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Microsoft Promises More Local Content with MSN Nigeria

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Microsoft Nigeria has promised to satisfy Nigerians with locally relevant content via the Microsoft Network (MSN Nigeria) portal, her brand new Company’s portal, offering news, sports, money, games, videos, entertainment & celebrity gossip, weather, shopping and greater content peculiar to Nigeria.

The portal also shows Microsoft’s flair for international news, particularly, as they affect Nigeria and the citizens.  

At the official launch in Lagos on Tuesday, Awawu Olumide-Sojinrin (Mrs), acting country manager, Microsoft Nigeria said that, the Microsoft flagship MSN portal for Nigeria, apart from serving as homepage or trademark dedicated to Nigerian news, sports, lifestyle, entertainment and celeb gists, local weather, it a link to other Microsoft-related services such as Bing, Outlook and Skype.

While the site looks like its South African counterpart, Howzit MSN which is the third largest online portal in South Africa after Naspers-owned News24 and IOL, according to Olumide-Sojinrin, MSN not new to Nigerians, the huge traffic and quest to create platform for local content developers to reach the public, were part of the decisions that informed MSN Nigeria portal launch.

On his part, Dele Akinsade, developer platforms evangelism lead, Sub-Saharan Africa and Indian Ocean Islands, said that already, MSN Nigeria syndicates local news in Nigeria from the News Agency of Nigeria (NAN), as well as publishers such as BangShowbiz.

“It also features dedicated pages for news (national, African and world news), sport (local and world sport news), entertainment (local and global celebrity entertainment news) and lifestyle (including fashion, travel, tech & gadgets, motoring),” Akinsade said.

Also speaking, Mr. Shina Oyetosho, Microsoft’s Developer Platforms Evangelism Lead, Anglophone West Africa, maintained that the portal has future prospects for local content developers in the country.

He said: “Local content developers are important to our ecosystem, both in Nigeria and Africa as a whole. We rely on them to make locally relevant content that will generate interest among consumers and the outside world. In future, there shall be a platform on the portal for them to showcase what they have”.

With its content offering expected to grow further, the online portal has already teamed up with South African ad network, Ad Dynamo to help advertisers and brands with exposure.

In a presentation, Justin Dewhist, regional executive producer, EMEA, Microsoft Apps, Media and Publishing, added that the portal is part of Microsoft’s plans to keep windows 8 users excited, while bringing services and devices together.

He said that MSN is accessible on personal computers (PC), smartphones and feature phones. he maintained that MSN Nigeria is a way to synchronize great people with great technology in the process of building a greater content experience.  

The deal with Kagsio also sees Ad Dynamo serving contextual advertising on Microsoft’s network of sites, including Windows Live Hotmail with over 800,000 users in Nigeria and Windows Messenger with over 820,000 active users in Nigeria as at October 2012.

The MSN Nigeria online portal is also accessible via MSN.com which redirects to the new online portal for Nigeria (ng.msn.com). MSN Nigeria is also available via Facebook and Twitter.

Microsoft promises users a beefed up current and interesting contents on the portal.


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Join Inlaks Live TechTalk Edition on Hyosung’s Revolutionary MV 100 ATM Model

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Inlaks, the leading Information Technology Systems Integrator specialised in the deployment of highly scalable ICT Infrastructure solutions, will on Monday September 28, deploy the second edition of its virtual thought leadership segment called “TechTalk”.

Techtalk which was formerly a pre-recorded segment hosted on the organisations YouTube channel has now transitioned into a live virtual event across Instagram, Facebook, Twitter and YouTube. The virtual edition kicked off in August 2020 with a segment on Financial Crime Mitigation, honing in on the superiority of Temenos Financial Crime Mitigation Solution with Emmanuel Orororo, Sales Manager, Financial Business, Inlaks.

The 2nd edition of Tech Talk promises to offer the same measure of insights as it dives into the world of Automated Teller Machines (ATM) with a focus on MoniValue 100, a revolutionary ATM solution by Hyosung TNS. The MoniValue 100 is especially adapted to the present times as it is a cardless, contactless and changeless solution.

Join this virtual event live by logging on to any of the social media pages below on Monday, 28th September 2020. YouTube: Inlaks, Facebook: InlaksNg, Twitter: Inlaks, Instagram: InlaksNg

Inlaks is a leading system integrator in Sub-Saharan Africa. The company partners with leading OEMs in the technology industry to provide world-class information technology solutions that exceed the needs of its customers.

Over the years, Inlaks has built a reputation as the foremost ICT and Infrastructure Solutions Provider, helping customers effectively seize new market and service opportunities.

With an impressive customer base that includes six Central Banks in West Africa, 18 of the 24 banks in Nigeria and other major customers in the West African region, Inlaks has become the dominant Information Technology Company in Africa.

Inlaks’ customers cut across various segments including Banking, Telecommunication, Oil/Gas, Power, Utilities and the Distribution sectors of the economy. For more information, please visit www.inlaks.com


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Millions of Cyber Attacks Launched on Nigeria, Others- Reports

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There were 3.8 million malware attacks and 16.8 million Potentially Unwanted Applications (PUA) detections over a 7-month period in Nigeria, according to Kaspersky security solutions.

Millions of Cyber Attacks Launched on Nigeria, Others- Reports

Elsewhere in South Africa, there were almost 10 million malware attacks and a staggering 43 million PUA detections, showing the growing desperation of the attacks.

The company reported on 28 million malware attacks in 2020 and 102 million detections of potentially unwanted programs (pornware, adware etc.) accounted for by the beginning of August 2020.

These numbers show that it’s not only the malware that attacks users but also the “grey zone” programmes that grow in popularity and disturb their experiences, while users might not even know it is there.

Potentially unwanted applications (PUAs) are programmes that are usually not considered to be malicious by themselves.

However, they are generally influencing user experience in a negative way. For instance, adware fills user device with ads; aggressive monetising software propagates unrequested paid offers; downloaders may download even more various applications on the device, sometimes malicious ones.

calculating interim results of threat landscape activity in African countries, Kaspersky researchers noticed that PUAs attack users almost four times more often than traditional malware.

They also eventually reach more users: for instance, while in South Africa, the malware would attack 415,000 users in 7-months of 2020, the figure for PUA would be 736,000.

“The reason why ‘grey zone’ software is growing in popularity is that it is harder to notice at first and that if the programme is detected, its creators won’t be considered to be cybercriminals. The problem with them is that users are not always aware they consented to the installation of such programmes on their device and that in some cases, such programmes are exploited or used as a disguise for malware downloads,” said Denis Parinov, a security researcher at Kaspersky.

By taking a closer look at PUA, it becomes apparent that they are not only more widespread but also more potent than traditional malware.

Evaluating results over the same 7-month period in Nigeria, there were 3.8 million malware attacks and 16.8 million PUA detections – which is four times as much.

Kenyan and South African threat landscapes have been more intense. In South Africa, there were almost 10 million malware attacks and a staggering 43 million PUA detections.

Kenyan users faced even more malware attacks – around 14 million, and 41 million PUA appearances, Kaspersky said.


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Tech Giants Strike Deal with Advertisers over Hate Speech

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Web giants including Facebook have struck a deal with advertisers on how to identify harmful content such as hate speech, after an impasse over the issue which led to boycotts of the platform.

Tech Giants Strike Deal with Advertisers over Hate Speech

The agreement — which also included Twitter and YouTube — laid out for the first time a common set of definitions for hateful statements online.

In July, hundreds of advertisers including big-name consumer brands suspended advertising with Facebook as part of the #StopHateForProfit campaign, saying the social-media titan should do more to stamp out hatred and misinformation on its platform.

And earlier this month a group of celebrities — including Kim Kardashian, Leonardo DiCaprio and Katy Perry — stopped using Facebook and Instagram for 24 hours, to push a similar message.

The World Federation of Advertisers (WFA) said in a statement Wednesday: “Facebook, YouTube and Twitter, in collaboration with marketers and agencies through the Global Alliance for Responsible Media have agreed to adopt a common set of definitions for hate speech and other harmful content and to collaborate with a view to monitoring industry efforts to improve in this critical area.”

The alliance was founded by the WFA and includes other major trade bodies.

According to the WFA, key areas of agreement included applying the alliance’s common definitions of harmful content; developing reporting standards for such content; establishing independent oversight; and rolling out tools for keeping advertisements away from harmful content.

The WFA said that properly defining online hate speech would remove the current problem of different platforms using their own definitions, which it said made it difficult for companies to decide where to put their ads.

“As funders of the online ecosystem, advertisers have a critical role to play in driving positive change and we are pleased to have reached agreement with the platforms on an action plan and timeline in order to make the necessary improvements,” said Stephan Loerke, chief executive of the WFA.

Luis Di Como, executive vice-president of global media at Unilever, a major advertiser, sounded a note of cautious optimism.

He said: “The issues within the online ecosystem are complicated, and whilst change doesn’t happen overnight, today marks an important step in the right direction.”

Speaking in July, Facebook’s founder and chief executive Mark Zuckerberg said he remained adamant that the company did not want hate speech on the social network.

On Wednesday, the company’s vice-president for global marketing solutions, Carolyn Everson, said the agreement gave all parties “a unified language to move forward on the fight against hate online.”

 


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