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Zoho Redefines Small Business CRM Market, Introduces Team Pipelines in Bigin

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Zoho Corporation, a leading global technology company, is today unveiling the latest version of Bigin, the company’s CRM solution for small businesses. As the preferred CRM solution for small businesses, Bigin offers a simple yet powerful CRM without the high barrier of entry and cost. Today’s product updates further support small and micro businesses by providing them the tools and insights they need to maintain and grow meaningful and high-value relationships with customers in a challenging economic environment.

“Small businesses face challenges in choosing the right technology for managing their customer-facing operations because of constraints related to time, cost, and software implementation,” said Kehinde Ogundare, Country Manager, Zoho Nigeria.

“Bigin is the only solution that brings together all customer operations like sales, onboarding, delivery, training, advocacy, and more into an intuitive interface that takes only 30 minutes to deploy.

“By bringing together all the facets of customer operations into a single view, Bigin allows small businesses to have a more accurate understanding of the customer’s journey.

“These insights help them attract and retain customers, ultimately growing the business. The fast-growing adoption of Bigin shows the expanding appetite of small businesses who want and need CRM technology suited to their particular needs, helping them move beyond old-school spreadsheets.“

Since Bigin’s launch in 2020, it has stood out as a robust, easy-to-use, and welcoming CRM solution thanks to its 30-minute set up promise. Bigin has seen a revenue growth of 161% in 2022 in Nigeria, indicating the revenue has doubled compared to 2021.

Zoho has observed that around 65% of Bigin’s global customers have never used a CRM previously, making it the ideal choice for business owners who are looking to move away from spreadsheets. When they outgrow Bigin, Zoho also offers them an easy migration to its full-fledged CRM solution.

Bigin now boasts 20,000 customers and continues to help small and micro businesses manage all of their customer-facing operations within a unified platform.

Bigin’s latest version includes the introduction of Team Pipelines, which allow customer-facing teams to manage their distinctive operations using a set of pipelines and sub-pipelines within a single Bigin account. Competitive offerings often cater only to a single function — like sales — whereas Bigin is an efficient solution for all customer-facing teams.

New features compile customer operations into one place, and enable tighter alignment and collaboration between individuals and teams without compromising the simplicity that makes Bigin stand out.

Key Product Updates

● Team Pipelines: This feature connects and streamlines various customer operations in one place, offering small businesses an easy way to manage their day-to-day processes and a single source of truth for analyzing customer data.

● Connected Pipelines: Automates the flow of customer data across processes, improving the customer experience and saving time on manual data entry.

● Toppings: Additional functionality and third-party integrations can be added to address specific business needs. Examples include the ‘Email-In’ topping which maps emails to customer records and the ‘File Cabinet’ topping which automates file collection and management.

● Mobile Capabilities: Zoho is providing new features across all platforms, including iOS, iPadOS, Android, and macOS and has added a new feature called Dynamic Display which allows users to customize the appearance of records in their pipelines. Bigin also recently updated its apps for the Apple’s iOS16 and Samsung Galaxy Z Fold 4 launches, where it was an exclusive launch partner.

● Developer Center: Bigin has opened its developer platform to a network of global app developers and partners who can create custom solutions for unique business needs. With various tools and components like custom fields, buttons, links, widgets, related lists, and REST APIs, developers can create new Toppings and monetise them in the Bigin Marketplace.

Disclaimer: All trademarks, product names, and company names cited herein are the property of their respective owners.

Pricing

Bigin by Zoho CRM starts at ₦2,100 /user/monthly (billed annually) for the Express edition and goes up to ₦3,600 user/monthly (billed annually) for the Premier edition. A free edition is also available.

Zoho Privacy Pledge

Zoho respects user privacy and does not have an ad-revenue model in any part of its business, including its free products. The company owns and operates its data centers, ensuring complete oversight of customer data, privacy, and security. More than 80 million users around the world, across hundreds of thousands of companies, rely on Zoho everyday to run their businesses, including Zoho itself.


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Ugo Onwuaso is an ICT enthusiast. He believes technology should be used for general good. He holds a Master of Public Administration (MPA) degree from the Lagos state University. Dear Reader, Your support matters. But we believe that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. That is why, we have devoted our energy to independent reportage of technology and finance and how they affect lives. Our incisive and analytical view of how technology news affects the daily life help individuals and organizations make up their minds. Quality journalism costs money. Today, we're asking that you support us to do more. Kindly support our effort to deliver technology and finance journalism to everyone in the world. Donate as little as N1,000. Bank transfers can be made to: UBA Plc 1017156876 Communication Week Media Ltd

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FCCPC Denies Banning Airtime, Data Borrowing Services in Nigeria

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Federal Competition and Consumer Protection Commission (FCCPC) has dismissed claims of a ban on airtime and data borrowing services across Nigeria’s telecom sector.

FCCPC Denies Banning Airtime, Data Borrowing Services in Nigeria

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The clarification comes amid the suspension of MTN Nigeria’s “Xtratime” service, which the operator linked to the Digital, Electronic, Online or Non-Traditional (DEON) consumer lending regulations introduced in July 2025.

FCCPC Executive Vice Chairman, Dr. Okechukwu D. Amaechi, stated that disruptions stem from operators’ failure to meet the January 5, 2026 compliance deadline, not any prohibitive directive.

The DEON framework mandates registration, transparent fee disclosures, ethical recovery practices, data safeguards, and robust complaint mechanisms to curb consumer harm from hidden charges and aggressive tactics.

“No ban exists on airtime borrowing or data advances; lawful value-added services remain accessible post-compliance,” FCCPC affirmed in its statement.

Authorities intervened following widespread complaints over unexplained deductions and poor transparency, aiming to restore market confidence.

MTN’s pause reflects individual business choices by non-compliant providers, with the commission urging regularization for service resumption.

The regulations promote accountability for third-party partners and regulatory oversight, fostering a fairer digital lending ecosystem without halting core telecom offerings.


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Nigeria Moves to Curb Fraud as NCC, CBN Seal Consumer Protection Pact

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Dr Aminu Maida, Executive Vice Chairman/CEO, Nigerian Communications Commission, NCC; and Mr. Olayemi Cardoso, Governor, Central Bank of Nigeria, during the signing Memorandum of Understanding between NCC and CBN, 20th of April 2026, at the CBN"s Headquarters Abuja.
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Nigerian Communications Commission (NCC) and the Central Bank of Nigeria (CBN) have signed a Memorandum of Understanding (MoU) that both organisations said would safeguard consumers against fraud while opening opportunities for them to leverage the potentials of the telecommunications and financial sectors.

Nigeria Moves to Curb Fraud as NCC, CBN Seal Consumer Protection Pact

Dr Aminu Maida, Executive Vice Chairman/CEO, Nigerian Communications Commission, NCC; and Mr. Olayemi Cardoso, Governor, Central Bank of Nigeria, during the signing Memorandum of Understanding between NCC and CBN, 20th of April 2026, at the CBN”s Headquarters Abuja.

The MoU was signed as NCC and CBN inaugurated a Joint Committee on Payment Systems and Consumer Protection and a Joint Committee on Telecoms Identity Risk Management System (TIRMS) Portal.

The Executive Vice Chairman and Chief Executive Officer of NCC, Dr Aminu Maida said the MoU provides a structured framework for cooperation in critical areas including payment system integrity, fraud mitigation, digital inclusion, and the protection of consumers, micro, small and medium-sized enterprises, which he noted will translate into practical outcomes that strengthen trust, deepen inclusion, and support a secure and resilient digital economy.

Dr Maida described the signing of the MoU as an important milestone in “the regulatory stewardship” of Nigeria’s digital economy, which reflects a shared commitment to collaboration in strengthening financial system stability, advancing digital inclusion, and protecting consumers in an increasingly interconnected ecosystem.

He said “The Commission places significant importance on collaboration. Indeed, many of the critical milestones we have achieved in addressing some of our industry’s challenges—and even in leapfrogging our sector—have been made possible through strategic partnerships and sustained collaboration. Our collaboration with the Central Bank is not new.

“Over the years, our two institutions have demonstrated the value of close regulatory coordination. A notable and recent example is our collective effort in resolving the long-standing USSD debt impasse—an intervention that restored confidence, preserved service continuity, and safeguarded the interests of consumers, telecom operators, and financial institutions alike. That experience reaffirmed a simple truth: that complex, cross-sector challenges are best addressed through structured collaboration.

“This MoU provides a clear framework for cooperation in critical areas such as payment system integrity, consumer protection, fraud mitigation, and the responsible use of digital infrastructure.

“In particular, it supports initiatives that promote secure digital payments, enhance trust in mobile-enabled financial services, and extend safe access to underserved populations and MSMEs.
‘For the NCC, this MoU speaks directly to one of the critical pillars of our strategic focus: leveraging cross-sectoral innovation to deliver a safe, resilient, inclusive and trusted digital ecosystem.

“As mobile numbers increasingly underpin identity, authentication, and financial access, collaboration with the CBN is essential to ensuring that innovation is matched with strong governance, system stability, and consumer safeguards,” Dr. Maida declared.

The EVC explained that the collaboration is designed “For the prevention of electronic fraud, which has become increasingly pervasive, with significant implications for the integrity of our digital economy. Through the Telecom Identity Risk Management System (TIRMS) Portal—which aggregates data on churned (recycled) phone numbers, as well as numbers flagged within your sector—the Financial Services Industry will now have enhanced visibility into the status of phone numbers, one of the most widely utilized resources in your sector, although regulated by the NCC.

“This means that the Financial Institutions will be able to determine when a line is active, when it has been swapped, when it has been disconnected due to inactivity and reassigned to a new subscriber, and when it has been flagged for suspicious or fraudulent activity.

“This ensures that our financial services industry is better equipped with timely and relevant information to effectively combat e-fraud, particularly those perpetuated using phone numbers, in the country.

“The second area I want to highlight is an overarching one that both our institutions have consistently championed: it is the protection of Nigerian consumers. With this handshake, consumers who experience issues such as airtime recharges that do not deliver value can be assured of prompt resolution within the shortest possible time.

“The establishment of a platform for sustained engagement, coordinated policy responses, and joint action as new risks and opportunities emerge across the digital and financial landscape by this MoU, positions our two institutions to remain proactive, aligned, and effective in fulfilling our respective mandates,” the EVC stated.

CBN Governor, Mr Olayemi Cardoso described the MoU as one that will strengthen coordination on approvals, technical standards, and innovation trials, including sandbox testing that supports market-led solutions while safeguarding stability.

He said, “Going forward, the Central Bank of Nigeria remains fully committed to working with the Nigerian Communications Commission to deliver a safer, more resilient, and more inclusive digital financial system—one that supports national productivity, protects consumers, and strengthens trust in Nigeria’s digital economy.”

Mr Cardoso subsequently inaugurated the Joint Committee on Payment Systems and Consumer Protection and the Joint Committee on Telecoms Identity Risk Management System (TIRMS) Portal, which he said would put the protection of consumers of both sectors from fraud at the forefront.


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Why Nigeria Must Embrace .ng Now – NiRA Reveals Five Critical Steps

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Nigeria Internet Registration Association (NiRA) has outlined five strategic pathways to accelerate the adoption of the .ng domain and position it as a critical driver of Nigeria’s digital economy.

Why Nigeria Must Embrace .ng Now - NiRA Reveals Five Critical Steps

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Oluwaseyi Onasanya, Chief Operating Officer of NiRA, presented the framework at a Media Advocacy and Capacity Building Workshop held on April 16.

Onasanya described the .ng domain as a key component of Nigeria’s digital sovereignty, noting that the country has about 65 per cent internet penetration and over 35.6 million Micro, Small and Medium Enterprises (MSMEs) contributing nearly 48 per cent to the Gross Domestic Product (GDP).

She said the first pathway involves mandating the use of .ng domains across all Ministries, Departments and Agencies (MDAs), as well as subnational entities, government vendors and tax remitters.

According to her, this would ensure that all official digital communications with government institutions are conducted through .ng platforms, while also linking domain usage to Corporate Affairs Commission (CAC) registration and procurement processes.

The second strategy focuses on a nationwide awareness campaign tagged “Own Your .ng, Own Your Future,” aimed at promoting the domain as a symbol of national identity, trust and economic value.

Onasanya said the third pathway calls for leadership from the private sector, urging banks, telecommunications companies, startups and SMEs to adopt .ng domains and integrate them into onboarding processes.

She added that the fourth strategy seeks to position .ng as a secure and regulated alternative to foreign domains, enhancing consumer confidence, improving local search visibility and strengthening jurisdictional control.

The fifth pathway centres on expanding the digital ecosystem by strengthening registrar networks, simplifying user experience and integrating .ng domains into internet service providers, digital platforms and national performance metrics.

Onasanya warned that Nigeria’s domain adoption rate remains low compared to global peers, noting that the country has approximately one domain per 855 citizens, far behind countries like Germany, the United Kingdom and China.

She cautioned that low adoption could lead to capital flight, as businesses continue to rely on foreign domain platforms in an increasingly digital global economy.

She also called on the media to drive awareness, shape public perception and promote adoption by highlighting the economic value of .ng domains across sectors.

“Without media, .ng stays technical. With media, it becomes economic,” he said.

NiRA said that over 240,000 .ng domains have been registered so far, with projections indicating continued growth as Nigeria targets a $1 trillion economy by 2030.


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