E-Business
KPMG Offers Internship to 10 Data Science Nigeria Bootcamp Hackathon Participants

KPMG, leading advisory services provider has offered internship to the top ten participants of the recently concluded Data Science Nigeria (DSN) Bootcamp hackathon. Some of the qualified participants will also be provided full employment opportunities, subject to other recruitment considerations.
The top 10 participants include Blessing Oladeji, Abidoye Victor Temitope, Adebayo Aderibigbe, Azeez Olamide Busari, Farouk Oluwatosin, Zainab Ishaq Musa, Adetutu Samson, Emmanuel Ojuba, Yomi Adelowotan and Oguejiofor Chibueze.
The beneficiaries are the participants adjudged to be the top 10 performers in the “Data Science Nigeria Customer Segmentation Hackathon” which was supported and graded by KPMG Nigeria. The bootcamp hosted about 150 participants, who qualified for the bootcamp following pre-qualification exams on Microsoft/Edx Data Science MOOC series and DataCamp followed by a public Kaggle competition. Kaggle is a platform for predictive modelling and analytics competitions in which data scientists compete to produce the best models for predicting and describing the datasets uploaded by companies and users.
According to Yomi Akinyemi, Senior Manager, Data and Analytics, KPMG Nigeria, “It has indeed been a pleasure partnering with Data Science Nigeria. KPMG is committed to local talent development as one of the ways of improving communities. This is what compelled the Firm to partner with Data Science Nigeria on this initiative. The Firm was quite impressed with the performance of the candidates and to encourage them to hone the skills they possess, we will be providing them with internships with the possibility of full-time employment at the Firm. This will afford these individuals the opportunity to employ Data & Analytics to solve a variety of real life business-focused problems; and to further develop their skills as they work side by side with KPMG D&A experts”.
“KPMG is committed to local talent development as a leading global powerhouse in evidence-based Analytics and will like to offer internship and possibly employment to the top 10 performers, subject to their availability. It has indeed been a pleasure partnering with Data Science Nigeria”, he said.
In the KPMG feedback report, the Top 10 participants displayed a superior ability to conceptualize the data provided and were able to tie it to the problems. It also showed that the participants were able to show the thought process behind the solutions proffered, making use of layman terms to explain complicated steps.
Giving an overall assessment of the top ten participants, the KPMG feedback report notes thus “We believe they demonstrated good enough appreciation of the business problem and were able to leverage their technical knowledge to address the specific challenges.”
On his part, the convener of Data Science Nigeria, Bayo Adekanmbi expressed his gratitude to KPMG for their support of the hackathon and for providing the feedback. He noted that the effort will further strengthen the drive to raise a new generation of world-class data scientists and knowledge entrepreneurs who will set up data science-based businesses and attract foreign exchange to Nigeria.
He noted that this is one of the many indications that the project will attain its desired end. “Right from the event venue, we have seen indicators of great prospects for the participants and the future of Big Data analytics in Nigeria. Recall that the overall winner, Adeola Balogun got 3 job offers on the spot while the 1st runner-up, Chibueze Oguejiofor was offered employment by one of the event sponsors, OneFi. We are hopeful that this is just a starting point for us and an indication that much more needs to be done”, he explained.
This indeed is a commendable feedback for a project that is in its early phase. This also is a pointer to the fact that a huge potential exists within the Nigerian space that could be of global relevance if it can be properly harnessed.
Recall that the Data Science Nigeria (DSN) Bootcamp hackathon which was held in October aimed at exposing participants to skills that will enable them to use Data Science to solve real-world problems. It featured mentoring sessions with renowned industry experts across the globe, hands-on training sessions, physical tutoring sessions and other e-learning options.
Data Science Nigeria is a non-profit initiative with a vision to accelerate Nigeria’s development through a solution-oriented application of machine learning in solving social/business problems and to galvanize data science knowledge revolution, which can position Nigeria to become the outsourcing hub for international Data Science/Advanced Analytics/Big Data projects, with opportunity to access at least 1% share of the global big data and analytics market, valued at $150b in 2017 ($203b in 2020).
E-Business
NITDA Reaffirms Commitment to 95% Digital Literacy by 2030, as UBEC Pledges Collaboration

Kashifu Inuwa CCIE, the Director General of the National Information Technology Development Agency (NITDA), has reaffirmed the Federal Government’s unwavering commitment to achieving 95% digital literacy across Nigeria by the year 2030, with an ambitious milestone of 70% by 2027.
This disclosure was made in total alignment with the present administration’s priority areas of reforming the economy for sustained inclusive growth and accelerating diversification through industrialisation, digitisation, creative arts, manufacturing, and innovation.
Making this known during a collaborative meeting hosted by the Universal Basic Education Commission (UBEC), Inuwa highlighted the government’s strategic prioritisation of human capital development as central to its national transformation agenda.
“We started this journey in 2023 when President Bola Ahmed Tinubu came on board and he made it clear that economic diversification and inclusivity are part of the administration’s agenda,” he noted.
“And the president outlined this in 8 priority areas to achieve the vision, with priority number 7 specifically focused on accelerating industrialisation, digitisation, creative arts, manufacturing, and innovation,” he added.
Recognising the importance of digital fluency in achieving this agenda, he stated that NITDA is committed to investing in the digital empowerment of citizens through the development of the National Digital Literacy Framework (NDLF), a strategic blueprint aligned with international best practices.
He added that to tailor the framework to Nigeria’s specific needs, 6 core competency areas were incorporated to include device and software operations, information and data literacy, communication and collaboration, content creation, safety, and problem solving.
He explained that the framework would address all levels of digital fluency, from basic, intermediate to advanced levels, to make digital skills accessible to every Nigerian, from primary school pupils to working professionals.
According to Inuwa, despite data limitations, NITDA estimates that Nigeria’s digital literacy rate currently stands at 50%, up from 44% in 2021, based on extrapolations from the World Bank’s Better Life Report.
The NITDA DG disclosed that the agency has been working closely with the Nigerian Educational Research and Development Council (NERDC) in developing a curriculum for digital literacy, which can be infused into formal education. Stating that the visit is a continuation of NITDA’s ongoing engagements with key education stakeholders, including the Federal Ministry of Education, the National Universities Commission (NUC), and the Nigerian Educational Research and Development Council (NERDC), all aimed at advancing digital literacy across all levels of learning.
Inuwa also revealed ongoing collaborations with global platforms such as Coursera to train teachers using AI-powered lesson generation tools and provide scalable online training.
It is worth recalling that late last year, NITDA partnered with the Nasarawa State University in collaboration with CISCO in launching the Digital Learning for NSUK (DL4NSUK) initiative to enhance digital literacy in tertiary institutions, and equipping graduates with the skills needed to be digitally proficient and globally competitive.
While stressing that the entire process, from curriculum development to classroom delivery, would require a whole-of-government and whole-of-society approach, Inuwa said, “This is not a journey we can walk alone; we must bring everyone on board, education stakeholders, technology providers, state governments, and international partners.”
In response to the DG’s remarks, UBEC Executive Secretary, Hajiya Aisha Garba, confirmed that the Commission has officially received the digital literacy curriculum developed by NITDA and NERDC and has commenced internal review processes.
She acknowledged the curriculum as robust and forward-looking but stressed the need for simplification to suit early learners and teachers, citing challenges such as curriculum overload, limited teacher capacity, and inadequate infrastructure as key barriers to effective implementation.
She pledged that UBEC, in partnership with the State Universal Basic Education Board (SUBEB), will lead efforts to equip schools with computers and solar-powered infrastructure to support real learning.
“We’re committed to working with NITDA and NERDC to refine the curriculum, train teachers, and ensure effective delivery. Let us align the technical vision with grassroots realities to make a lasting impact,” she concluded.
To formalise the implementation of the meeting’s resolutions, a joint inter-agency committee was established to develop strategic plans that will ensure the effective rollout of the digital literacy initiative, to equip young Nigerians with the essential digital skills required to thrive in an increasingly dynamic and technology-driven global landscape.
E-Business
Jumia Replatforms its Retail Media Program to Mirakl Ads to Enhance Marketplace Advertising

Jumia, e-Commerce platform in Africa, has partnered with Mirakl to elevate its marketplace advertising capabilities by deploying Mirakl Ads, a retail media solution uniquely designed to optimize performance for both first-party and third-party sellers.
This move strengthens Jumia’s efforts to deliver more value to its sellers, enhance the customer experience, and unlock profitable and sustainable new sources of revenue. Retail media is a rapidly growing sector within the e-commerce industry, expected to reach $204 billion by 2027 with a projected compound annual growth rate (CAGR) of 17.2%.
Jumia’s adoption of Mirakl Ads positions the company at the forefront of digital advertising innovation in Africa, unlocking significant opportunities to increase revenue generation. With growing usage across its platform, Jumia is well-placed to capitalize on this momentum by delivering improved advertising tools to sellers and more relevant, personalized product recommendations to customers.
“Advertising is a key growth lever in our marketplace strategy, and this partnership with Mirakl allows us to accelerate that journey with speed and scale.
“By integrating Mirakl Ads, we’re empowering our sellers with smarter tools and delivering a better, more personalized experience to our customers. It also positions us to unlock new revenue streams while deepening engagement across our platform. Importantly, this partnership supports our ambition to grow gross profit and accelerate our path to profitability,” said Francis Dufay, CEO of Jumia.
The collaboration is a testament to Mirakl’s ability to rapidly deploy enterprise-grade solutions, with Jumia launching Mirakl Ads in just two months. This showcases the platform’s ease of integration and fast time-to-value. Now live, the solution equips Jumia’s advertising ecosystem with advanced automation, AI-powered optimization, and seamless campaign management.
With Mirakl Ads, all advertisers – from the biggest brands to the smallest marketplace sellers – can now boost their sales by leveraging advertising campaigns in Ghana, Uganda, Kenya, Nigeria, Senegal, Egypt, Algeria, Morocco and Ivory Coast.
“Jumia’s decision to replatform to Mirakl Ads is a powerful validation of our platform’s ability to deliver immediate and measurable impact for leading marketplaces. By combining Mirakl’s cutting-edge retail media technology with Jumia’s deep market reach, we are enabling sellers to grow faster and customers to benefit from a more relevant, engaging experience. This partnership is a true milestone, not only for Jumia and Mirakl, but for the future of digital commerce across Africa.” said Adrien Nussenbaum, cofounder and co-CEO of Mirakl.
Through this partnership, Jumia is taking a decisive step in accelerating monetization, improving customer engagement, and advancing its long-term financial performance and profitability.
E-Business
Galaxy Backbone, Rural Electrification Agency Commit to Deepening Digital and Energy Access Across Nigeria

In a major step towards deepening Nigeria’s digital and energy infrastructure, Galaxy Backbone Limited (GBB) and the Rural Electrification Agency (REA) have signed a strategic Memorandum of Understanding (MoU) at a brief but impactful ceremony held in Abuja.
The MoU signals a collaborative effort between both agencies to enhance Nigeria’s digital transformation agenda by integrating reliable energy solutions with cutting-edge ICT infrastructure, especially in higher institutions, Government institutions, underserved and rural communities across the country.
Speaking at the event, the Managing Director/CEO of Galaxy Backbone, Professor Ibrahim A. Adeyanju, described the partnership as “a landmark moment in Nigeria’s journey towards a digitally empowered, sustainably powered, and inclusively connected nation.”
“This partnership exemplifies what is possible when two visionary government institutions come together, united by shared goals and driven by the desire to improve the lives of Nigerians everywhere,” he said.
Professor Adeyanju emphasized that while Galaxy Backbone’s core mandate is to provide secure digital infrastructure that powers government operations, reliable and sustainable energy particularly in rural areas is essential to fully actualize digital transformation.
Major highlights of the MoU include:
- Solar electrification of some of GBB’s Metro Fibre sites in Abuja by the REA.
- Powering Hostels of Higher Institutions across the country through the Fibre to Hostel Project being driven by the Federal Ministry of Communications Innovation and Digital Economy (FMCIDE).
- Support for the rollout of the 774 Local Government Digitization Initiative, beginning with six pilot Local Government Areas.
- Provision of LANs, access points, cloud services, colocation infrastructure, and temporary connectivity to enhance REA’s operational facilities nationwide.
The Managing Director of the Rural Electrification Agency Mr Abba Aliyu, in his remarks, expressed optimism that this collaboration will further bridge the digital and energy divide across Nigeria. He noted that by combining REA’s achievements in expanding energy access with GBB’s robust ICT backbone, both agencies are poised to create lasting impact across governance, education, healthcare, and entrepreneurship.
This partnership is also in direct alignment with the Renewed Hope Digital Transformation Agenda of President Bola Ahmed Tinubu, GCFR, which envisions an inclusive digital economy powered by innovation and sustainable energy.
The ceremony was attended by top management from both organizations as well as members of the media.
With today’s signing, Galaxy Backbone and the Rural Electrification Agency have set the tone for stronger, smarter, and more inclusive public service delivery powered by strategic inter-agency collaboration.
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