Broadcasting
Collaboration and Productivity Trends to Adopt in 2024

By Kehinde Ogundare, Country Manager, Zoho Nigeria
Given the significant challenges both the Nigerian and global economies face, businesses have had to work harder than ever to survive, ensure business continuity, and stay competitive over the past few years. One of the key aspects that businesses had to focus on in this regard was improving employee collaboration and productivity to manage staff experiences in the workplace amid all the challenges across the tech landscape.

While some of the pressures may ease in 2024 with more awareness of technology, it’s unlikely that it will all be plain sailing for businesses. Naira to Dollar fluctuation remains an issue, and many of the geopolitical issues that characterised 2023 may also spill over into 2024. Apart from this, the world of work is rapidly evolving, as remote and hybrid models are as common as on-site models today. Keeping employees connected and engaged amid this sea of changes needs to be an employer priority. One way businesses can sustain collaboration, productivity, and engagement levels among employees is through the use of effective workplace technology.
Below are a few work trends and collaboration technologies that businesses should pay attention to if they want to make the most of 2024.
Automation is everywhere (including in employee expenses)
Over the years, we’ve seen the automation of many business processes. Those advances will continue at an even faster pace in 2024 and beyond. One area that’s particularly ripe for innovation around automation is employee expense reporting. For employees, remembering to log expenses and keep all of their receipts can be a painful experience. For the people charged with reconciling those expenses at the end of every month, doing so can likewise be incredibly time-consuming.
Automating expense reporting can help organisations manage employee travel, make payments faster, and provide comprehensive analytics for expense reports related to travel, spending, and reimbursements.
The rise of productivity tools and collaboration platforms
Tied to automation is the rise of productivity tools, which one can think of broadly as pieces of software that simplify tasks, streamline workflows, make team collaboration smoother, ease communication, and improve access to work info. In other words, they help employees do more in less time.
Most businesses today use productivity tools of some kind. Organisations looking to add to their arsenals of business tools should look for software which—aside from providing a unified platform that supports both synchronous and asynchronous communication—also integrates contextually with business applications like CRMs so that workers can initiate ad-hoc conversations easily right in the business apps’ interfaces.
Ticketing applications enhance customer satisfaction
Today’s customers expect to be able to contact an organisation on the channel of their choosing, and to get an immediate response when they do so. That’s not always easy for organisations to accomplish when they have to respond manually to inquiries through each of those channels. In fact, doing things that way makes it difficult to ensure that every ticket is answered accurately with the right context and on time.
Ticketing applications can save a lot of time on that front by automating the process of assigning customer inquiries to the right agent. They can also make replying to tickets intuitive, provide accurate sentiment analysis, and ensure that issues can be seamlessly resolved across departments, among other things.
Paring back the technologies that don’t make sense
As exciting as these technological advancements are, it’s possible to get overwhelmed by the sheer number of collaboration and productivity tools available. As a result, some tools that seemed essential at one stage can end up not being useful.
Organisations should therefore spend at least some time in 2024 auditing the tools they use. They should axe any that aren’t in use, and thereby save the company money and further streamline productivity and collaboration. Additionally, they should see if they can replace any of the tools they’re using with something in a productivity suite that they’ve adopted.
Even as businesses are well into the year, it’s never too late to capitalise on productivity tools and collaboration platforms. While organisations can’t fully control external forces shaping their operations, by embracing the right digital toolset and technology, they can enhance their competitive edge and navigate through changes effectively.
Broadcasting
NFVCB Boss Urges Stronger Distribution Channels @ Coal City Film Festival 2026

Dr.Shaibu Husseini, the Executive Director/Chief Executive Officer of the National Film and Video Censors Board (NFVCB), has called for stronger distribution frameworks within Nigeria’s film industry to ensure that locally produced content achieves global visibility.

He urged film festivals across the country to evolve beyond networking platforms into active marketplaces where filmmakers could secure distribution deals. He stressed that festivals must attract distributors, exhibitors, streaming platforms, and marketers to create tangible opportunities for filmmakers.
Husseini made this call while delivering the keynote address at the opening ceremony of the 2026 edition of the Coal City Film Festival held in Enugu.
“Film festivals must become gateways to distribution where filmmakers leave not just with applause, but with real opportunities,” he said.
Husseini expressed personal delight at hosting the event in Enugu, his birth state, noting the city’s rich cultural heritage and longstanding contribution to Nigeria’s creative landscape.
He commended the festival organisers, particularly the Festival Director, Uche Agbo, for their resilience and commitment in sustaining the
initiative. According to him, the Coal City Film Festival has grown into a significant cultural platform and a must-attend cinematic event in South East Nigeria.
Speaking on the festival’s theme, “Local Stories, Global Screens,” Husseini emphasised the importance of authenticity in storytelling. He noted that films rooted in local realities, languages, and cultural truth often resonate more strongly with global audiences.
He cited notable Nigerian productions such as King of Boys by Kemi Adetiba, The Wedding Party by Mo Abudu, Anikulapo by Kunle Afolayan,
“Black Book” by Editi Effiong, and “Lionheart” by Genevieve Nnaji as examples of culturally grounded stories that have gained international recognition on platforms such as Netflix and at global film festivals.
While acknowledging the growth in film production across Nigeria, the NFVCB boss identified distribution as a major bottleneck in the industry. He observed that many high-quality films struggle to reach audiences both locally and internationally due to limited distribution channels.
Reaffirming the Board’s commitment to industry development, Husseini stated that the NFVCB has continued to reposition itself as a partner in progress by engaging stakeholders, improving classification processes, and promoting a balance between creative freedom and social responsibility.
However, he raised concerns over increasing non-compliance with regulatory requirements, noting that some filmmakers bypass the Board by releasing unclassified films or operating without proper licensing.
He said all films and video works must be submitted to the NFVCB for classification and registration before being released on any platform, including digital platforms such as YouTube.
“This is a legal obligation, and the Board will not hesitate to take decisive action against defaulters,” he warned, adding that regulation is essential for protecting the industry, audiences, and national values.
Looking ahead, Husseini assured stakeholders of the Board’s continued collaboration with filmmakers and festival organisers to build a structured, sustainable, and globally competitive Nigerian film industry.
He concluded by commending the organisers of the Coal City Film Festival for their vision and contribution to Nigeria’s cultural economy, urging filmmakers to continue telling authentic stories that can resonate across global screens.
Broadcasting
NBC Boss Urges Content Ceators to Participate in DSO

Mr. Charles Ebuebu, director General of the National Broadcasting Commission (NBC), has called on Nigerian content creators to actively participate in the country’s Digital Switchover (DSO), describing the transition as a major opportunity for visibility, revenue growth, and industry collaboration.

Mr. Charles Ebuebu, DG, NBC
Speaking as Special Guest of Honour at the induction ceremony of the Electronic Media Content Owners Association of Nigeria (EMCOAN) in Lagos, Ebuebu stressed that the success of the DSO depends on engaging content to populate the nation’s new digital channels.
“Without content, the DSO’s success would be incomplete. We are urging content owners to collaborate with the Commission to ensure Nigeria’s digital future is rich, diverse, and sustainable,” he said.
The NBC boss highlighted that the upcoming FreeTV Direct-to-Home (DTH) platform, along with its mobile applications, would provide content creators with nationwide reach, advanced analytics, and brand partnership opportunities.
Nigeria’s DSO, which marks the shift from analogue to digital broadcasting, is being implemented by the NBC using the Nigcomsat satellite infrastructure. The programme aims to deliver over 100 nationwide channels and expand access to Nigerians in remote areas via hybrid decoders, addressing long-standing infrastructure and funding challenges. The project, which has experienced delays since 2012, now has strong government backing and is scheduled for launch in April 2026.
Ebuebu commended EMCOAN members for their contributions to strengthening Nigeria’s creative economy and encouraged them to leverage the opportunities offered by the DSO to promote local stories, culture, and creativity on both national and global stages.
During the ceremony, EMCOAN honoured its distinguished members, naming Wale Adenuga, MFR, as Grand Patron and Mr. Yinka Adebayo as Patron.
Prominent figures in the broadcasting content industry, including Wale Adenuga, Opa Williams, Agatha Amata, Jibe Ologeh, High Chief Emeka Ossai, Debbie Odetayo, Amina Mohammed, and Frank Elaboya, attended the event.
Representing the NBC at the event was Mr. Ralph Akpan, director of the Lagos Zone, while EMCOAN president, Mr. Adeniji Omirin, MD of ADNOM Media, urged members to fully engage in the digital switchover.
Broadcasting
Canal+ to Cut Jobs as Part Sweeping Restructuring

Canal+ is to cut jobs at MultiChoice as part of a sweeping restructuring plan aimed at stabilising the African pay-TV operator, following years of operational and financial pressure.

The move comes alongside a planned $115 million capital injection, underscoring the urgency of efforts to revive the business after the French media group took control.
The planned layoffs are expected to form a core element of a broader cost-cutting and efficiency drive, as Canal+ seeks to streamline MultiChoice’s operations and improve profitability.
The restructuring signals a shift toward leaner operations, with a focus on eliminating redundancies and optimising the company’s cost base.
MultiChoice has struggled in recent years with declining subscriber numbers across key African markets, weighed down by macroeconomic pressures, currency volatility, and changing consumer behaviour.
The rise of global streaming platforms has intensified competition, chipping away at the company’s traditional pay-TV dominance.
Canal+’s intervention marks a pivotal moment for MultiChoice, reflecting a more aggressive approach to repositioning the business.
By combining fresh capital with structural reforms, the new owners are aiming to both stabilise short-term performance and lay the groundwork for longer-term growth.
The $115 million injection is expected to provide immediate financial relief, supporting operations and potential strategic initiatives.
However, the accompanying job cuts highlight the depth of the challenges facing the company and the scale of transformation required to restore competitiveness.
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