General News
Chain Reactions Transforms, Unveils Platforms to Boost Businesses, Government

Public Relations and Integrated Communications Consulting firm, Chain Reactions Nigeria, has rebranded and repositioned to become a digital-first platform and 24/7 solution house for governments and brands desirous of winning in Africa’s reputation economy.

The repositioning, which involves a name change from Chain Reactions Nigeria to Chain Reactions Africa, was announced at a colourful 15th-anniversary celebration attended by eminent players in corporate Nigeria and the public sector on Wednesday, March 30, at Radisson Blu Hotel, Ikeja GRA, Lagos.
Speaking at the event tagged ‘Ara Unstripped’, the Managing Director/Chief Strategist, Chain Reactions Africa, Mr Israel Jaiye Opayemi, explained the consultancy’s transition from offering services to making digital platforms available for businesses and the government.
Opayemi, who traced the firm’s history and how the vision was birthed 36 years ago, said the occasion was a watershed in the continuous march of Chain Reactions to growth and impact in Nigeria and Africa.
The Chief Strategist added that it was a turning point for the firm as a business, the commencement of its new 10-year vision, and Chain Reactions was ready to disrupt the industry.
“It is a transition from services to platforms. Today, we are becoming a digital-first Public Relations and Integrated Communications Consultancy.
“This explains why we are officially becoming a 24/7 solution house for governments and brands who wish to win in the reputation economy of Africa,” Opayemi said.
The MD/CS, who described the company’s 15-year-history as a story of vision-propelled resilience, said its repositioning goes beyond name change to a change in focus.
He explained that “It involves not just a change of name but a change in focus. It involves setting a new vision and a mission for ourselves.
It entails unifying our expertise and competencies and using them as a competitive advantage to help businesses and governments. This entails helping government and brands understand the extant and emerging cultures and trends.
“Our new role is to help public and private sector clients develop communications strategies that feed on the plate of culture and trends. Cultures and trends have the power to transform human behaviour.
If a public policy would fail, it may fail because of entrenched cultures and trends a government has failed to notice. Cultures and trends largely influence purchase decisions. We all often hear this statement, ‘don’t buy it. It is no longer in vogue.’ That is a death sentence passed on a brand.
“It was because the Brand Owners never paid attention to the changing culture and trends in the market. Our solutions will now traverse problem identification, cultural solution, and experience design as a company. Be it Voter Behaviour, Driving Against Traffic, or Consumer Behaviour, they are all driven by cultures and trends.”
Chain Reactions Africa also unveiled its new logo, the innovative digital platforms ‘Ara’ and the ‘Prophet’, and the Goodnews Nigeria website Opayemi described as “a digital news platform dedicated to reporting everything good and positive about Nigeria. It will become a one-stop-shop for leisure and business tourists seeking information about our great nation.”
Explaining the new brand logo featuring African drums, colours orange and ochre, intricate designs and the infinity symbol, Chain Reactions Africa’s Creative Director, Briton, Colin Morris, said, “they represent the heartbeat of Nigeria and Africa.
These colours mirror the optimism of every Nigerian. They also reflect the colours of the Sahara. The Sahara, of course, is not in Nigeria but Africa and is the reason the logo is not just Nigeria but Africa, the big picture. The intricate designs are also an African thing, not just Nigeria.
“Chain Reactions is no longer just local; it will get bigger. The infinity symbol tells our story; it’s never-ending. It reflects the opportunities of a new blend of communications merging, beyond the traditional, beyond what we have always assumed.
As a consultancy, the plan is for Chain Reactions to leave a footprint in every part of Africa. Africa is where we will win. Our redesigned logo shows that we are both Nigerian and African; we are progressive and resilient. We are drivers of change in our industry and new industries. Like the infinity symbol, we intend to keep evolving.”
While ‘Ara’, a chatbot, is CRA’s virtual assistant available 24/7, the ‘Prophet’ is a tech-powered hub that helps businesses and brands understand issues, trends and cultural nuances in hindsight.
It provides clarity on current trends with insight and offers foresight without human interaction. CRA’s External Consultant, Frankline Ozekhome, unveiled the ‘Prophet’ while sharing excerpts from a comprehensive Trends Report the firm commissioned to help clients and key players in the market.
The 15th-anniversary celebration featured the maiden Innovation and Tech Trends Summit (ITTS). PR & Comms Manager at OMNIBIZ, Elizabeth Adebanjo, Chief Business Officer, Cellulant, Sike Bamisebi, Group Chief Operating Officer, Palton Morgan, Nidal Turjman and film producer and actress Hauwa Alahhbura discussed ‘Enablers for living and winning in a disrupted world’ at the session moderated by youth analyst, Femi Daniel.
General News
Top Nigerian Startups Secure Funding Boost @ iHatch Demo Day Awards

Nigeria’s startup ecosystem received a fresh injection of momentum as top emerging ventures secured funding and investor attention at the iHatch National Demo Day, where Interface Africa clinched the highest prize of $15,000.

The 4th cohort of the NITDA–JICA-backed accelerator brought together founders, policymakers, and venture stakeholders in Abuja, showcasing innovations ranging from clean-energy financing and digital food marketplaces to next-gen fintech tools.
The startups went rounds of running through state-level selections and regional competition. iHatch was established in 2021 as a strategic partnership to create an enabling environment for young Nigerians to develop and scale their innovative solutions.
The iHatch National Demo Day (4th Cohort), is an initiative by NITDA and JICA which provides a clear pathway for homegrown talent to contribute significantly to economic diversification and digital transformation.
After rigorous selection processes, the top founders converged to pitch their innovations, recognised the standout performers, which are:
Interface Africa with $15,000, the firm is driving Nigeria’s clean energy transition by enabling structured and affordable solar financing.
Ahioma with $12,000, the firm enhances food accessibility with a digital marketplace connecting consumers directly to trusted vendors.
Linia Finance with $10,000, the firm is helping Nigerians take control of their finances with tools for budgeting, tracking, and smart money planning.
Chapta got a laptop reward. They delivering an offline-capable school application ensuring consistent, accessible learning for students everywhere.
Softdrop also got a laptop reward, they solve logistics challenges through a modern delivery platform designed for speed, convenience, and efficiency.
General News
Fidelity Bank to Host Virtual Masterclass on New Tax Law

Fidelity Bank Plc, a leading financial institution, will host a free virtual training on the Nigeria Tax Act 2025 (NTA) as part of its commitment to helping small businesses prepare for the upcoming legislation.

Fidelity Bank
The masterclass is scheduled for 10:00 AM (Nigerian time) on Friday, 12 December 2025. It will provide participants with clear insights into changes in the tax framework, the impact on income and business operations, and practical steps to avoid penalties in 2026.
Attendees will also learn strategies to stay ahead in an evolving regulatory environment.
The Nigerian government enacted major tax reforms on 26 June 2025 when President Bola Ahmed Tinubu signed four tax bills into law.
These Acts will take effect on 1 January 2026 and represent a significant overhaul of the country’s tax system.
The reforms aim to modernize and harmonize Nigeria’s tax framework, improve revenue generation, broaden the tax base, and create clearer rules for individuals, businesses, and government agencies.
“Our decision to host this masterclass reflects our commitment to empowering businesses with the right information ahead of the commencement of the new tax regime.
“Information is money and a well-informed business owner is already steps ahead in the race to success.
“This is why we are bringing experts to provide accurate details and demystify the tax act,” said Osita Ede, Divisional Head, Product Development, Fidelity Bank Plc.
Interested participants can register via https://bit.ly/2026TaxLawMasterclass .
General News
PalmPay MD Seeks Deeper Financial Inclusion @ CeBIH Annual Conference 2025

PalmPay, Nigeria’s leading digital banking platform, has renewed its commitment to deepening financial inclusion across the country. At the CeBIH Annual Conference 2025, themed “Reimagining Financial Inclusion through Cultural Shifts in Consumer Credit,” PalmPay’s Managing Director, Chika Nwosu, urged industry players to deepen financial inclusion by embracing community-aligned solutions and customer-centric innovations that can better serve Nigeria’s underserved and unbanked populations.

Speaking during a panel session titled “Social Inclusion, A Veritable Tool for Financial Inclusion,” Chika Nwosu joined other industry leaders to share insights on strengthening participation among women, rural dwellers, low-income earners, and other financially excluded groups.
Chika Nwosu highlighted PalmPay’s commitment to inclusive finance through its 500,000-strong agent network, which enables seamless cash-in/cash-out services for unbanked users across Nigeria. He also emphasised the importance of PalmPay’s USSD platform, 861#, which allows users with basic phones or limited internet access to perform essential financial transactions.
“Financial inclusion goes beyond access; it must be equitable and tailored to real-life needs,” Chika Nwosu said. He shared how PalmPay leverages behavioural insights to design impactful services, including affordable health insurance, reliable bill payments, merchant solutions, and automated savings features that support financial discipline among users.
The session further examined the role of grassroots agents and community touchpoints in driving last-mile adoption. Chika Nwosu noted that PalmPay’s widespread community presence continues to build trust and encourage excluded populations to embrace digital financial tools.
The session was moderated by Ronke Kuye of the CeBIH Advisory Council and featured representatives from E-Doc Online, SmartCash Payment Service Bank, SANEF, and EFINA.
PalmPay reaffirmed its commitment to driving accessible, secure, and inclusive financial services for all Nigerians. PalmPay is a leading digital banking platform driving financial inclusion and economic empowerment in underserved emerging markets. Through its secure, user-friendly, and inclusive suite of financial services, PalmPay empowers individuals and businesses with tools to manage and grow their money.
PalmPay offers a comprehensive range of products, including mobile payments, savings, and micro-insurance via its app and mobile money agent network.
Since launching in Nigeria in 2019 under a Mobile Money Operator license, the platform has grown to over 35 million app users. PalmPay has operations in Nigeria, Ghana, Tanzania, and Bangladesh.
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