Telecom
YouTube Supports Next Wave of Global Creative Entrepreneurs As It Announces New Ways for Creators to Make Money

YouTube on Wednesday introduced the next chapter in rewarding creativity on the platform. At its inaugural Made on YouTube event, YouTube shared that it’s expanding the platform’s monetization system, the YouTube Partner Program (YPP), to allow more creators to join the program, introducing new ways for creators to earn revenue through Shorts, and re-imagining the music industry and creator dynamic by opening up ads monetization for those who feature music in their videos.

Today’s announcement reflects the diversity of the platform’s growing creator community and allows its over 2M monetizing creators to make money on YouTube across any creative format. Today’s key announcement includes:
Expanding access to YPP: Starting in early 2023, Shorts-focused creators can apply to YPP by meeting a threshold of 1K subscribers and 10M Shorts views over 90 days. These new partners will enjoy all the benefits YPP offers, including ads monetization across Shorts and long-form YouTube videos. This is in another option to the existing criteria where long-form creators can still apply to YPP when they reach 1,000 subscribers and 4,000 watch hours. Creators can choose the one option that best fits their channel while YouTube maintains the same level of brand safety for advertisers. To support creators who are early in their YouTube journey, YouTube will also introduce a new level of YPP with lower requirements that will offer earlier access to Fan Funding features like Super Thanks, Super Chat, Super Stickers and Channel Memberships.
Introducing a first-of-its-kind revenue sharing model for Shorts: With 30B+ daily views and 1.5B+ monthly logged-in users, Shorts are exploding around the world. To reward this new creative class, beginning in early 2023, we’ll be moving away from a fixed fund and doubling down on a unique revenue sharing model for Shorts for both current and future YPP creators. Because ads run between videos in the Shorts Feed, every month, revenue from these ads will be added together and used to reward Shorts creators and help cover costs of music licensing. From the overall amount allocated to creators, they will keep 45% of the revenue, distributed based on their share of total Shorts views. The revenue share remains the same, no matter if they use music or not.
Launching Creator Music: The complexities of music licensing has meant that most long-form videos that feature music don’t result in creators being paid. To build a bridge between the music industry and creators, YouTube is introducing Creator Music, a new destination that gives creators easy access to an ever-growing catalog of music for use in their videos, while providing artists and music rights holders with a new revenue stream for their music on YouTube. Creators can now buy affordable, high-quality music licenses that offer them full monetizing potential—they will keep the same revenue share they’d usually make on videos without any music. And for creators who don’t want to buy a license up front, they’ll be able to use songs and share revenue with the track’s artist and associated rights holders. Creator Music is currently in beta in the U.S. will expand to more countries in 2023.
Susan Wojcicki, CEO of YouTube, said: “The YouTube Partner Program was revolutionary when we launched it back in 2007, and it’s still revolutionary today. Over the last three years, YouTube has paid creators, artists, and media companies more than $50 billion dollars.
“That $50 billion dollars has changed the lives of creators around the world and enabled new voices and stories to be told. But we’re not done yet.
“When we introduced the YouTube Partner Program, we made a big bet: we succeed only when our creators succeed. And today, we’re doubling down.
“We’re introducing the next chapter in how we reward creativity on our platform by expanding access to our YouTube Partner program.”
Neal Mohan, YouTube’s Chief Product Officer, said: “YouTube’s first-of-its-kind, industry-leading Partner Program changed the game for long-form video.
“And now we’re changing the game again, this time by opening it up to Short-form creators and introducing revenue sharing to Shorts.
“This is the first time revenue sharing is being offered for short-form video on any platform at scale, adding to the 10 ways creators can already earn revenue on YouTube.
“It’ll be available to all of those in YPP — including the new, mobile-first creators, who will be joining the program for the first time.”
Lyor Cohen, YouTube’s Global Head of Music, said: “Creator Music is the future. We’re building the bridge between artists and creators on YouTube to elevate the soundtrack of the creator economy; it’s a win-win-win for artists, songwriters, creators and fans.
“With Creator Music, artists have a new way to get their music out into the world; fans can now discover music they love on their favorite creator’s channels, and both creators and artists will have new revenue opportunities.”
These creators and artists are using YouTube to lead the next wave of the creator economy and share how the announcements shared today will impact the broader ecosystem:
Producer/DJ, Marshmello said: “As an artist, Creator Music gives us an opportunity to tap into YouTube’s massive creator community and reach new fans.
“I’ve built an incredible global audience on YouTube and Creator Music feels like one of the latest evolutions that makes it such a valuable place for my music and more importantly, my fans.”
YouTube creators, Colin and Samir said: “Over the last three years, YouTube has paid out $50 billion to over 2 million creators, artists and media companies. through its Partner Program – more than any other platform.
“That’s $45 million a day. $1.9 million an hour, $528 a second. Every second. For the last three years. Today’s announcements prove that YouTube is continuing to lead the way in its commitment to creators everywhere.”
Multiformat creator, Kallmekris, said: “So many creators find themselves having to choose between video formats to best serve their unique goals. From a business perspective, the key benefit of Shorts for me is that they help me pull people into my community. Whereas for longform, it brings in a lot more revenue. That’s why this news about the partner program coming to Shorts is so great. My work will be supported in much the same way, no matter the format. That need for a strategic trade-off – weighing up the pros and cons – will disappear.”
Telecom
PIN Records 3.07bn Media Reach, Expands Digital Rights Impact Across Africa in 2025

Paradigm Initiative (PIN), a pan-African organisation focused on digital rights and inclusion, has released its 2025 Annual Impact Report, highlighting major achievements across Africa and other parts of the Global South.

PIN
The report showed that PIN recorded a consolidated media reach of 3.07 billion in 2025, alongside a digital inclusion reach of 1,830 beneficiaries across five major initiatives.
It also disclosed that the organisation trained 282 stakeholders through cyber law engagements, hosted 55 events, and handled 11 strategic litigation cases, including one landmark privacy ruling.
According to the report, PIN expanded its digital literacy and skills development programmes through its Life Skills, ICTs, Financial Literacy and Entrepreneurship (LIFE) Legacy Programme, delivering training across 13 African countries.
The countries include Nigeria, Ghana, Kenya, Cameroon, Senegal, Tanzania, Uganda, and Zambia, among others.
The programme targeted young people, women, educators, and underserved communities, with a focus on strengthening digital skills, employability readiness, and online rights awareness.
In addition, PIN said it trained over 250 judges, prosecutors, and law enforcement officers across Nigeria, Ghana, and Zambia through its Stemming the Tides of Abuse in Nigeria’s Digital System (STANDS) programme and related cyber law trainings.
The organisation said the trainings were beginning to influence judicial and law enforcement practices in participating countries.
Executive Director of PIN, Gbenga Sesan, said 2025 demonstrated what could be achieved through commitment to impactful work despite operational challenges.
“Even though 2025 tested that conviction with the threats that accompanied it, digital expansion continued at pace.
“2025 was also a year that reminded us of what is possible when people commit to doing much-needed work well,” Sesan said.
The report also examined broader digital rights trends across Africa and the Global South, warning of a widening gap between rapid digital expansion and the protection of fundamental human rights.
According to PIN, 2025 witnessed an increase in vague cybercrime and cybersecurity laws, heightening risks of surveillance, censorship, and disproportionate enforcement.
It added that internet shutdowns, online harassment, and platform restrictions continued to shrink civic space, particularly during elections and periods of political tension.
“Governments accelerated the rollout of digital infrastructure while, in too many cases, sidelining the rights frameworks that should govern it.
“New cybercrime laws were passed in the dead of night. Internet shutdowns were deployed as tools of political convenience.
“Journalists, human rights defenders, women, and young people continued to bear the heaviest costs of a digital environment that treats rights as a footnote,” Sesan added.
Despite sector-wide challenges, the organisation said 2025 remained a year of sustained impact, supported by its team, sponsors, board members, partners, and supporters across the continent.
PIN reaffirmed its commitment to promoting a rights-based digital future where innovation is balanced with inclusion, safety, privacy, and freedom of expression.
Telecom
PAFON 3.0: Agency Banking Key to Reaching Millions of Unbanked Nigerians – AMMBAN

Dr. Obioha Oti, National President of the Association of Mobile Money and Bank Agents in Nigeria (AMMBAN), has described agency banking as Nigeria’s most critical last-mile channel for achieving meaningful financial inclusion, stressing that millions of Nigerians, particularly in rural and underserved communities, remain financially excluded despite notable progress in the sector.

PAFON 3.0
Speaking at the third edition of the Payments Forum Nigeria (PAFON 3.0), themed “Fair Digital Payments as a Catalyst for Deepening Financial Inclusion in Nigeria,” Oti, represented by Alhaji Yusuf Adeyemo, vice president of the Association of Mobile Money and Bank Agents in Nigeria (AMMBAN), said agency banking has become Nigeria’s most practical and scalable solution for bridging the persistent financial access gap caused by poor infrastructure, low financial literacy, trust deficits, and high service delivery costs.
According to him, without effective last-mile financial access, Nigeria’s financial inclusion ambitions may remain unattainable.
Oti noted that through extensive agent networks, Nigerians now enjoy convenient access to critical financial services including cash deposits, withdrawals, transfers, bill payments, account opening, and other essential banking products, adding that beyond transactional services, agency banking offers trust, human interaction, and proximity-factors that purely digital channels cannot fully replicate.
“Agency banking has emerged as the most practical, scalable, and human-centred solution,” he stated, adding that agents serve as trusted financial intermediaries within local communities.
Highlighting AMMBAN’s contributions, Oti said the association has played a central role in strengthening Nigeria’s financial inclusion ecosystem through policy advocacy, professional training, rural agent expansion, fraud awareness campaigns, consumer protection initiatives, and strategic collaborations involving banks, fintechs, telecom operators, and mobile money providers.
He further noted that the agency banking sector has created millions of jobs and unlocked significant economic opportunities nationwide.
Oti acknowledged the contributions of major ecosystem drivers, including the Central Bank of Nigeria (CBN), which he said continues to provide regulatory support through financial inclusion frameworks, consumer protection policies, and interoperability initiatives.
He also credited the Shared Agent Network Expansion Facilities (SANEF) for accelerating agent expansion across the country, while Enhancing Financial Innovation and Access (EFInA) was recognized for its support through research, innovation funding, and data-driven insights.
Despite these achievements, Oti warned that the sector continues to grapple with significant obstacles such as liquidity shortages, network instability, fraud risks, poor agent profitability, infrastructure deficits, and overlapping regulations.
He stressed that these challenges must be urgently addressed to sustain growth and deepen inclusion. “For inclusion to truly deepen, digital payments must be affordable, reliable, transparent, and accessible to all Nigerians,” he said, insisting that fairness in digital payments is essential to closing the financial inclusion gap.
He warned that unfair pricing structures, unstable systems, and exclusionary payment models could further marginalize vulnerable populations.
Looking ahead, Oti urged stakeholders across the financial ecosystem to prioritize stronger collaboration, improved agent profitability, infrastructure development, enhanced financial literacy, increased financing access for agents, and supportive regulatory frameworks.
He projected that Nigeria’s financial inclusion future will be “phygital,” combining physical agent networks with digital platforms to create seamless financial access.
According to him, agents are rapidly evolving beyond transaction points into community-based financial service hubs capable of driving grassroots economic development. “Agency banking is no longer just a distribution channel; it is the backbone of financial inclusion in Nigeria,” Oti declared.
He reaffirmed AMMBAN’s commitment to working with regulators, financial institutions, and technology providers to strengthen the ecosystem, empower underserved populations, and build a more inclusive national financial system.
Telecom
ATCON Seeks Stiffer Penalities to Deter Infrastructure Attacks, Vandalism

Association of Telecommunications Companies of Nigeria (ATCON) has warned that weak penalties under Nigeria’s Critical National Information Infrastructure (CNII) policy are undermining efforts to protect telecoms assets.

Tony Emoekpere, president, ATCON, made this known in an interview with the News Agency of Nigeria (NAN) in Lagos while calling for urgent legal reforms to strengthen enforcement.
Emoekpere said that although offenders are being apprehended and prosecuted, the current framework was failing to serve as a deterrent.
NAN reports that Nigeria’s Designation and Protection of Critical National Information Infrastructure (CNII) Order 2024, signed by President Bola Ahmed Tinubu, provides the country’s main legal framework for safeguarding critical Information and Communication Technology (ICT) infrastructure against vandalism, sabotage and theft.
The Order, anchored on the Cybercrimes (Prohibition, Prevention, etc.) Act 2015, classifies assets such as telecom towers, fibre-optic cables and data centres as critical national infrastructure requiring enhanced protection.
“People are being caught, but the offences are still treated as petty crimes.
“That limits the impact. CNII needs stronger legal backing such as an Act or executive order to give it more teeth,” the ATCON president said.
He said that the group was actively supporting the implementation of the CNII policy in collaboration with security agencies, stressing that telecom infrastructure remained critical to national security and economic growth.
The ATCON president also reaffirmed support for the Federal Government’s “Project Bridge,” aimed at expanding connectivity across the country, but identified right-of-way approvals across states as a major bottleneck.
According to him, because telcos have to engage multiple states, it is slowing things down but efforts are ongoing to address it.
On service quality, he said operators are struggling to keep pace with rising subscriber numbers and increasing data demand, despite recent tariff adjustments.
“The challenge is not that nothing is being done—investments are ongoing. But demand is growing even faster, and operators are constantly trying to catch up,” he said.
Emoekpere added that subscriber migration between networks and shifting usage patterns are placing additional pressure on certain operators, contributing to service fluctuations.
He, however, assured customers that efforts are ongoing to improve network performance.
“We value our subscribers, and everything is being done not just to maintain, but to improve service delivery,” he said.
The telecommunications sector has consistently identified infrastructure vandalism as a major challenge affecting service delivery and operational costs.
Industry stakeholders say the CNII Order is expected to strengthen the protection of telecom assets and improve quality of service for consumers, following years of rising attacks on infrastructure across the country.
Data from operators show that fibre-optic cable cuts remain one of the biggest threats to telecom operations.
However, in spite of the Order, Nigeria recorded 1,883 fibre cuts in the first quarter of 2026, while between January and August 2025, about 19,384 incidents were reported nationwide, averaging more than 2,400 monthly cases.
MTN Nigeria alone reported 9,218 fibre cuts in 2025, compared with 9,000 in 2024 and 6,000 in 2023, highlighting the increasing scale of the problem.
The sector has also faced widespread theft of generators, batteries and other power assets used to keep telecoms sites operational.
In 2025, criminals reportedly stole 656 critical power assets, including 152 generators and 504 batteries, while telecom operators lost an estimated ₦27 billion nationwide within a 12-month period due to infrastructure damage.
Industry reports further indicated that 577 network outages recorded in the first quarter of 2026 were directly linked to vandalism of telecoms infrastructure.
(NAN)
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