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Cloud Investments in EMEA Hit 27%, $1.1Bn Revenue in 4Q14

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IT infrastructure spending including server, disk storage, and ethernet switch) for public and private cloud in Europe, the Middle East, and Africa (EMEA) grew by 27% to reach $1.1 billion in revenue in 4Q14 and totaled around $4.1 billion for the whole year, with 28% growth over 2013.

The cloud-related of total EMEA infrastructure expenditure on server, disk storage, and Ethernet switch, according to the newly introduced EMEA data portion of the International Data Corporation (IDC) WW Quarterly Cloud Infrastructure Tracker, grew by 3 share percentage points to exceed 17% in 2014.

In terms of storage capacity, cloud represented around 32% of total EMEA capacity in 4Q14, with 52% growth over the same period a year before.

For the scope of this tracker, IDC has tracked the following vendors: Cisco, Dell, EMC, Fujitsu, Hitachi, HP, IBM, Lenovo, NetApp, the major ODM vendors, and others.

IDC expects this market to reach a value of $10.8 billion by 2019, or 39% of the total market expenditure, representing one of the areas of tremendous growth for the European infrastructure sector, compared to the expectation of a stagnant, if not declining, traditional market.

Western Europe

Western Europe accounted for about 82% of the EMEA cloud business in 2014 and saw its cloud investment soar from 15% of the datacenter infrastructure spending in 2013 to 19% in 2014 and, in fact, bringing to growth an otherwise stagnant IT infrastructure market. Public cloud in particular, though accounting for only around 8% of total investments, registered the highest year-over-year growth rate (35%).

On a quarterly basis, 4Q14 registered 29% growth in cloud investments, just short of $1 billion, versus a total market growth of 3%.

“The Western European market for cloud hardware was the fastest growing among the major regions at the end of 2014, and we believe it is still far from maturity,” said Giorgio Nebuloni, associate director IDC European Cloud Practice. “Though in public cloud environments the region is lagging the U.S. and China — where the largest Web players have their roots —in 2014 it went through a phase of considerable datacenter investments as U.S. multinationals like AWS, Facebook, Google, Microsoft, and Salesforce expanded presence to serve customers with regionally located datacenters, and native service providers fought back with investments of their own.”

CEMA

The emerging markets of Central and Eastern Europe, Middle East and Africa, captured 18% of EMEA cloud investments in 2014.

Despite that the fact that the value in CEE was near double that of MEA, the latter is growing at a faster double-digit rate, in comparison to 2013.

Cloud infrastructure spending in the region is estimated to be 12% from the total addressable server, storage and networking hardware market. Public cloud is still below half of this share.

“Many businesses are reluctant to make the move to public cloud,” said Mohamed Hefny, senior research analyst, Systems and Infrastructure Solutions, IDC CEMA. “They opt alternatively for private cloud deployment off-premises, taking advantage of the relative maturity of local hosters.”

IDC defines cloud services more formally through a checklist of key attributes that an offering must manifest to end users of the service.

Public cloud services are shared among unrelated enterprises and consumers; open to a largely unrestricted universe of potential users; and designed for a market, not a single enterprise.

The public cloud market includes variety of services designed to extend or, in some cases, replace IT infrastructure deployed in corporate datacenters. It also includes content services delivered by a group of suppliers IDC calls Value Added Content Providers (VACP).

Private cloud services are shared within a single enterprise or an extended enterprise with restrictions on access and level of resource dedication and defined/controlled by the enterprise (and beyond the control available in public cloud offerings); can be onsite or offsite; and can be managed by a third-party or in-house staff.

In private cloud that is managed by in-house staff, “vendors (cloud service providers)” are equivalent to the IT departments/shared service departments within enterprises/groups.

In this utilization model, where standardized services are jointly used within the enterprise/group, business departments, offices, and employees are the “service users”.

 


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E-Business

Police Says Victims Enable Cyber Attacks Out of Ignorance

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Mr Uche Ifeanyi, commissioner of Police in charge of the Nigeria Police Force National Cyber Crime Centre (NPF-NCCC),  said on Friday that most cyber attacks occur because victims act out of ignorance.

Police Says Victims Enable Cyber Attacks Out of Ignorance

He spoke in Abuja at the opening of an online cybercrime awareness campaign themed “Odogwu No Dey Hide Him Face,” organised to educate and empower communities about online safety and cyber hygiene.

“Studies reveal that the majority of cyber attacks are initiated or enabled by victims due to lack of knowledge.

“Personal information is invaluable and must be protected at all times.

“Just as we maintain physical health, we must also maintain a healthy digital lifestyle,” he added, stressing that simple cyber hygiene practices could greatly reduce the risk of becoming a victim.

He urged the public not to disclose confidential information to unauthorised persons and to use strong, unique passwords, enable multi-factor authentication, and apply security safeguards on digital devices.

“Keep personal information private, avoid suspicious links, and regularly update software or system patches,” he said, adding that antivirus programmes and firewalls were essential for online safety.

Ifeanyi warned against falling for “free gifts” online.

“If it sounds too good to be true, it most likely is fraud,” he said, advising caution with urgent or suspicious messages.

He also urged internet users to verify information before sharing to avoid spreading fake news, emphasising that cybercriminals could exploit everyone regardless of age, occupation, or social class.

Vincent Olatunji, director-general, National Data Protection Commission (NDPC), commended NPF-NCCC for its efforts and said the campaign theme was commendable.

He noted the importance of educating people on legitimate wealth and safe internet use.

Olatunji said that the fight against cybercrime required collective effort, warning that the risks were increasing daily as more people connected to the internet across Nigeria.


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Firm Enhances its Security Awareness Platform with SCORM and PDF Support

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Kaspersky has introduced an update to its Automated Security Awareness Platform, adding full support for PDF and SCORM (Sharable Content Object Reference Model) – the industry-standard protocol for deploying and managing e-learning content.

The enhancement enables organisations to build fully customised cybersecurity training programmes that reflect their infrastructure, risk profile, and internal policies, while continuing to benefit from Kaspersky’s expert-driven security content and phishing simulations.

According to the Kaspersky report titled “Redefining the Human Factor in Cybersecurity”, employees responding to phishing attacks was one of the main causes of cyber incidents in companies worldwide, accounting for 21% of cases among other reasons.

At the same time, additional Kaspersky research reveals that social engineering attacks are predicted to increase more than any other type in the nearest future, with 87% of respondents believing that social engineering attacks will become even more effective due to the use of AI tools.

The new Kaspersky Automated Security Awareness Platform (Kaspersky ASAP) update directly addresses several persistent challenges such as reducing the number of human-related incidents, cutting time spent on managing training programmes, decreasing regulatory and compliance risks, and minimising potential legal or reputational damage stemming from cybersecurity breaches.

With the new SCORM support, the platform becomes even more flexible: companies can now upload, track, and manage their own SCORM-based learning materials directly within the system. In addition, companies can accelerate their programmes by using easier-to-create PDF-formats.

This allows organisations to tailor training to their specific technology stacks and emerging threats targeting their industry or region. Businesses that have already invested in third-party SCORM courses or internal learning development can now seamlessly reuse their existing modules, protecting their prior investments while strengthening their cybersecurity posture.

The combination of Kaspersky’s embedded content built on real cases uncovered by the company’s world-class experts with customers’ PDF materials or SCORM modules enables a true best-of-breed approach to human risk management.

Organisations can supplement Kaspersky’s up-to-date cyberattack scenarios with internal policies, unique workflows, and industry-specific lessons, ensuring training resonates with employees and reflects real operational challenges.

“Human behaviour remains one of the most unpredictable elements in cybersecurity and also one of the easiest for attackers to exploit. By adding SCORM support to Kaspersky Automated Security Awareness Platform, we’re giving organisations the flexibility to build training programmes that truly match their internal realities.

“Combined with Kaspersky’s expert-driven content and real-world attack data, this update empowers companies to create more adaptive, relevant, and impactful awareness programmes than ever before,” comments Svetlana Kalashnikova, Security Awareness expert at Kaspersky.


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NDPC, 60 DPAs Collaborate on Enforcing Privacy Rights in the Use of Al

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Nigeria Data Protection Commission (NDPC) has joined sixty (60) other Data Protection Authorities (DPAs) in endorsing the “Joint Statement on Al-Generated Imagery and the Protection of Privacy.”

NDPC, 60 DPAs Collaborate on Enforcing Privacy Rights in the Use of Al

NDPC

The Joint Statement was coordinated by the International Enforcement Cooperation Working Group (IEWG) of the Global Privacy Assembly.

This underscores the growing concerns regarding the privacy risks posed by Artificial Intelligence tools capable of generating realistic images and videos of identifiable individuals.

The Joint Statement highlights concerns over the misuse of Al-powered tools to create non-consensual imagery, defamatory content, and other harmful materials, particularly affecting children and vulnerable groups.

It calls on organisations to implement strong safeguards, ensure transparency, provide effective content removal mechanisms, and comply fully with applicable data protection laws.

The current effort forms part of a continuum of steps being taken by Nigeria to ensure the responsible use of Al. It will be recalled that the Honourable Minister of Communications, Innovation and Digital Economy, Dr ‘Bosun Tijani, led the initiative for the development of the National Al Strategy.

The NDPC also issued the General Application and Implementation Directive (GAID), which, amongst others, mandates privacy by design and privacy by default in the development and deployment of Al tools.

The National Commissioner/CEO of the NDPC, Dr Vincent Olatunji, has directed that the Nigeria Data Protection Act (NDP Act) Compliance Audit Returns (CAR) by data controllers and processors of major importance will serve as a yardstick for monitoring and evaluating responsible use of Al for data processing in Nigeria.


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