Connect with us

E-Financial

78% Global Travellers Use Digital Info to Plan Trips- Visa

Published

on

Karim Beg, head of Marketing at Visa Middle East and North and West, Central Africa
Kindly share this post

Visa, a global payments technology company, today announced the launch of NotATourist, an innovative, full-fledged regional campaign aimed at driving international tourism during holidays, and making the summer holidays of cardholders rewarding.

Running in key Middle East and African markets including, Ivory Coast, Cameroon, Democratic Republic of Congo (DRC) and Senegal  until 31 August, 2015, the campaign provides cardholders with real and rich destination related information to help plan their travel as well as access to Visa’s global merchant offers and exclusive promotions.

The NotATourist campaign is designed to inspire travel beyond the regular tourist sites to savour truly local experiences that are the essence of making a destination unique.

For some, a walk in a local African market might be equivalent to a stride in the Champs-Élysées and others might find a ride on an elephant as comfortable as riding the London Bus.

As travellers experience unforgettable moments, Visa remains the gateway to an array of offers that give cardholders the ability to maximize their joy and access to thousands of attractions that unlock the secrets of their preferred destinations.

The campaign is poised to help travellers explore destinations as local inhabitants – not as tourists – by providing local knowledge using crowdsourced digital content that is showcased on Visa’s NotATourist website and the Visa Explore mobile app.

Downloading the Visa Explore Application from Apple Store or Google Play will ensure that travellers will stay informed with the most updated Visa offers and opportunities, ATM locations, and valuable information for cardholders.

The application, through a variety of sections, serves as a companion for all Visa cardholders who enjoy security, convenience, and acceptance at tens of millions of merchants worldwide.

NotATourist also offers travellers a platform to describe the many facets of a destination by sharing their own images, videos, posts and comments, making them ambassadors or tour guides of their favourite travel spots.

Visa will supplement the crowdsourced content with essential travel information and its global merchant offers across destinations.

The #NotATourist campaign signifies the innovation of the Visa brand; the fifth most valuable global brand according to MillwardBrown (http://www.apo.af/4MuNXQ), as it helps travellers to associate with the destinations and provokes their imagination for a memorable experience.

“Travellers often desire a taste of local culture and attractions that are hard to find in travel books or with a guided tour. The #NotATourist campaign tries to build on this desire, by connecting people and their experiences through unleashing the imagination of the traveller to interact with the beauty of the destination,” said Karim Beg, head of Marketing at Visa Middle East and North and West, Central Africa.

“The most important highlight of this campaign is that we are able to communicate with the hearts and minds of African travellers and help them appreciate the hidden treasures of the places they visit.

“As a global payments technology company, we believe in the power and reach of mobile applications, to tap in to the large population of smart phone users, mostly millennials who can effectively influence other aspirational travellers in the same age group.

The #NotATourist campaign ties in with Visa’s efforts to promote tourism in Africa, through partnerships with government authorities, financial institutions and merchants. In addition, Visa also invests in enhancing travel experiences through safe and convenient payment solutions, and a wide selection of benefits and privileges for travellers.

Beg added: “The Visa Global Travel Intentions Study 2015 shows that travellers are more digital-savvy than ever before, with 78% of global travellers using digital information while planning their trips, and 66% resorting to digital sources for travel tips at the destination. This is a phenomenal representation of the impact of digital engagement on the travel sector, and one of the main drivers for our efforts with NotATourist. Besides driving home the message of safe and convenient payments with Visa at target markets, we also want NotATourist to start a conversation with people on easy, unique and fulfilling cross-border travel,” as circulated by African Press Organization.

Visa Inc. is a global payments technology company that connects consumers, businesses, financial institutions, and governments in more than 200 countries and territories to fast, secure and reliable electronic payments.

The Company operates one of the world’s most advanced processing networks — VisaNet — that is capable of handling more than 56,000 transaction messages a second, with fraud protection for consumers and assured payment for merchants.

Visa is not a bank and does not issue cards, extend credit or set rates and fees for consumers; its innovations, however, enable its financial institution customers to offer consumers more choices: pay now with debit, pay ahead of time with prepaid or pay later with credit products.

 


Kindly share this post

Nigeria CommunicationsWeek believes that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. So since 2007, we have devoted our energy to independent reportage of technology and how they affect lives.

E-Financial

How Crypto Criminals Stole $700m from People – often Using Age-Old Tricks

Published

on

Kindly share this post

There’s something uniquely agonising about having your cryptocurrency stolen. All transactions are recorded in a digital ledger, known as a blockchain, so even if someone takes your money and puts it in their own crypto wallet, it remains visible online.

How Crypto Criminals Stole $700m from People – often Using Age-Old Tricks

“You can see your money there on the public blockchain, but there’s nothing you can do to get it back,” says Helen, who lost around $315,000 (£250,000) to thieves.

She likens it to watching a burglar pile up your prized possessions on the other side of an impassable chasm.

For seven years, Helen and her husband Richard (not his real name), both UK residents, had been buying and stacking up crypto coins called Cardano.

They liked the idea of investing in a digital asset that had the potential to rise dramatically in value, unlike funds saved in more conventional ways. They knew it was riskier, but they were careful to keep their digital keys safe.

But somehow hackers got into their cloud storage account, where they kept information about their crypto wallets and how to access them.

In February 2024, after a small test transfer, the criminals swiftly and silently transferred all the couple’s coins to their own digital wallets.

The couple then watched for months as their money was moved from one wallet to another, powerless to do anything. (The inherent contradiction with cryptocurrency is that all transactions are publicly trackable, but users can be publicly untraceable if they choose.)

Helen and Richard are not wealthy. She is a personal assistant, he is a composer, and they had high hopes for their Cardano investments.

“We’d been buying these coins for so long… We used every scrap of money we could find to buy more,” says Richard. “Aside from my parents’ deaths, this theft is the worst thing to happen to me.”

Ever since, Helen has been on a mission to recover their money. She obtained detailed reports from various police forces and the Cardano developers. Now, even though she has the criminals’ wallet addresses, there is nothing anyone can do to unmask them.

Their plan is to save up enough to engage private investigators to try to trace the hackers.

“It leaves you with a feeling of helplessness,” she says, “but I am going to keep trying.

An explosion in crypto crime

A survey carried out for the Financial Conduct Authority (FCA) in August 2024, suggested that approximately 12% of British adults owned crypto-assets – equivalent to about seven million people.

Globally, it has been estimated that 560 million people are now crypto owners. But as ownership rose, so did theft. The pandemic ushered in a surge in the value of crypto coins and, with it, an explosion in attacks on the industry.

And 2025 was another bumper year for crypto criminals, with total thefts standing at more than $3.4bn (£2.5bn), according to investigators at blockchain analysis firm Chainalysis. The annual figure has remained in the same ballpark since 2020.

Most of the money is being stolen through massive cyberattacks on crypto companies. For example, North Korean hackers swiped $1.5bn (£1.1bn) from crypto exchange Bybit in February 2025.

The losses in this case and the vast majority of others are covered by the deep-pocketed crypto firms, with little impact on individuals. But 2025 also saw an increase in the number of attacks on individual crypto investors.

Chainalysis research says these individual attacks rose from 40,000 in 2022 to 80,000 last year.

Hacking, scamming or coercing of individuals accounted for an estimated 20% of all crypto value stolen – estimated at $713m (£532m).

But the company adds that the number could be far higher, as not all victims will choose to report thefts publicly. When this happens, you could be left on your own.

Many thefts or scams in traditional finance are covered by banks or card companies. In the UK, you can complain to the Financial Ombudsman Service and may be compensated by the Financial Services Compensation Scheme.

“Crypto remains largely unregulated in the UK and high-risk,” says the FCA. “If something goes wrong, it is unlikely you will be protected so you should be prepared to lose all your money.”

A stark reminder of this comes if you search online for “Binance account hacked” – Binance is the world’s largest crypto exchange with a reported 1.4m UK users – but the page on its website offering advice to victims of theft is blocked in the UK.

The company has not been accepting new UK clients since 2023 because it is not authorised by the FCA to operate. Yet criminals don’t care where victims are, and people are being targeted all over the world indiscriminately.

Chainalysis has described these attacks on individuals as the “under-documented frontier for crypto crime”.

They put the volume of crimes down to the number of people entering the crypto world as investors, as the value of coins has risen, and argue that improved security practices at major services could have pushed “attackers toward individuals perceived as easier targets”.

Then there is the fact that the more crypto you hold and the more public you are about it, the more likely you are to be targeted – small-time holders (or hodlers, as the community calls them) are far less likely to be affected.

Burglaries, muggings and ‘wrench attacks’

As for the thieves, they could be anywhere.

In October, blockchain researchers from Elliptic, a crypto analysis company, warned that North Korean state-sponsored hackers are increasingly targeting wealthy cryptocurrency owners. There are plenty of young scammers and hackers from other countries, too.

In December in the US, 22-year-old Evan Tangeman pleaded guilty to being part of a group of crypto thieves calling themselves the Social Engineering Enterprise, who are accused of stealing more than $260m (£194m) between October 2023 and May 2025.

Prosecutors allege they targeted the crypto-rich using hacked databases, tricking victims into thinking they were cryptocurrency exchanges, and persuading them to transfer coins.

Members of the gang, who were all young men mostly in the US, are said to have spent the stolen coins on private jets, expensive cars and luxury handbags that they would give away at nightclubs.

In some cases, prosecutors say, the gang organised home break-ins to steal hardware containing the keys to crypto stashes.

Burglaries and muggings have become so common that there is now a term for them in the crypto community – “wrench attacks” – so called because criminals have been known to threaten victims with spanners.

Last April, crypto criminals in Spain tried to force a man and woman to part with their cryptocurrency.

Spanish police said the man was shot in the leg and he, along with his partner, were held captive for several hours while the criminals tried to access their crypto wallets. Eventually, the woman was released, but her partner remained missing, with his body later found in woodland.

Five people were arrested in Spain in connection with the case, while four others in Denmark were charged.

There have been several similar cases in France, including one when an attempted kidnap was captured on video.

Source.. BBC


Kindly share this post
Continue Reading

E-Financial

Nigeria Processed $92.1Bn Crypto Transactions in 12 Months — PwC

Published

on

Kindly share this post

Despite lingering regulatory uncertainty, Nigeria processed an estimated $92.1 billion in cryptocurrency transactions between July 2024 and June 2025, reaffirming its position as Sub-Saharan Africa’s largest crypto market, according to PricewaterhouseCoopers (PwC).

Nigeria Processed $92.1Bn Crypto Transactions in 12 Months — PwC

The figure, published in PwC’s Nigeria Economic Outlook 2026 titled “Turning Macroeconomic Stability into Sustainable Growth”, shows that Nigeria received nearly three times the crypto transaction value recorded in South Africa over the same period.

PwC attributed Nigeria’s dominance to its large population, youthful and digitally savvy users, persistent inflation, and continued foreign exchange (FX) access constraints, which have pushed many individuals and businesses toward crypto and stablecoins as alternative financial channels.

The report noted that crypto adoption in Nigeria reflects both economic necessity and structural transformation in financial behaviour.

PwC said Bitcoin continues to dominate fiat-to-crypto purchases in Sub-Saharan Africa, accounting for 89 per cent of transactions in Nigeria and 74 per cent in South Africa, underscoring its role as a default hedge and entry asset in volatile or constrained financial environments.

It added that stablecoin usage is structurally higher in Nigeria, signalling reliance on crypto rails as an informal FX market and dollar-substitute channel.

However, PwC cautioned that the data reflects only centralised exchange activity and excludes peer-to-peer transactions and informal flows, suggesting that actual volumes may be significantly higher.

PwC projected that Nigeria is likely to retain its position as the region’s largest crypto market in 2026, driven by FX access challenges, inflation sensitivity, and sustained demand for stablecoins as a store of value and settlement mechanism.

The firm also noted that Nigeria had earlier processed about $59 billion in crypto transactions, largely driven by young, tech-savvy users, highlighting deepening adoption momentum.

“The rising usage of crypto, especially among Nigeria’s youth, underscores the urgent need to accelerate regulatory cohesion in the near term,” the report stated.

PwC identified several key issues that will shape Nigeria’s crypto landscape in 2026, including industry adoption and compliance challenges, licensing and regulatory frameworks, a structural shift in crypto taxation, capital flow management, and market surveillance.

On licensing and regulation, PwC observed that progress remains slow, with only two exchanges granted provisional approval so far.

This, it said, highlights capacity and sequencing challenges within the regulatory framework. The firm warned that the planned rollout of crypto-asset taxation could outpace supervisory readiness, raising concerns about effective enforcement without a fully operational licensing regime.

In terms of taxation, PwC disclosed that the new Tax and Tax Administration Acts, effective from 2026, will treat crypto profits as income taxed up to 25 per cent, replacing the previous 10 per cent capital gains tax.

This represents a significant increase in tax burden and complexity for crypto users. It also noted that Virtual Asset Service Providers (VASPs) will face higher compliance and reporting obligations, raising operating costs for licensed platforms and potentially pushing more activity into informal or offshore channels


Kindly share this post
Continue Reading

E-Financial

Tax Ombudsman will Save Nigerians Money, Time – CEO

Published

on

Kindly share this post

Dr. John C. Nwabueze, tax ombudsman/CEO, has stated that Nigerian taxpayers can now save on the cost of arbitration while still obtaining justice by resolving their tax complaints through the Office.

Tax Ombudsman will Save Nigerians Money, Time - CEO

Dr. Nwabueze in a statement described the Office as a fair and efficient mediator between tax authorities and taxpayers.

Speaking after a strategic meeting with Taiwo Oyedele, chairman of the Presidential Fiscal Policy and Tax Reforms Committee (PFPTRC),  Nwabueze emphasized that the Office of the Tax Ombud serves as a mediation safety net for small and medium enterprises as well as multinational companies.

He said the Office receives and resolves issues related to taxes, levies, charges, customs duties, and other related matters, adding that it is partnering to enhance taxpayers’ trust and compliance through transparent mediation and accountability.

Commenting on the partnership, Oyedele noted that the meeting was part of ongoing efforts to support the effective implementation of tax reforms.

He explained that the Office of the Tax Ombud is an independent and impartial body established under the new tax laws to protect taxpayer rights, resolve complaints quickly and fairly, and build trust in the tax system through mediation and advocacy.

“Our engagement focused on collaboration with the Tax Ombud, given his critical role in ensuring that the reforms deliver not just better tax systems, but a fairer and more responsive tax administration for taxpayers.”


Kindly share this post
Continue Reading

Trending