Connect with us

E-Financial

How Embedded Payment Is Driving Africa’s Growing Gig Economy

Published

on

Kindly share this post

In 2023, the unemployment rate in Africa stood at 7.7 percent out of a total population of over 1.4 billion.

This means that 112 million Africans are either out of jobs, unemployed, or ineligible to work as far as traditional jobs are concerned.

This reality has contributed to the rise of the gig economy in Africa.

A Mastercard Foundation survey revealed that the gig economy in Africa is growing at an average rate of 20 percent per year and is expected to reach 80 million gig workers by 2030.

This rise has been aided by the COVID-19 pandemic, digital advancements in technology, deeper internet penetration and the rise of e-commerce spiking demand for freelancers in various fields like web development, graphic design, content creation and digital marketing.

According to Statista, the gig economy could yield transaction volumes of over USD455 billion this year alone.

Trends such as smartphone usage and increasing internet penetration across Africa have played a huge role in the rise of the gig economy, as well as technological advancements like big data, AI, Cloud and mobile technology.

However, a major factor that is bound to fuel the popularity of the gig economy across Africa in the last few years is the introduction of embedded payments.

SeerBit and Gig Economy
Gig economy and payment system

Benefits of embedded payments for gig workers

Gig workers expect faster payouts. With embedded finance, employers can manage their cash flow – while generating engagement, retention and revenue.

Embedded finance ensures that gig platforms can provide workers with:

  • Instant payouts:

For gig workers, cash flow is a serious concern. Workers want faster, more flexible payments. Instant payouts ensure workers are paid as soon as they complete a job.

  • Cash advances:

Getting access to needed funds can be difficult for gig workers, many of whom lack an established credit history.

Gig economy platforms have unique insights into workers’ cash flow and their ability to repay. This makes it relatively easy to offer transparent cash advances with lower risk.

SeerBit and Gig Economy
secured payment system
  • Financial security: 

Workers associate faster payouts with greater financial peace of mind. Platforms that offer embedded finance can provide more financial stability and help their workers feel more confident.

  • Payment flexibility:

Gig workers can choose how they want to be paid – whether it is per hour, per project or a fixed price for certain services they provide.

Impact of embedded payments on the future of the gig economy

The landscape of financial technology, or fintech, is undergoing a significant transformation with the rise of embedded finance.

People are leveraging more tech platforms and apps to accept and complete gigs and businesses are leveraging real-time payment technology to issue faster payments directly to workers.

Payment tech is transforming gig work by creating an experience that meets workers’ needs and expedites the work cycle. It has become invaluable in facilitating gig jobs and supporting the scale of the industry.

  • Building Gig Worker Loyalty

The gig economy is a highly transactional system. Workers accept a job, complete the job and are paid for the job. Employers must make the work cycle fast and seamless to complete the transaction.

According to a recent survey from PayQuicker and the Ultimate Gig Research Project, 60 percent of the gig workforce take jobs from multiple platforms, so completing a gig shift and receiving earnings seamlessly is critical to attracting workers back. Real-time payments improve the experience and ultimately create gig-worker loyalty.

SeerBit and Gig Economy
SeerBit and Gig Economy
  • Creating management efficiencies

As employers increase their utilization of gig talent, they also need to streamline the payment process and management of their influx of gig workers.

This may seem like a daunting task, but real-time payment technology can enable employers to optimize efficiencies while decreasing management and cost burdens.

  • Empowering flexible earning possibilities

More individuals might consider gig work to earn additional income if it was feasible to receive their earnings in the frequency, method and currency they prefer. Real-time payment technology empowers gig workers with access to their earnings on their terms.

This opens the possibilities for even more individuals to take on gig work and benefit from their earning potential.

Conclusion

The gig economy is on a rapid rise across Africa. With millions of people joining in annually, the gig economy is set to overtake the traditional workforce. This means that the expectation for innovative and real-time payment options will rise across industries and businesses patronizing gig workers, with embedded payment systems becoming a necessity.

Hence, understanding the role of embedded payment in driving the gig economy and how you can leverage it for your business is crucial.

This SeerBit whitepaper explores how embedded payments can further grow Africa’s gig economy by facilitating easy payments for gig workers through digital platforms.

Click HERE to download.


Kindly share this post

Ugo Onwuaso is an ICT enthusiast. He believes technology should be used for general good. He holds a Master of Public Administration (MPA) degree from the Lagos state University. Dear Reader, Your support matters. But we believe that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. That is why, we have devoted our energy to independent reportage of technology and finance and how they affect lives. Our incisive and analytical view of how technology news affects the daily life help individuals and organizations make up their minds. Quality journalism costs money. Today, we're asking that you support us to do more. Kindly support our effort to deliver technology and finance journalism to everyone in the world. Donate as little as N1,000. Bank transfers can be made to: UBA Plc 1017156876 Communication Week Media Ltd

Continue Reading
Advertisement
Comments

E-Financial

Zenith Bank Gets Regulatory Approval for Full Takeover of Paramount Bank

Published

on

Kindly share this post

Zenith Bank, Nigeria’s second biggest lender by market value, has received approval from the Competition Authority of Kenya (CAK) to acquire 100 percent of Paramount Bank Limited, clearing a key regulatory hurdle in its East African expansion drive.

In a statement on Thursday, CAK said the transaction is “unlikely to lead to a substantial prevention or lessening of competition in the market for the provision of banking services in Kenya” and would strengthen Paramount’s financial position, helping it meet enhanced core capital requirements over the long term.

The Kenyan regulator noted that the deal poses no risk of reduced competition in the country’s banking sector. Zenith currently has no banking operations in Kenya, while Paramount is a Tier III lender with a modest 0.2 percent market share.

“The approval is based on the Authority’s determination that the transaction is unlikely to harm competition, while any negative public interest concerns regarding employment can be addressed through mitigating remedies,” CAK added.

Paramount met the Central Bank of Kenya’s KSh3.0 billion core capital requirement in November last year, reporting KSh3.118 billion after raising KSh332 million from shareholders, according to Mwango Capital, a Nairobi-based research firm.

The deal reflects a broader shift among banks in East Africa’s largest economy as lenders seek growth opportunities beyond increasingly saturated home markets marked by weak credit expansion, rising regulatory costs, and intense competition.

While several global banks — including Standard Chartered and HSBC — have scaled back African operations over the past decade, Zenith’s move signals confidence in selective regional expansion, particularly in East Africa, where economic growth and financial inclusion trends remain supportive.

The banking group is also widening its continental footprint. Last month, the lender disclosed plans to expand into Ethiopia, Africa’s second most populous country, as it targets generating up to half of its profits outside Nigeria over the medium term.

Historically, Nigeria, the continent most populous nation contributed as much as 90 percent of the bank’s earnings, a dominance that is now gradually easing.

Data cited by The Africa Report show that profit contributions from foreign subsidiaries rose to 27 percent in the first nine months of 2025, up from 14 percent in 2024.

Nigeria’s banking recapitalisation drive is also pushing large lenders such as Zenith to deploy capital beyond their home market. In January 2025, Zenith — which holds an international banking licence — raised N350.4 billion ($242 million), lifting its paid-up capital to N614.6 billion ($425 million).

With higher capital buffers in place, banks are reassessing how best to deploy fresh funds as domestic earnings normalise following two years of windfall gains.

As part of the approval, Zenith has been required to retain Paramount’s 78 employees for at least 12 months after the transaction is completed.

The bank is listed on the Nigerian and London stock exchanges and operates across corporate, commercial, retail, and investment banking. Its international subsidiaries span the United Kingdom, Ghana, Sierra Leone, Gambia, the UAE, and China.

 


Kindly share this post
Continue Reading

E-Financial

Court Jails Ogiemwonyi, Stockbroker for Theft of $80,000, N953m Shares Proceeds

Published

on

Kindly share this post

Victor Ogiemwonyi, a Lagos stockbroker, and Partnership Securities Limited, his company, have been convicted for allegedly stealing shares worth N953 million and $80,000 belonging to one Mr. Arnold Onyekwere Ekpe, a former managing director of Ecobank Transnational Incorporated (ETI).

Court Jails Ogiemwonyi, Stockbroker for Theft of $80,000, N953m Shares Proceeds

Ogiemwonyi was convicted after he was found guilty of two-count charges bordering on stealing, contrary to Section 285(1), (9) (b) and (c) of the Criminal Law of Lagos State, 2011 slammed on him by the Economic and Financial Crimes Commission (EFCC).

Ekpe, through Messrs Margaret Onyema, his counsel, has sometimes in October 2016 in a petition to the EFCC alleged that he instructed the defendants to sell his 96,077,872 units of Ecobank Transnational Incorporated (ETI) shares, which were sold at the rate of N1,296,885,311.02.

But he said out of the proceeds of the sale, the stock broker paid only N300,000,000.00 to him while he dishonestly diverted the balance for personal use.

Following investigations, the defendants were charged with two counts of stealing.

Count one reads:

”Victor Ogiemwonyi and Partnership Securities Limited between the months of June, 2016 and September, 2016 at Lagos within the jurisdiction of this honourable court dishonestly stole the sum of N953, 535,861.57 (Nine Hundred and Fifty Three Million, Five Hundred and Thirty Five Thousand, Eight Hundred and Sixty one Naira Fifty Seven Kobo) being part of the proceeds of sale of 96, 077, 872 Ecobank Transnational Incorporated Shares, property of Mr. Arnold Onyekwere Ekpe”.

Count Two reads:

“Victor Qgiemwonyi and Partnership Securities Limited sometime between June, 2016 and July, 2016 at Lagos within the jurisdiction of this honourable court dishonestly stole the sum of USD$80,000.00 (Eighty Thousand United States of America Dollars) which formed part of the accrued dividends on 96, 077,872 Ecobank Transnational incorporated Shares, property of Mr. Anold Onyekwere Ekpe”.

At trial, the prosecution, led by Ola Sesan, called five witnesses and tendered 67 exhibits, all of which were admitted and marked by the court.

The defence, on its part, called three witnesses, including the first defendant.

Delivering judgment on Wednesday, Justice Modupe Nicole-Clay of the Lagos State High Court sitting in Ikeja, Lagos convicted Ogiemwonyi and his company, Partnership Securities Limited, guilty on all counts.

The court sentenced the first convict to pay a fine of N10 million, while the second convict was ordered to pay a fine of N20 million.

Also, the court directed the convicts to pay back the entire money stolen from the petitioner, both in naira and dollars.

Recall that Securities and Exchange Commission, SEC, had in 2017 banned Victor Ogiemwonyi, from operating in the capital market for life over alleged unprofessional conduct in the Nigerian capital market.

He was also banned for life from holding directorship position in any public company in Nigeria.

He was also ordered to pay a penalty of N100,000.

SEC said Ogiemwonyi was banned after he was found guilty of breaching Rule 1(iii) of the Code of Conduct for Capital Market Operators and Their Employees as contained in its Rules and Regulations made pursuant to the Investments and Securities Act 2007.

The ban also followed petition by EFCC to SEC accusing Ogiewonyi of misappropriation of about N1.24 billion, $80,000.00, stealing and dishonest conversion of proceeds of share sale belonging to an investor.

It was alleged that he used his company to dupe over 300 investors over N4.8 billion with Arnold Ekpe a former Managing Director of Ecobank Transnational Incorporated, ETI, being one of his victims.


Kindly share this post
Continue Reading

E-Financial

FCCPC Delists Non-Compliant Digital Lenders Post-January 5 Deadline

Published

on

Kindly share this post

Federal Competition and Consumer Protection Commission (FCCPC) has commenced enforcement actions against Digital Money Lending (DML) operators that failed to regularise their operations under the Digital, Electronic, Online and Non-Traditional Consumer Lending Regulations, 2025 (DEON Regulations).

FCCPC Delists Non-Compliant Digital Lenders Post-January 5 Deadline

FCCPC

The commission withdrew the conditionally approved status of non-compliant DML firms and removed them from its official register of approved digital lenders, effective immediately after the January 5 compliance deadline.

FCCPC Executive Vice Chairman and Chief Executive Officer, Mr Tunji Bello, announced the measures on Wednesday, emphasising their role in upholding regulatory standards and ensuring certainty in Nigeria’s digital lending sector.

Mr Bello stated that the compliance window provided under the DEON Regulations, which took effect on July 21, 2025, had closed, paving the way for fair, orderly and due process-driven enforcement.

He noted that the actions target persistent issues such as exploitative loan recovery tactics, data privacy breaches, harassment of borrowers and anti-competitive practices that have plagued the sector.

The DEON Regulations, issued on September 3, 2025, under the Federal Competition and Consumer Protection Act 2018, mandate all non-bank digital lenders to register, adhere to fair interest rates, ethical debt recovery and robust data protection measures.

Non-compliance now attracts severe penalties, including fines up to N100 million or one per cent of annual turnover, operational restrictions, app store delistings and potential director disqualifications for up to five years.

As of late 2025, the FCCPC had granted full approval to 438 digital lending companies, with recent data indicating over 521 firms now under regulatory scrutiny post-deadline.

The commission’s phased crackdown involves collaboration with the Central Bank of Nigeria, Google and Apple for account freezes and global app removals targeting unregistered platforms.

Industry watchers described the enforcement as a landmark move to sanitise Nigeria’s fast-expanding digital credit market, which has seen rising borrower complaints despite earlier 2022 interim guidelines.

The FCCPC reiterated its commitment to balancing innovation with consumer protection, urging affected operators to swiftly meet requirements for reinstatement.


Kindly share this post
Continue Reading

Trending