Broadcasting
Oluwaseun Dania Unearths How AI will Shape Africa’s Creative-AI Future @ World Bank Forum
Oluwaseun Dania, Technology entrepreneur, creative economy strategist, and Founder of Alpha-Geek Technologies, delivered a major intervention at the World Bank and Eden Venture Group’s Entertaining Change: Next-Generation Media Partnerships for Social Impact and Gender Equality event, introducing groundbreaking ideas shaping the future of African storytelling, AI governance, and digital policy.
Speaking during the knowledge-sharing session on AI for Entertainment Media Content: Advancing Impact and Research, Dania outlined how artificial intelligence can unlock unprecedented opportunities for creators, researchers, regulators, and development partners across the continent.
Key Messages Delivered at the Event
- 1. AI as a Multiplier for African Creativity
Dania emphasized that AI is not replacing creativity, it is amplifying it:
“Africa’s creative sector already shapes global culture. AI gives our stories reach, scale, and economic force.”
He showcased how AI supports script-writing, editing, VFX, audio enhancement, audience forecasting, and rights protection, enabling African creators to produce globally competitive content at significantly reduced cost.
- The Indie-Studio-in-a-Box: A Creative and Economic Breakthrough
Dania introduced the Indie-Studio-in-a-Box, a streamlined AI-powered production model that allows small teams (5–8 people) to execute an end-to-end studio pipeline from a single laptop.
The model includes:
- AI-assisted script development
- Virtual pre-visualization
- Smart on-set production tools
- Automated post-production (clean-up, VFX, edits)
- Multi-language AI dubbing
- AI-enabled IP protection
- Rapid digital distribution
“A complete African studio can now live inside a laptop. That is a transformative shift for creators and the economy.”
- A.I.R.: A Modern Ethical Framework for Creative AI
To ensure AI adoption remains responsible and creator-centred, Dania unveiled the A.I.R. Framework, which sets out three core pillars:
A — Attribution:
Clear rights, consent and credit for creators, performers, and their likeness.
I — Integrity:
Mandatory provenance watermarking to maintain transparency around AI-generated or AI-assisted content.
R — Residuals:
Smart-contract systems that ensure fair, automated compensation whenever a creator’s work or likeness is reused.
- Collaboration with Academia to Tackle AI Bias & Update Creative Curricula
Dania strongly advocated for deep collaboration between the government, Big Tech Companies, the creative industry, and universities to ensure African voices and contexts shape the AI tools used in media.
He stressed the importance of:
- Updating film, media, and computer science curricula to include AI literacy
- Teaching future creators how to recognise, audit, and mitigate AI bias
- Building African-language and culturally relevant datasets in partnership with universities
- Establishing research labs that study representation, inclusivity, and algorithmic fairness
- Creating pipelines between academia and the creative industry to ensure continuous innovation
“If we want AI systems that understand African faces, voices, stories, and social norms, we must build them ourselves, through research, curriculum reform, and proactive academic collaboration.”
- Call for a Creative AI Regulatory Sandbox
Dania called for a NITDA-led Creative AI Sandbox, involving NDPC, NFVCB, NBC, NCC, CBN, guilds, universities, and development partners.
This sandbox would trial emerging AI tools in real productions, ensuring safety, ethics, and scalability.
National Broadcasting Commission (NBC) has said that Nigerians will no longer pay annual Digital Access Fees under the renewed Digital Switch Over (DSO) project.
Charles Ebuebu, director-general, NBC, disclosed this in an exclusive interview with the News Agency of Nigeria (NAN) on Wednesday in Abuja,
Ebuebu said viewers only need to purchase an approved decoder and satellite dish which cost below N20,000 to enjoy free television permanently.
“Previously, users paid an annual digital access fee of about N1,500, described as an administrative charge.
“The new system removes that annual fee. It provides free access to free-to-air television channels without any payment.
“Premium channels will be introduced later. Viewers who want those additional channels will be able to access them through paid services.
“Nigerian content on free-to-air channels remains free to watch. Unlike Pay TV, this platform does not require monthly subscriptions for its basic service,” he said
Ebuebu said approved decoders for the FreeTV will cost less than N20,000 and authorised sales outlets will soon be announced.
He urged Nigerians to wait for official information on approved dealers for the DSO decoders, warning that unauthorised sellers are exploiting growing public demand.
He reiterated that people only need a free-to-air decoder, along with a satellite dish instead of the old antenna system to receive the DSO signal.
“Once the equipment is installed, viewers can access all available channels across the country without paying any subscription fees,” he stressed
The DG dismissed claims by some retailers that there are different categories of decoders sold at varying prices, stressing that such sellers are not authorised by the commission.
According to him, the NBC will soon publish the list of approved dealers, official prices, and locations where genuine decoder boxes and accessories can be purchased.
The NBC boss said the DSO project is designed not only to improve television broadcasting but also to stimulate economic growth by creating jobs, attracting investment, and opening up opportunities for businesses that support the broadcasting industry.
Ebuebu noted that content producers and broadcasters stand to benefit significantly from the nationwide reach of the DSO platform.
Unlike the previous system, where many stations had limited regional audiences, he said the new platform will make their channels available to viewers across Nigeria.
He added that the introduction of audience measurement technology will provide scientific and reliable data on television viewership.
Ebuebu added that audience measurement technology will give advertisers greater confidence in placing adverts and enable broadcasters to demonstrate the true size and reach of their audiences nationwide.
Uchenna Mbunabo, Nigerian filmmaker, has raised concerns over the alleged unauthorised broadcast of Nollywood films by some Ghanaian television stations, calling on Ghana’s National Film Authority (NFA) to strengthen the enforcement of copyright laws.
Uchenna Mbunabo, Nigerian filmmaker
Mbunabo made the remarks during a conversation with James Gardiner, deputy CEO of the National Film Authority (NFA) of Ghana.
He questioned whether it was permissible for television stations in Ghana to download Nigerian movies from YouTube and air them without obtaining permission from the producers.
“I noticed that Ghanaian TV stations, the way they are stealing our films and showing them for free with impunity. Is it legalised in your country for TV stations to go on YouTube, download people’s sweat and show it for free?”
According to Mbunabo, some Ghanaian television stations have been downloading newly released Nollywood films from YouTube and broadcasting them without authorisation, depriving producers of revenue generated through the platform.
He also stated that he had not witnessed Nigerian television stations engaging in similar practices and questioned what measures Ghana was taking to protect filmmakers’ intellectual property.
Responding to the concerns, Gardiner acknowledged that the issue exists and said the National Film Authority had begun engaging relevant stakeholders to address it.
He disclosed that the NFA has held discussions with the Ministry of Communications, the National Communications Authority (NCA) and the National Media Commission (NMC) on improving copyright enforcement.
Gardiner explained that while Ghana has copyright laws, enforcement remains challenging because many television stations now operate digitally and may not have physical offices within the country.
“There are copyright laws, but they are not effective because a lot of the TV stations don’t have offices. Most of them are now digital, so they operate from anywhere. They can even have a Ghanaian TV station but be operating from Austria simply because it is digital.”
He added that authorities are considering a new licensing framework that would require broadcasters to undergo a fresh licensing process to improve monitoring and enforcement.
According to Gardiner, television stations found guilty of illegally broadcasting copyrighted content would be required to compensate affected producers through fines.
He added that repeat offenders could face suspension of their broadcasting licences, while a third violation could result in the revocation of their licences.
Although he did not provide a specific timeline, Gardiner said the reforms were already underway and expressed hope that significant progress would be seen next year.
Mbunabo welcomed the proposed measures but urged the National Film Authority to expedite the process, stating that unauthorised broadcasts continue to affect filmmakers’ ability to recover production costs through legitimate distribution channels such as YouTube.
He also stressed that his comments were not directed at Ghana’s film industry, noting that he has worked with several Ghanaian actors over the years and supports collaborations between Nollywood and Ghallywood.
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