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Benefits of Selling Through an Online Marketplace

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By Adeniyi Ogunfowoke,

In this digital age, online marketplaces have been thriving, and have been a great place for independent retailers and vendors to sell more of their products and also build their brand.

A company like Jumia, Nigeria’s no 1 shopping destination has made it easier for retailers to sell online via its marketplace. Today on the platform, there are thousands of vendors selling a wide variety of products and services that are leveraging on the Jumia platform to get Return On Investment. The process for signing up is seamless.

Despite this, there are still a handful of Nigerians who are still contemplating signing up to a marketplace. Below are some of the reasons you need to sign up now.

Increase sales

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Who doesn’t want to increase their sales and profits? Well, taking advantage of e-commerce (selling online) can do just that. If you have inventory that isn’t selling take it online, there is great potential to increase your sales.

New customers

Selling online is a great chance to expand your presence and reach more customers. 80% of people who use the internet are shopping and by listing on a marketplace you can get your products in front of those shoppers. So if you want to go where people are shopping, the marketplace is an easy way to do that.

Sense of community

When you sell on a marketplace you become a part of a community filled with other independent sellers, vendors and retailers. But it’s not just other sellers, it gives you a chance to build a following of customers that are both local and global. You can also use marketplaces as a way to connect with other sellers that are similar to you or sell locally like you.

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Increased reach

So many Nigerians own smartphones that are internet enabled and a significant number of them use it to shop online. So just think about that for a second. You have the ability to reach millions of people daily. This is a good way to grow your business.

Low cost

There are going to be fees associated with using marketplaces to list your products but they are generally low, and they can cost you less than holding excess inventory.

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Ugo Onwuaso is an ICT enthusiast. He believes technology should be used for general good. He holds a Master of Public Administration (MPA) degree from the Lagos state University. Dear Reader, Your support matters. But we believe that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. That is why, we have devoted our energy to independent reportage of technology and finance and how they affect lives. Our incisive and analytical view of how technology news affects the daily life help individuals and organizations make up their minds. Quality journalism costs money. Today, we're asking that you support us to do more. Kindly support our effort to deliver technology and finance journalism to everyone in the world. Donate as little as N1,000. Bank transfers can be made to: UBA Plc 1017156876 Communication Week Media Ltd

General News

Nwokolo, Nollywood Actor Claims Internet Fraud is “Keeping Economy Afloat’

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Ugo Nwokolo, Nollywood actor, has shared a controversial opinion on internet fraud, saying it has been keeping the nation’s economy afloat amid a tougher economic climate.

Nwokolo, Nollywood Actor Claims Internet Fraud is “Keeping Economy Afloat’

Ugo Nwokolo, Nollywood Actor 

Nwokolo made the assertion in a video interview currently circulating on social media.

According to the actor, the cost of living and soaring house rent have made life unbearable for legitimate income earners.

He said high rent in major cities like Lagos and Abuja has edged out those earning N50,000 and N90,000 monthly.

Nwokolo said, “Personally, I think Yahoo has helped keep the economy afloat. Do you expect a civil servant to afford house rent of N3 million or N5 million in Abuja?”

The actor maintained that only the rich, including fraudsters, could meet up with the rising cost of living.

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“If you go to Lagos now, the least you’ll see for a two-bedroom apartment is about N7 million or N8 million. Who is supposed to afford it? The civil servants? Of course, it’s the fraudsters,” he stressed.

However, he argued that he was not justifying crime but merely stating fact.

“I’m not justifying crime, but yes, Yahoo is helping the economy. How do you expect people to live in this kind of economy?” he said.

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Dangote Plans to Donate One-Third of Wealth to Charity as Legacy

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Aliko Dangote
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Aliko Dangote, Africa’s richest man, plans to dedicate one-third of his wealth to charity as part of his succession plan, Halima Dangote, his daughter, has revealed.

Dangote Plans to Donate One-Third of Wealth to Charity as Legacy

Aliko Dangote

Halima, a trustee of the Aliko Dangote Foundation, disclosed this in an interview with Bloomberg published on Tuesday, saying the billionaire had secured the support of his family to commit 33 per cent of his estate to philanthropy.

According to the Bloomberg Billionaires Index, Dangote’s net worth is estimated at $35.1 billion, meaning one-third of his current wealth would be worth about $11.7 billion if his fortune remains at that level.

Halima explained that her father views philanthropy as a key part of his legacy and has incorporated it into the family’s long-term succession plans.

She said Dangote had structured his estate to ensure that charitable giving continues across generations, particularly in areas such as healthcare and education.

“He sort of put all the structure in place whereby we focus a lot on health and education. He actually donated 25 per cent to the foundation. If you look at it, it is what we call in Sharia Code in Islam; it means he has donated 33 per cent of his whole inheritance to his foundation,” she said.

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Halima added that Dangote believes giving back is central to the success of his businesses and the family’s values.

She said the billionaire asked her, her two sisters, and his mother to sign the agreement allowing 33 per cent of his inheritance to be dedicated to humanitarian causes.

The planned donation builds on Dangote’s longstanding philanthropic activities through the Aliko Dangote Foundation, which was established in 1994.

According to Halima, the foundation received an endowment of $1.25 billion about a decade ago and has since received an additional $700 million in funding.

She said about 70 per cent of the foundation’s spending goes to programmes in Nigeria, while 20 per cent supports projects across Africa, with the remaining funds directed to initiatives in other parts of the world.

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The foundation’s interventions focus on healthcare, education, nutrition, and humanitarian support, including partnerships that contributed to the eradication of wild poliovirus in Africa.

Dangote’s planned charitable commitment adds to increasing global attention on billionaire philanthropy.

Although the proposed 33 per cent allocation is below the 50 per cent commitment associated with the Giving Pledge, it would rank among the largest philanthropic commitments announced by an African billionaire.

Earlier this year, Dangote was named among the world’s most influential philanthropists by TIME magazine’s inaugural TIME100 Philanthropy list, recognising the impact of the Aliko Dangote Foundation, which reportedly spends more than ₦50 billion annually on programmes across Africa.

 

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Nigeria Atomic Energy Commission Seeks Collaboration on Power Plants

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Nigeria Atomic Energy Commission (NAEC), has said that there are plans for Nigeria to begin to generate electricity from nuclear sources.

Nigeria Atomic Energy Commission Seeks Collaboration on Power Plants

Mr Anthony Godwin Ekedegwa, chief executive, NAEC stated this when he recently visited Mr Umar Yusuf Girei, acting managing director, National Inland Waterways Authority (NIWA),in Abuja.

He was at NIWA’s office to solicit the support of NIWA in achieving the numerous advantages of using nuclear energy technology in the country.

According to him, the partnership of critical stakeholders in Nigeria will position the country well in developing and maintaining its nuclear power plant.

The NAEC chief said Nigeria intends to begin the generation of electricity from nuclear sources instead of fossil-based power plants and hydro-based power plants, stressing that for Nigeria to develop, there is a need for the country to diversify its energy needs.

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In his remarks, Mr Girei assured NAEC of his agency’s readiness to collaborate on the advancement of a nuclear power plant in Nigeria.

He promised the full support of NAEC for the success of a nuclear power plant in the country, saying that as the organisation saddled with the responsibility of regulating and developing Nigeria Inland Waterways, his entity is strategically positioned to play a critical role in the federal government’s quest for sustainable energy through the new technology.

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