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StarTimes Focuses on Local Content Collaboration Across Africa

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In the early 2022, StarTimes keeps collaborating with local content owners and producers across Africa, with gaining new projects in Nigeria and Kenya.

In Nigeria, as part of the commitment to grow the local film industry, StarTimes is partnering with the Actors Guild of Nigeria (AGN) on content production, with a view to tapping into the vast deposit of original African stories yet untold.

Reaffirming StarTimes commitment to deeper investment in Nollywood, StarTimes CEO, Alex Jian, said the collaboration is very crucial with the growing demand for quality local content by Nollywood aficionados.

“When StarTimes entered the market about twelve years, our mandate was to provide digital-TV to every home. The reception was huge for us. However, at a time, we had more foreign content. Over the years, the standard of Nollywood has improved and so also, is the market.

“This brought about the need to satisfy this growing appetite for Nollywood. Thus, our new brand vision is to balance our content offering. We know AGN stands for the larger Nollywood market. StarTimes is glad to cooperate with you to bring significant impact to Nollywood as well as grow and ensure that filmmakers have value for their productions.”

Commending the management of StarTimes for its contributions to the broadcast industry, the President of AGN, Ejezie Emeka Rollas, said the partnership will open a new window to a different form of entertainment that Nollywood Actors have been doing over the years.

“The partnership will effectively help us to further attract more viewers with our proposed entertainment content as we have full insights into the industry. Actors Guild of Nigeria is all about entertainment as members are major influencers with millions of fans and followers around the world. Our goal is to activate the potentials of entertainment as soft power strategy for paradigm change especially in Africa for positive attitudinal change,” he said.

In Kenya, regional Marketing Director Mr Aldrine Nsubuga, speaking when the company unveiled NIA – a new premium local drama and one of the first highlights of this year’s investment, noted that the local drama NIA is set to captivate subscribers, with the company having invested heavily in research, cast, and production quality to ensure the programme stands out in the market once it premieres.

“Our premium local drama, NIA, which is our first local production investment this year, will set the tone for our commitment to providing our subscribers with high-quality local entertainment.” Mr Nsubuga stated.

Mr Myke Mwai, StarTimes content director, said that the pay-television broadcaster is planning to cooperate with more content creators this year as they want to utilise their experience to explore new local content genres that would appeal to subscribers.

“We intend to reach out to a larger number of local content creators, which will give us an advantage in generating distinct genres that subscribers will readily relate to as they speak to their daily lives, while also ensuring that the content is appropriate for the entire family,” Mwai explained.

“This is our first assignment with StarTimes, and we are ecstatic that our efforts have been recognised by a pay television platform, demonstrating that local content producers have matured.” Mr Daudi Anguka, CEO of AR Film Productions, stated.

“We are optimistic that NIA will be a top-rated drama given the efforts that have been put into the final product, and we look forward to additional contacts with the broadcaster.”

Rembo TV is available in three East African countries: Kenya, Tanzania, and Uganda, providing an enviable platform to market Kenyan productions across the region and is available on both terrestrial and satellite platforms and is available across all StarTimes bouquet options.


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Broadcasting

How to Beat DStv Price Increase with ‘Price Lock’ Feature

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In today’s fast-paced world, where every penny counts, finding ways to save on essential services is more important than ever. And as part of its commitment to customer satisfaction, DStv has reiterated its “Price Lock” feature.

DStv Price lock

This is in response to the upcoming tariff increase, which the company understands may impose some financial strain on its valued customers.

What exactly does the “Price Lock” feature entail? The “Price Lock” feature offers customers the opportunity to retain their subscriptions at the current rate for 12 months.

To use the “Price Lock” feature, customers simply need to renew their subscriptions before the due date each month, ensuring uninterrupted access to their favourite DStv content at the current rate for the next 12 months.

But here’s the catch: only customers with an active subscription by the 30th of April qualify for this offer, when the tariff adjustment comes into effect.

Make sure you don’t miss the price lock offer! Simply download the MyDStv or MyGOtv app or dial *288# to subscribe, upgrade, or set up Auto-Renewal.


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OJI Demands Ban on Netflix, TikTok, Others over Same-Sex Content

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Civil Society Organisation (CSO) under the auspices of Open Justice Initiative (OJI), has threatened to drag the National Broadcasting Commission (NBC) to court if it fails to ban Netflix, TikTok, and others over the alleged broadcast of offensive same-sex content on Nigeria’s airwaves.

OJI Demands Ban on Netflix, TikTok, Others over Same-Sex Content

The CSO, also urged NBC to ban other social media platforms, including X, formerly known as Twitter, Facebook, etc with regard to the subject matter.

Donald Ayibiowu, lawyer and programme officer of OJI, gave the warning in a letter addressed to Mr. Charles Ebuebu, director-general of the NBC.

The certified true copy of the letter titled: “Need to ban and bar the continuous broadcast of offensive same-sex contents on Nigeria’s airwaves by Netflix and other specialised broadcast outlets”, made available to newsmen in Abuja, was received by the Commission on April 23, 2024.

The letter said, “We write to draw the esteem attention of your commission to some obnoxious and repugnant same-sex contents being aired or transmitted by some broadcast outfits operating within the Nigeria broadcast space, which platforms includes Netflix and some social media entities.

“These abhorrent contents being campaigned about borders on the promotion of amorous relationships between persons of same sex on the said platforms.

“We received complaints on this topic from well-meaning Nigerians and religious organisations and further discovered that the broadcast contents/materials on these platforms are laced with embedded scenes/episodes where same-sex relationships are practically being propagated.

“We also conducted research on some social media platforms like TikTok, Twitter (X), Facebook (Meta), etc with regards to this subject, and found same hazardous and illegal same-sex content being promoted and transmitted.

“It is clear that there is an agenda to surreptitiously lure the unsuspecting young population of this country to this satanic habit/lifestyle of same-sex practice in Nigeria by subtly introducing same through entertainment and showbiz industry, albeit through the airwaves.

“It is now commonplace to see some of these illegal contents being conveyed on social media and specialised platforms in Nigeria.

“We wish to point out that these contents are clearly being aired or transmitted in contravention of our extant laws such as Sections 4(2) and 5(2} of the Same-Sex Mariage (Prohibition) Act, 2013,” he said.

The lawyer said the act being subtly propagated and promoted via the mediums was targeted at destroying the moral fibre and rectitude, erode, dislodging and polluting the society with unacceptable inhuman values.

He said it was also to erode the age-long cultural practices and sacred religious belief system of male and female gender only as created by God Almighty.

Ayibiowu said, that if the commission failed to block, restrict or scrap the same-sex promotional material/contents from Nigeria airwaves, “we shall proceed to seek further redress in pursuit of our goal of saner Nigeria airwaves”.

 

 


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FCCPC to Review Multichoice’s Tariff Hike

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Federal Competition and Consumer Protection Commission (FCCPC) has promised to review recent price increases in MultiChoice cable subscriptions to ensure subscribers in Nigeria get value for their money.

FCCPC to Review Multichoice’s Tariff Hike

Recall that the leading pay TV operator, recently announced increase in the subscriptions for its DStv and GOtv packages by at least 25 per cent.

Multichoice announced the increase in tarrifs in a message sent to subscribers on Wednesday and said that the new regime will be effective May 1.

The company stated this in the statement signed by John Ugbe, chief executive officer was titled, ‘Price Adjustment on DStv and GOtv Packages.’

The pay-TV firm cited the rise in the cost of business operations as the rationale behind the price increase.

The company said, “We understand the impact this change may have on you – our valued customer, but the rise in the cost of business operations, has led us to make this difficult decision.

“It remains our mission to provide the best entertainment and viewing experience to you and are committed to continue to deliver high-quality content and unparalleled service. So, from Wednesday, 1 May 2024, the price adjustment will take effect.”

But Adamu Abdullahi, acting chief executive officer, FCCPC, in a chat with Channels Television on its Dateline Abuja programme on Thursday, provided an update on the summons issued to the owner of a Chinese store in Abuja accused of discriminatory and sharp practices.

He also commented on the adherence to the order given to the Abuja Electricity Distribution Company, stating that sanctions are imminent for all verified infractions identified by the agency.

 


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