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How to Accelerate the Growth of Your Startup

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By Adeniyi Ogunfowoke,

Launching a startup is one thing; accelerating growth and expanding it is an entirely different challenge. While patience is certainly a virtue, it’s not necessarily the best skill for entrepreneurs to adopt. Instead, the focus should be on rapid growth, return on investment and long-term success. How do you accelerate or boost the growth of your business? The following tips offer some insights.

Monetize early

Monetization may be the most important aspect for all startups. Many founders battle with the idea of whether to build an audience or monetize first. Don’t hesitate to monetize as early as possible. Put your revenue model to the test early and see if your idea holds weight in real market conditions. People only value what they pay for. And paying customers is the quickest way to validate your idea. Growing your audience to high numbers is comforting, but the product/service remains an unvalidated idea until you monetize it.

Experiment with pricing

Pricing should evolve as your company evolves. Only by charging money and testing pricing strategies can you truly understand how your audience values your product and their readiness to pay for it. You’ve found your optimal price when: a relatively small percentage of people complain that you are too expensive, another small percentage that doesn’t hesitate at all before paying and the biggest segment says the product is quite expensive but they are ready to buy because they see its value.

Add new streams of revenue

After you’ve been in business long enough, you’ll likely begin to understand your customers more and be able to hone in on what they really want. This gives you the unique opportunity to add additional streams of revenue. Jumia, Nigeria’s no 1 shopping destination started as a platform for ordering electronics, gadgets and other household items. Today, the ecommerce platform is earning revenue from logistics, hotel and flight booking, payment gateway and online food ordering.

Increase capacity

The problem for most startups is that they quickly reach capacity and can’t perform at a higher level. If a startup can only hire enough employees to remain open 12 hours a day, it’s going to be difficult to increase revenues. The obvious answer to increase capacity is by hiring additional employees and staying open another five or six hours.

Narrow down customer acquisition efforts

Sometimes, time, effort, and money don’t bring about desired results. In fact, it may be a targeting problem, not a product problem. You can’t be all things to everyone so if you’re trying to market to everyone it’s simply a waste of resources. To accelerate growth focus on a niche audience that has expressed genuine interest in your brand.


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Ugo Onwuaso is an ICT enthusiast. He believes technology should be used for general good. He holds a Master of Public Administration (MPA) degree from the Lagos state University. Dear Reader, Your support matters. But we believe that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. That is why, we have devoted our energy to independent reportage of technology and finance and how they affect lives. Our incisive and analytical view of how technology news affects the daily life help individuals and organizations make up their minds. Quality journalism costs money. Today, we're asking that you support us to do more. Kindly support our effort to deliver technology and finance journalism to everyone in the world. Donate as little as N1,000. Bank transfers can be made to: UBA Plc 1017156876 Communication Week Media Ltd

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FG Enrolls 59,786 Inmates on NIN Platform

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Federal government  has said that it has successfully captured 59,786 inmates, representing approximately 74 percent of the total prison population into the National Identity Number (NIN) database.

FG Enrolls 59,786 Inmates on NIN Platform

This figure is based on a total of 80,879 inmates across 256 custodial centres across the country.

Abubakar Umar, spokesman, Nigerian Correctional Service (NCoS), Deputy Controller of Corrections, who made this disclosure in a statement issued on Sunday in Abuja, dismissed recent media reports alleging that the NIN registration had yet to begin in custodial centres.

Umar described such report as misleading, inaccurate, and not representative of the current situation.

According to Umar, the NIN registration exercise within the correctional facilities was ongoing and has achieved substantial progress.

He credited the achievement to collaboration between the NCoS and the National Identity Management Commission (NIMC), which has enabled successful enrollment of majority of inmates into the national identity database.

According to him, “As of June 7, 2025, a total of 59,786 inmates, roughly 74 percent cent of the total inmate population have been captured on the NIMC platform,” Umar said.

“Efforts are ongoing to register the remaining inmates, and necessary mechanisms have been established to ensure the seamless completion of the process.”

He emphasised that the assertion that NIN registration has not started in custodial centres was factually incorrect and overlooks the extensive work already carried out.

The Service reaffirmed its commitment to integrating all inmates into national data systems, including NIN registration, as part of broader efforts to support rehabilitation, reintegration, and digital inclusion for individuals in custody.

Umar also urged media outlets to confirm their information with appropriate authorities before publication to prevent the spread of misinformation that could undermine the Service’s progress and public understanding.


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NIMC Denies Blocking Police Commission from Verification Server

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National Identity Management Commission (NIMC) has clarified that all its verification service platforms remain fully functional and accessible to all authorized partners, including security agencies.

NIMC Denies Blocking Police Commission from Verification Server

Abisoye Coker-Odusote, DG, NIMC

In a statement on Thursday, the Commission firmly denied claims that it had denied the Police Service Commission (PSC) access to its verification server.

Dr. Kayode Adegoke, head of Corporate Communications, NIMC, described the reported “inability of the Police Service Commission to access the NIMC verification server” as misleading and inaccurate.

He suggested that any challenges faced by the PSC may be due to internal issues within the commission itself, not from NIMC’s end.

The statement reads: “To set the record straight, the NIMC granted verification access to all Nigerian Police formations for the verification of the National Identification Number (NIN). The NPF, PSC and other security agencies have been enjoying uninterrupted verification services for over five years.

“NIMC has provided top-notch verification services for recruitment into the Nigeria Police Force, as conducted by the PSC and at no time have there been any complaints or issues regarding NIN Verification by the NPF or PSC.

“The Commission has a robust and harmonious working relationship with the Nigerian Police Force and the Police Service Commission. The Information Communications and Technology (ICT) department of the Nigeria Police Force is actively managing the long-standing verification and integration service between the NIMC and all Nigeria Police formations.Entertainment tourism packages

“NIMC will continue to provide flawless verification services for the purpose of recruitment, security mapping, cybercrime control, and any other security matters.

“The framework by which NIMC provides services to the security agencies was recently restructured for standardization and effective implementation, following consultation with the Office of the National Security Adviser, and NPF has confirmed the verification services have continued to be available. We therefore believe that any service interruption experienced by PSC may be due to internal matters.

“NIMC is committed to providing excellent verification services to the PSC, NPF and all its partners but the terms and conditions inherent must be adhered to for uninterrupted flow of service.”


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Nigeria Strengthens Cybersecurity, Launches National Cleanup Plan

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Nigerian government, through the Office of the National Security Adviser (ONSA) and the National Information Technology Development Agency (NITDA), has announced a strategic collaboration to strengthen cybersecurity and clean up the nation’s cyberspace.

Nigeria Strengthens Cybersecurity, Launches National Cleanup Plan

Recognizing that cybercrime knows no borders, Nigeria also reaffirmed its commitment to fostering stronger global partnerships within the cybersecurity ecosystem.

This announcement was made during a press conference before the inaugural National Cybersecurity Conference, which is scheduled to take place in Abuja from July 9th to 11th, 2025.

Sa’ad Abubakar, national cybersecurity coordinator from the Office of National Security Advisor, said fighting cybercrime must take the whole of society and the whole of the government approach.

According to him, “Apart from the deterrent approach whereby government agencies such as Economic and Financial Crimes Commission (EFCC) arrest individuals, take them to court and prosecute them, the youth can be nurtured into better citizens who can showcase their capacity in better ways and be useful to the country.”

Similarly, Kashifu Abdullahi, director-general, NITDA,  also stressed the need for collaborative efforts in fighting cybercrimes.

According to him “Then, in addition to that, we also want to build a stronger global collaboration with the global cyber security ecosystem, because when you look at cybercrime in general, it doesn’t respect the borders.

“Someone can commit a crime from Ghana using a Nigerian ID in the US. So you can look at him physically in a different jurisdiction, pretending to be in another jurisdiction, committing the crime in another jurisdiction.

“So without that kind of synergy and working together, it will be difficult to address these challenges. The third one is challenge. The third one is getting an alternative to cybercrime for our kids in Nigeria. We have this as a major challenge.”

Inuwa further highlighted the upcoming conference’s importance, noting that it would tackle key issues through workshops, discussions on emerging threats, cross-border cybersecurity collaboration strategies, and training programmes.

He also announced that the National Cybersecurity Conference 2025 would feature the Cybersecurity Excellence Awards, recognising top contributions in the field.

The DG extended an invitation to global partners to collaborate with Nigeria in building a safer digital future.

The press conference was attended by notable figures, including Ahmad Sa’ad Abubakar, National Coordinator of, the National Cybersecurity Coordination Centre (NCCC); Hanniel Jafar, Representative of the President, of Cyber Security Experts Association of Nigeria (CSEAN); Ankit Shukla, Managing Director, QNA Marketing Management LLC and members of the press and other stakeholders.


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