Connect with us

News

Chain Reactions Africa Wins ‘Edge Outstanding PR Agency of the Year’ at Marketing Edge Awards 2024

Published

on

L-r: Marketing Communications Consultant, Chris Adetayo; Executive Vice Chairman and Group CEO, Verdant Zeal Group, Dr. Tunji Olugbodi; Managing Director/Chief Strategist, Chain Reactions Africa Ltd and Public Relations Grand Pix Award Winner 2024, Israel Jaiye Opayemi, and Comptroller General, Nigeria Customs Service, Mr. Adewale Adeniyi at Edge Awards 2024 held at The Balmoral, Sheraton, Ikeja, Lagos at the weekend.
Kindly share this post

Chain Reactions Africa (CRA), one of Africa’s leading Public Relations and Integrated Communications Consultancies, has further consolidated its market leadership position as one of Africa’s best public relations consulting firms by emerging as the ‘Outstanding PR Agency of the Year’ at this year’s edition of the prestigious Marketing Edge Awards.

The award, according to the organisers, is in recognition and celebration of the company’s “rising brand equity and sterling performance over and above its peers in the last one year.”

Israel Opayemi, the company’s Managing Director/Chief Strategist, was also adjudged as the overall best in the individual category, carting away the ‘Edge Grand Prix In PR’ award, the highest category of the Marketing Edge Awards that any personality could get.

This was in recognition and celebration of his professional and entrepreneurial odyssey, and the Olympian heights to which he has led the company across Africa over the years, the award organisers said.

This is the second time in two years that the company has won both awards. It would be recalled that Chain Reactions Africa had during the 2023 edition of the award, then known as the Marketing Edge Brands and Advertising Excellence Awards, won the ‘Outstanding PR Agency of the Year’, while its Chief Executive scooped the ‘Outstanding Leadership Award in Public Relations’ award.

This year’s the award ceremony held on Saturday, September 28, 2024, in Lagos coincides with the 21st anniversary of Marketing Edge, Nigeria’s leading brand-focused marketing and advertising publication, and which has been at the vanguard of brand journalism in the last 21 years.

Speaking on the awards, the Managing Director/ Chief Strategist of Chain Reactions Africa, Mr. Israel Jaiye Opayemi noted the significance of the recognitions to the firm as a brand, the nation, and the integrated marketing communication ecosystem whilst appreciating the awards organisers.

“This Edge Awards, from the stable of Marketing Edged is most appreciated. We thank the organisers for this recognition. The awards are another evidence of Chain Reactions Africa’s leadership, competence, hard work, commitment, and discipline imbued to distill client’s briefs and deliver superior value to them,” he said.

He extolled the exceptional professional skills of the staff of Chain Reactions Africa, thanking them for their dedication, hard work and sacrifice over the years. “I am most grateful to the Chain Reactions Africa tribe of creative rebels, as I call them. There wouldn’t be a Chain Reactions Africa without my team of dedicated and talented individuals who drive the business with exceptional passion.

“I am very proud of the brave hard work we do, our irrevocable commitment to always lead with strategy, our investment in neuroscience, our investment in data and research, and our absolute commitment to always end everything we do with creativity so as to deliver quality service to our various clients.”

“On behalf of Chain Reactions Africa, I dedicate this recognition as Nigeria’s Outstanding PR firm to all our present clients. I thank you for the liberty you have given us to breathe our unique approach to strategy into your brands. Thank you for allowing us the space to be irreverent to normal. We will continue to make strategy first the holy grail of what that we do for you,” Opayemi added.

“These awards conferred on us will be a catalyst to spur us to go the extra mile to reaffirm the essence of our core mandate, which is ‘gold service standard’ that is rooted in Chain Reactions Africa’s brand DNA”, Opayemi said.

In his comments, the Publisher/ CEO of Marketing Edge Magazine, John Ajayi, congratulated all the winners on their awards, and urged them to sustain the momentum of their endeavours, character, and all the things that stands them out in the marketing communications industry. “Congratulations to all the winners, as well as all the nominees, for the various awards and nominations, and more wins in the future. Your contributions have indeed brought out the best in the industry. You are all winners”, Ajayi said.

The latest awards are just a few out the many recognitions in the cabinet for Chain Reactions Africa.  The company had in May this year been recognised with the ‘PR Agency of the Year’ award at ‘The Industry Awards’ for the year ending 2023.

In addition to this, the company had also put up a seven-star performance during the annual African Public Relations Association (APRA) Conference on May 16, in Basam, Abidjan, Cote D’Ivoire where it was presented with seven African SABRE trophies by Provoke Media, the highest by any public relations firm in Africa in the 2024 competition.

The Sabre Awards covered campaigns for the Lagos Metropolitan Area Transport Authority (LAMATA), and its Lagos Blue Rail, 9mobile’s The Hack – Expand Your Hustle’, ‘Taming the Bull’ for the Presidency, and ‘Next Era of Happiness’ for leading biscuit company, Pladis Foods Nigeria Limited.

The Marketing Edge, Edge Awards ceremony is a major industry event that recognizes, rewards, and celebrates deserving brands, institutions, agencies and personalities with enviable milestones. This years’ Edge Awards ceremony themed, ‘Tech Acceleration: Integrating AI Without Sacrificing Human Creativity’ was held as a hybrid event, with the physical location at the Sheraton Hotel in Ikeja, Lagos. It featured both the awards and Marketing Edge National Marketing Stakeholders Summit.

 


Kindly share this post

Dear Reader, Your support matters. But we believe that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. That is why, we have devoted our energy to independent reportage of technology and finance and how they affect lives. Our incisive and analytical view of how technology news affects the daily life help individuals and organizations make up their minds. Quality journalism costs money. Today, we're asking that you support us to do more. Kindly support our effort to deliver technology and finance journalism to everyone in the world. Donate as little as N1,000. Bank transfers can be made to: UBA Plc 1017156876 Communication Week Media Ltd

News

CredibleVoteNG Opens Free Access to all Polling Units in Nigeria after INEC Demanded N1.Bn for Register

Published

on

Kindly share this post

CredibleVoteNG, a citizen-built, open-access platform is  hosting precise, verified information for all 37 states (including the FCT), 774 Local Government Areas (LGAs), and 176,846 individual polling units for free.

CredibleVoteNG Opens Free Access to all Polling Units in Nigeria after INEC Demanded N1.Bn for Register

This is coming months after the Independent National Electoral Commission (INEC) placed a N1.5 billion price tag on requests for Nigeria’s complete polling unit register under the Freedom of Information (FOI) Act.

But CredibleVoteNG, being promoted by two Nigerian technology enthusiasts have built a platform that provides the same information free of charge.

The platform, offers structured digital access to all 176,846 polling units across Nigeria’s 36 states and the Federal Capital Territory, covering the country’s 774 local government areas and 8,809 electoral wards.

The initiative emerged against the backdrop of a public controversy that followed INEC’s October 2025 response to an FOI request by a Nigerian law firm seeking the commission’s polling unit database.

In its reply, the electoral body estimated that providing the information would cost N1,505,901,750, citing the need to print more than six million pages at N250 per page.

The response triggered widespread criticism from lawyers, civil society organisations and transparency advocates, who argued that electoral information critical to democratic participation should be readily accessible to citizens.

While the debate continued, Kelly Omobude, software developer and Uzoanya Grant, product owner, quietly worked on what would become CredibleVoteNG, a free and open-source platform designed to make electoral data available to everyone.

Accessible online through a public Application Programming Interface (API), the platform requires no registration, subscription or API key.

Developers, journalists, election observers, political parties and ordinary citizens can access the data without charge.

According to the founders, the project was inspired by the belief that credible elections depend on unrestricted access to reliable information.

“Independent observation requires independent data. If every organisation is working from the same verified, open baseline — that is the foundation for credible accountability. That is what we are trying to provide,” they said.

The platform enables users to navigate Nigeria’s electoral structure from the national level down to states, local government areas, wards and individual polling units through nine dedicated API endpoints. Information is delivered in a structured format within seconds, making it useful for both technical and non-technical users.

To broaden accessibility, the developers incorporated a Swagger-based interface that allows users with no coding experience to search and explore electoral data through a standard web browser.

Omobude, who designed the platform’s technical architecture, database infrastructure and cloud-hosting environment, said the project has been developed and maintained using personal resources since March 2023.

Grant, who led product design and user experience development, described the initiative as a civic intervention intended to bridge longstanding information gaps within Nigeria’s electoral ecosystem.

For election observers and civil society organisations, access to comprehensive polling unit data has often posed significant operational challenges.

Many monitoring groups spend weeks assembling information from multiple sources before deploying field personnel.

CredibleVoteNG seeks to eliminate that burden by providing a standardised and verified dataset that can be used simultaneously by multiple organisations.

Election monitoring experts say such access is particularly important for Parallel Vote Tabulation (PVT), a globally recognised methodology used to independently verify election outcomes through polling unit-level data collection and analysis.

The platform’s creators argue that a common and publicly accessible electoral dataset can improve consistency among observer groups and strengthen confidence in election monitoring efforts.

The database may also prove valuable to journalists and media organisations, enabling them to verify polling unit distributions, scrutinise electoral claims and undertake data-driven reporting on voter access and representation.

The platform further highlights variations in polling unit distribution across the country. Lagos State has 13,325 polling units, Kano 11,222 and Kaduna 8,012, while Bayelsa has 2,244 and Ekiti 2,445.

Analysts say access to such information could encourage deeper discussions around voter accessibility, electoral logistics and resource allocation.

Political parties are also expected to benefit, as accurate ward and polling unit data are essential for deploying agents, monitoring election-day activities and identifying organisational gaps during campaigns.

Although the project has attracted limited publicity since its launch in March 2026, the founders say adoption has continued to grow through referrals and online searches.

Hosted on cloud infrastructure and verified across all states and the FCT, CredibleVoteNG is increasingly being viewed by election stakeholders as a practical contribution to transparency, civic participation and electoral accountability ahead of the 2027 general elections.

As preparations intensify for another election cycle, the emergence of a citizen-built platform providing free access to one of Nigeria’s most important democratic datasets underscores the role innovation can play in advancing transparency and strengthening public trust in the electoral process.


Kindly share this post
Continue Reading

News

NESREA Defends Plastic Waste Rules, Says Policy Targets Pollution  

Published

on

Kindly share this post

National Environmental Standards and Regulations Enforcement Agency (NESREA), has said that the National Environmental Plastic Waste Control Regulations 2026 are aimed at tackling pollution and promoting a circular economy, not shutting down industries.

NESREA Defends Plastic Waste Rules, Says Policy Targets Pollution  

The agency made the clarification in response to concerns raised by the Manufacturers Association of Nigeria (MAN), saying some interpretations of the regulations are inaccurate and misleading.

NESREA said the rules provide a phased and consultative framework designed to improve recycling, producer responsibility, waste recovery and sustainable packaging across the value chain.

It stressed that the widely cited 80 micron requirement applies only to certain plastic carrier bags and does not amount to a blanket ban on single use plastics.

According to the agency, sensitive sectors such as food, pharmaceuticals and logistics are covered by separate provisions, while major requirements on recycled PET content will only begin to take effect from 2028 and 2030.

NESREA said the transition period is intended to give manufacturers and recyclers time to adjust operations and strengthen supply chains.

The agency argued that unregulated plastic pollution poses greater long term risks, including flooding, public health hazards and environmental degradation, adding that the regulations would create new opportunities in recycling and circular economy services.

It also maintained that the policy is guided by the polluter pays principle and is designed to strengthen Nigeria’s domestic recycling industry.

NESREA said it remains open to technical input from manufacturers and other stakeholders as implementation progresses.

 


Kindly share this post
Continue Reading

News

Arridex Floats West Africa’s First Multi-tech 3D Industrial Omnifactory in Lagos

Published

on

Kindly share this post

Industrial manufacturing in Nigeria and West Africa at large has reached a historic milestone in 3D printing, as Arridex formally floated its breakthrough “Omnifactory” in Lagos.

The newly opened facility stands as the region’s very first multi-technology industrial additive manufacturing facility, paving the way for a major shift toward localized production and self-reliance.

The launch follows a strategic rebranding of the company’s corporate identity from RusselSmith to Ariddex.

BabajideSanwo-Olu, Lagos State Governor, who officially launched the plant, said: “Today, I opened West Africa’s first multi-technology industrial additive manufacturing facility in Lagos. By producing industrial components and spare parts here in Lagos, Arridex is helping to reduce our dependence on imports, strengthening critical industries and supporting economic growth.

“I commend the Arridex team for their vision and commitment to building solutions that serve not only Nigeria but the wider African continent. Lagos will continue to support investments that create opportunities, grow local capacity and position our state as a hub for innovation and industry,” he stated.

The ArridexOmnifactory aims to reshape industrial supply chains by housing several advanced 3D printing and fabrication techniques under a single roof. Utilizing cutting-edge systems like Laser Powder Bed Fusion (L-PBF), Cold Spray, Fused Filament Fabrication (FFF), and Selective Laser Sintering (SLS), the Lagos facility is built to create high-precision, on-demand industrial components and replacement parts.

Beyond standard gear, the site’s large-format machinery is robust enough to engineer full-sized marine parts and massive structural items for heavy industries.

Group Chief Executive Officer, Arridex, Kayode Adeleke, said: “We did not set out to build the biggest company, but a resilient one.

For over two decades, we have chosen the harder path, and that is to make in Africa what others import, to meet global standards without exception, and to put purpose before profit. The ArridexOmnifactory is where that conviction becomes infrastructure.

“The name on the door is new, but the work behind it is not. We are not stopping here. By the first quarter of 2027, we will commission the Arridex Mega Omnifactory, which will stand among the largest single-site industrial additive manufacturing facilities in the world. The next chapter of global manufacturing can be written from Lagos. We are building it,” he said.

According to him, this launch represents a massive leap forward for regional infrastructure, offering a direct solution to the supply bottlenecks that have choked West African enterprise for decades.

Historically, asset managers operating aging systems had to deal with grueling shipping lead times, complex international legalities, and the absolute vanishing of parts from long-defunct original equipment manufacturers (OEMs). The Omnifactory bypasses these hurdles entirely by enabling critical pieces to be conceptualized, rendered, and printed locally on demand.

The company currently holds Pioneer Status in additive manufacturing from the Nigerian Investment Promotion Commission (NIPC) and is the first enterprise qualified by the Nigerian Upstream Petroleum Regulatory Commission (NUPRC) for 3D printing deployments in the oil patch. Furthermore, Arridex has solidified a joint venture partnership with the Defence Industries Corporation of Nigeria (DICON) to locally manufacture military-grade components.

On the global stage, Arridex has also stepped up as the first African member of the Additive Manufacturer Green Trade Association (AMGTA) and is recognized as a Designated Strategic Partner of the Commonwealth Enterprise and Investment Council (CWEIC).


Kindly share this post
Continue Reading

Trending