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BuuPass Delivering Unique Services in the Race to Digitize Mobility in Africa
In H1 of 2022, the logistics and mobility accounted for 11.4% of the total funds raised by African startups, making it the second-highest after FinTech startups.
If this is anything to go by, Africa’s mobility sector is experiencing a boom like never before. At the granular level, mobility companies solve key challenges in the transportation value chain by offering proprietary technology, which makes mobility a service of convenience and choice.
From SWVL in Egypt to Moove in Nigeria and SafeBoda in Uganda, we’ve seen innovative trends centring around ease of access through e-hailing, credit facilitation to driver-partners, inter/intra-city ride-sharing, digital infrastructure for operators and overall convenience for users.
Yet, with the proliferation of ride-hailing and logistics services that attempt to solve these key issues, mobility companies have yet to scratch the surface. A plethora of other challenges exist that hinder the mobility landscape from reaching its true potential; urban congestion, insufficient data on routes, unregulated public transit agencies and most importantly, unavailability of robust end-to-end digital infrastructure management for operators.
“Everyday over 30 million people in Sub-Saharan Africa (SSA) travel from one city to another and over 40B dollars are spent every year on domestic travel and transport.” says Wyclife Omondi, Cofounder of BuuPass “However the market is hyper fragmented and broken. This means: A single intercity bus operator with an average of 30 buses and 20 bus stops has its operator using pen and paper to manage their operations, hence causing cash leakage and a bad customer experience.”
Founded in 2016, BuuPass provides a holistic solution to both operators and end users in the mobility ecosystem. Its web platform enables long-distance transport operators to digitise and manage their services, inventory and sales, minimise cash leakages, and run seamless online bookings through its Bus Management System (BMS).
It also offers affordable parcel logistics for individuals and businesses that are cost sensitive to high prices from current logistics & shipping providers. On BuuPass, travellers are able to explore and compare different travel options and make payments with mobile money.
Armed with the mission to bridge the gap between the operators and 500m+ mobile phone users in Sub-Saharan Africa, founders Wyclife Omondi and Sonia Kabra, say “BuuPass solves key customer pain points on B2B and B2C side while building scalable infrastructure and digitizing the transport industry from the grassroots. Yet, digitising mobility across Africa wouldn’t be a walk in the park, given the continent’s regional complexities.”
What does it take to truly digitise mobility in Africa?
According to the International Transport Forum (2018) Blockchain and Beyond, held in Paris, three major layers are required to bolster the digitisation of mobility – operators, IT providers and mobility service providers.
Transportation operators
Although transit agencies are a core part of the mobility value chain, travelers often face cost ordeals and tedious booking processes. “It takes travelers unnecessary time and money to compare platforms while trying to book tickets. With BuuPass digitalisation, both challenges are taken care of because we do not only cut costs for users or commuters, we also reduce administrative overhead for bus operators by offering a fleet and parcel management solution,” says Omondi
IT (data and communication) service providers
According to the OECD report, physical ICT infrastructures such as wireless networks and cables are important for essential information dissemination, from schedules, destinations, and fares. Application Programming Interface (API) also helps to determine the communication methods that allow public retrieval. To deliver on its value proposition, BuuPass has partnered with Safaricom, East Africa’s largest mobile network operator, to provide hosting, security and flexible digital payments through M-Pesa.
Mobility service providers
As a mobility service provider, BuuPass aggregates key information, ranging from data, including location, time, and price, relevant for travellers and authorities to execute regulatory functions.
With over 1,000,000 bus users, more than 920 buses in operation and 800+ locations covered in Kenya and Uganda, BuuPass’ all-in-one platform is demonstrating its capacity to alleviate the hurdles of transport operators and at the same time facilitate the convenience of commuters.
Currently, the platform processes over 10,000 bookings daily and looks to quadruple this number in Q1, 2023. “While the race to digitise mobility in Africa is far from over, BuuPass is one of the few solution providers attempting to ensure everyone in the value chain is catered to, one pan-African country at a time. We are different because we have something for everyone in the value chain – operators, commuters, and regulators. We are ensuring that no one is left behind.” says Kabra
Patience Okala, the National Coordinator and Chief Executive Officer of the Nigeria AfCFTA Coordination Office has urged African countries to stop exporting raw materials and instead focus on adding value to its natural resources if it is to fully harness the opportunities offered by the African Continental Free Trade Area.
She stated this on Thursday at the Streamsowers & Köhn 20th Anniversary Business Forum, where she stressed that value addition and beneficiation are essential to Africa’s industrialisation and long-term economic growth.
According to a statement issued on Friday by the Nigeria AfCFTA Coordination Office, she said the AfCFTA goes beyond the elimination of tariffs, serving as a framework for industrialisation, value addition, and job creation across the continent.
“AfCFTA is not only about tariffs; it is also about value addition. Africa has to stop exporting raw materials. We need to add value and ensure that beneficiation is done on the continent,” she said.
Okala also said Africa’s economic transformation would depend on the effective implementation of the AfCFTA rather than on the signing of trade agreements alone.
“We have moved beyond negotiations. The success of AfCFTA will be measured by the extent to which businesses can access new markets, trade seamlessly across borders, and benefit from the opportunities created by the agreement,” she said.
She noted that Nigeria had intensified efforts to implement the agreement under the leadership of the Minister of Industry, Trade and Investment, Dr Jumoke Oduwole, including the development of simplified AfCFTA guides in six languages to help businesses understand and take advantage of opportunities under the trade pact.
Okala called for stronger collaboration among governments, regulators, and the private sector to eliminate barriers to trade and investment and build a truly integrated African market.
“As we move from policy to implementation, our collective responsibility is to ensure that the opportunities created by AfCFTA become practical realities for businesses, particularly MSMEs, women-owned enterprises, and young entrepreneurs across the continent,” she said.
Cisco is exploring artificial intelligence (AI)-powered solutions to support smallholder farmers in Nigeria, as part of efforts to expand digital inclusion and technology adoption.
The initiative focuses on improving agricultural productivity through accessible, data-driven tools.
The move aligns with growing collaboration between Nigeria and the United States under the Commercial and Investment Partnership, which prioritises the digital economy, agriculture and infrastructure.
Speaking at the 2026 World Business Chicago, Brian Tippens, chief social impact and inclusion Officer at Cisco, said the company is assessing practical AI applications to help farmers combine local knowledge with data insights.
He said Cisco is exploring tools such as AI-enabled WhatsApp communities, geospatial mapping and weather intelligence to support day-to-day farming decisions.
The approach reflects a shift towards low-cost, mobile-first solutions suited to rural environments.
Tippens added that the Cisco Foundation is investing in early-stage startups developing technologies for local agricultural challenges.
Industry analysts note that AI adoption in emerging markets depends on locally relevant solutions, rather than large-scale enterprise deployments alone.
Beyond agriculture, Cisco plans to expand digital skills development in Nigeria through programmes such as the Cisco Networking Academy’s One Million Learners initiative.
Tippens said the programme also supports partnerships with organisations working with persons with disabilities, including those developing tools for people with visual impairments.
He added that Cisco’s social impact strategy aims to improve access to technology and promote inclusion, including in conflict-affected regions such as Borno State.
Cisco’s initiatives form part of broader efforts to link digital skills, connectivity and AI adoption to economic development in Nigeria.
Africa Prudential Plc has reaffirmed its commitment to sustainable growth and digital transformation after posting another strong half-year financial performance, driven by robust growth in its core registrar business, technology-driven solutions and increased activity in Nigeria’s capital market.
Speaking during the company’s H1 2026 Investor Call on Tuesday, the management outlined plans to deepen revenue diversification and accelerate innovation as part of efforts to reduce reliance on interest income and strengthen long-term profitability.
The company reported gross earnings of ₦4.28 billion for the first half of 2026, representing a 27 per cent increase from ₦3.34 billion recorded in the corresponding period of 2025.
Profit before tax rose by 22 per cent to ₦2.41 billion, while profit after tax climbed 18 per cent to ₦1.59 billion.
Net operating income also increased by 27 per cent to ₦4.21 billion, while total assets grew by 13 per cent to ₦46.53 billion. Shareholders’ funds similarly rose by 13 per cent to ₦12.52 billion.
According to the company, the impressive performance was driven by sustained growth in its registrar business, increased corporate actions across the Nigerian capital market, stronger treasury earnings supported by the prevailing interest rate environment and rising adoption of its technology-enabled products and services.African Mineral Wealth
Managing Director and Chief Executive Officer, Dr. Catherine Nwosu, said Africa Prudential is steadily evolving from a traditional share registrar into a diversified technology and business solutions provider serving the broader capital market ecosystem.
Addressing concerns from investors about the sustainability of earnings if interest rates decline, Nwosu said the company was deliberately expanding its non-interest income sources.
“Interest rates influence our treasury income positively, but that is why we are deliberately diversifying our revenue streams. Our strategy is to grow recurring fee-based business lines such as our digital solutions, Know Your Customer (KYC) services, AGM technology, probate services and the SabiVest mobile app. Over time, this will reduce our reliance on interest income and create a more balanced and resilient earnings mix,” she said.
She noted that increasing activity in the Nigerian capital market presents fresh opportunities for technology-driven solutions.
“With capital market activity nearly doubling over the past year, demand for seamless digital investor experiences, improved market efficiency and stronger compliance standards continues to grow. We are investing in technology-enabled solutions that position us to capitalise on these opportunities while delivering sustainable value to our shareholders,” she added.
Looking ahead, the company identified five strategic priorities for the second half of 2026, including driving sustainable growth through its core registrar business and new revenue streams, accelerating technology-led product innovation, strengthening brand leadership, investing in talent development and reinforcing corporate governance.
The investor call attracted institutional investors, shareholders, analysts, regulators and other capital market stakeholders, reflecting strong interest in Africa Prudential’s earnings outlook, revenue diversification strategy and long-term growth plans.
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