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Odion Ighalo Now MultiChoice Brand Ambassador

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(L-r): John Ugbe, managing director, MultiChoice Nigeria in a handshake with Odion Jude Ighalo, the brand ambassador, during the contract signing.
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MultiChoice Nigeria, leading video entertainment company, has announced Super Eagles and Watford football club striker, Odion Jude Ighalo as brand ambassador for MultiChoice. The endorsement deal was signed recently at the MultiChoice head office in Victoria Island.

Ighalo will feature in a soon to be launched DStv campaign which includes TV, Out-of-home, digital, radioand press adverts and make special guest appearances at major DStv events amongst other activities.

John Ugbe, managing director, MultiChoice Nigeria, speaking on the endorsement said the company is pleased to welcome OdionIghalo to the family as an ambassador. According to Ugbe, Ighalo’s zest and brilliant accomplishments as a footballer, locally and internationally, made him a perfect fit for the brand.

“From his humble beginnings of playing football on the streets of Ajegunle to scoring big on the international scene, the Odion Ighalo success story is one that deeply resonates with the brand. We believe his energetic display and results on the pitch will inspire Nigerians as they work on achieving their dreams”, he said.

Speaking further, Ugbe said, ‘Over the past few months we have increased the quality of content across packages on our DStv platform to cater to the varied tastes and preferences of our subscribers. Additionally, we revamped our Compact bouquet, offering more value to our subscribers at no extra cost! We believe that Ighalo’s endorsement will further drive our continuous efforts to provide our subscribers with the best in video entertainment experience”, he said.

Speaking on his partnership with the brand, Odion Ighalo said, “I am happy to be part of the MultiChoice family. Growing up, we couldn’t afford to have DStv in our house, so I used to pay to watch football at viewing centres. It is a dream come true and I am looking forward to this new relationship with MultiChoice”.

OdionIghalo joins other celebrities who have in the past represented various brands of the company.

Some of which include Nollywood acts OC Ukeje for the DStvExplora; Ivie Okujaye for DStv Compact while another Nollywood actor, John Okafor popularly known as Mr. Ibu and Veteran Nigerian singer, John Odafe Asiemo popularly known as Daddy Showkey both as GOtv ambassadors.

 

 

 


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Tim Akano Recounts 20-Year Growth, Media Support at NITRA End-of-Year Meet

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Mr. Tim Akano, New Horizons Chief Executive Officer, took centre stage at the Nigerian Information Technology Reporters’ Association (NITRA) annual end-of-year meeting on Thursday, December 18, 2025, recounting the company’s remarkable growth and reaffirming free IT training for journalists.

Tim Akano Recounts 20-Year Growth, Media Support at NITRA End-of-Year Meet

Tim Akano, New Horizons Chief Executive Officer, in a group photograph with NITRA Members

Speaking directly to IT media members at the company’s training facility in Lagos, Akano acknowledged the critical role journalists played in supporting New Horizons during its formative years two decades ago.

He detailed how the firm evolved from a handful of staff to one of Africa’s leading ICT skills training organisations, now employing about 500 staff across multiple training centres nationwide.

Akano Spotlights Youth Training, University Partnerships

Akano highlighted that New Horizons has trained over 500,000 youths, particularly tertiary institution students, equipping them with practical IT skills essential for Nigeria’s digital economy.

He announced recent partnerships with universities, including a new agreement with Afe Babalola University, to scale hands-on training programmes for students.

“This growth would not have been possible without the media’s support in documenting our journey,” Akano stated, pledging continued free IT skills training for media members to remain competitive in the evolving digital landscape.

Reciprocal Support Defines Long-Standing Partnership
The venue hosting the NITRA meeting underscored Akano’s generosity; NITRA Secretary Chidiebere Nwankwo secured the free facility after contacting him—a gesture consistent with New Horizons hosting multiple association events and training IT journalists since its inception 20 years ago.

Participants shared personal testimonies of Akano’s support, including veteran journalist Aaron Ukodie, whose daughter—an Accounting graduate from the University of Johannesburg—received NYSC placement and IT scholarship at New Horizons.

The Guardian’s Yemi Adeyemi recounted Akano accommodating his editor’s child for mandatory IT training after other firms declined.

Members praised Akano’s commitment to human capital development as evidence of deep appreciation for the media community that chronicled New Horizons’ success over two decades.


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NIMC rolls out Pre-Enrolment Portal for seamless NIN registration

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National Identity Management Commission (NIMC) has launched the NIMC Pre-Enrolment Portal to revolutionise the National Identification Number (NIN) enrolment process, enabling applicants within Nigeria and in the Diaspora to capture biodata online prior to biometric verification at enrolment centres.

NIMC rolls out Pre-Enrolment Portal for seamless NIN registration

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Accessible via penrol.nimc.gov.ng, the platform allows users to fill enrolment forms, schedule appointments, upload supporting documents securely, and manage personal details directly, thereby slashing congestion, minimising wait times, boosting data accuracy and enhancing overall service efficiency at centres nationwide.

NIMC Director-General and CEO, Engr. (Dr) Abisoye Coker-Odusote, spearheaded the initiative as part of the Commission’s technology-driven strategy to fortify institutional performance, aligning with President Bola Ahmed Tinubu’s Renewed Hope Agenda that emphasises digital transformation, efficient public service delivery and inclusive national development.

Dr Kayode Adegoke, Head of Corporate Communications, highlighted key benefits including simplified biodata handling, confidential data protection through robust security measures, reduced physical centre visits and heightened operational effectiveness, urging all prospective enrollees to adopt the portal for a faster, citizen-friendly experience.[conversation_history]​

The move underscores NIMC’s mandate under the NIMC Act No. 23 of 2007 to manage the National Identity Database, issue NINs and foster a reliable digital identity ecosystem vital for national planning, with users advised to complete pre-enrolment online before heading to selected centres for biometrics.


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MultiChoice Talent Factory Calls for Entries Into Fully Funded Film Training Programme

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MultiChoice Talent Factory (MTF), a Pan-African film and television training institution, has announced the opening of applications for its 2026 intake.

MultiChoice Talent Factory Calls for Entries Into Fully Funded Film Training Programme

MultiChoice

 

The fully funded programme is open to African graduates aspiring to become directors, filmmakers, scriptwriters, producers and storytellers.

According to MultiChoice, the nine-month accredited curriculum combines online learning with intensive in-person training, and is designed to balance theoretical knowledge with practical immersion.

MTF academies are located in Kenya, Nigeria and Zambia, and serve aspiring filmmakers from 14 African countries. Since its inception in 2018, the initiative has trained 296 filmmakers, with graduates producing more than 42 movies aired on DStv, GOtv and Showmax platforms.

Organisers said alumni of the programme have gone on to establish over 50 production companies, while many continue to work within the MultiChoice ecosystem.

Graduates have also won accolades at the Africa Magic Viewers’ Choice Awards, Kalasha Awards, Uganda Film Festival and Women in Film Awards.

Applications for the 2026 intake close on Feb. 27, 2026. Interested candidates can visit https://apo-opa.co/3XW53oE for programme requirements.


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