraging the combined strengths of its sponsors and adopting a community-driven approach, Womenovate established a new benchmark for corporate responsibility within Nigeria’s tech ecosystem.
The event concluded with an award ceremony celebrating industry leaders and trailblazers, reinforcing a shared vision where innovation, infrastructure, and inclusivity serve as key drivers of Africa’s technological future.
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