Telecom
Google Launches App, Meant To Help Save Data Usage in Nigeria
Google yesterday announced the launch of a brand new app called Datally, a smart and simple Android app that helps smartphone users understand, control and save mobile data.
Datally works on all smartphones running Android 5.0 (Lollipop) and higher, and is available for download on the Google Play Store globally, from the 30th of November 30, 2017.
Datally was developed to help solve one of the biggest concerns of smartphone users around the world, and especially in Nigeria, worries about data usage.
Speaking at the launch of Datally in Lagos, Juliet Ehimuan-Chiazor, Google Nigeria Country Director, said that, “For the last few years, our Next Billion Users team has been doing a lot of research on the ground in fast growing Internet countries like Nigeria, We have found that data is a major constraint for the the next billion users.
“Introducing Datally into the Nigerian smartphone market will help users understand how to control their mobile data better.
“Google tested Datally in the Philippines for most of 2017, and the insights from the product tests there shaped the final app. The user research showed that people testing the app saved up to 30% of their mobile data, depending on the way they used Datally,” she concluded.
Google’s extensive user research around the world, found that many smartphone users worry about running out of data, especially the new generation of internet users known as the ‘Next Billion Users.’ not only are they constantly thinking about data balances, but they do not understand where their data is going, nor do they feel like they can control allocating data to the apps they really care about.
This app will empower users to manage their data more effectively on their smartphones through four key features:
*Data Saver: Apps frequently use data in the background for updating content and information. Datally’s Data Saverfeature lets users control data on an app-by-app basis, so that data only goes to apps they care about.
*Data Saver bubble: Once Data Saver is turned on, Datally’s Data Saver bubble will appear when a user goes into an app. Whenever that app uses data, the Data Saver bubble will show the current rate of data usage, and users can easily choose to block that app’s data use if things start to get out of control. The Data Saver bubble is like a speedometer for mobile data.
*Personalized alerts: Datally alerts users when apps start consuming a lot of data, and it allows them to see how much data they’ve used on a daily, weekly, and monthly basis.
*Wi-Fi finder: There are times when users want to use more data than they have on their mobile plans, such as when they want to watch HD videos.
Public Wi-Fi is an important access point for high-bandwidth connectivity.
Datally’s Find Wi-Fi feature reveals the networks nearby, rated by the Datally community.
Once connected, users can rate the Wi-Fi networks based on their own experience.
Association of Telecommunication Companies of Nigeria (ATCON) on Monday commended the Federal Ministry of Communication, Innovation, and Digital Economy (FMCIDE) for spearheading a new initiative known as ‘Project Bridge’.
Tony Emoekpere, president, ATCON, stated in an interview with NAN in Lagos that the initiative aimed to create a robust and resilient telecommunications backbone across Nigeria.
Emoekpere stated that the project was an ambitious public-private partnership designed to connect all 36 states and Abuja, as well as LGAs, via fiber optic cables.
According to him, the initiative is not meant to replace existing infrastructure but to complement it, creating a more resilient network.
“Right now, most of the networks that we have are linear in nature. ’Just imagine, if there’s only one road from Lagos to Ibadan; if anything happens to that road, you would not get to Ibadan.
‘’This project will create alternative routes,” he said.
The ATCON boss stated that the project was modeled after the successful PPP framework in the energy sector, with the government contributing a certain percentage to the Special Purpose Vehicle and the private sector providing the remaining funding.
He stated that the project’s goal was to establish alternative, redundant connections, thereby ensuring that services remained uninterrupted even if one part of the network was compromised.
The president expressed the full support of telcos, noting that the project would enable members to deliver services more effectively in locations where infrastructure was currently a significant challenge.
“With this project, we will have multiple options,” he said.
Project BRIDGE involves building a nationwide fiber optic network to expand digital infrastructure and connectivity, rather than a physical bridge, as part of Nigeria’s National Broadband Plan.
The project is a public-private partnership ($2 billion cost) using an SPV to deploy 90,000km of fiber-optic cable to enhance education, healthcare, and the digital economy.
MTN Nigeria has successfully completed a scheduled network maintenance operation that affected 101 sites across 15 Local Government Areas (LGAs) in Adamawa, Borno, and Kano States.
The restoration marks a significant step in the company’s ongoing efforts to enhance service reliability in the Northeast region, amidst multiple fibre cuts and vandalism.
The maintenance, which took place on Sunday, August 24, involved the cutover of traffic to a newly installed fiber span along the AFCOT–Bawo Village route in Adamawa State.
This upgrade was necessary to replace a previously damaged section of the network infrastructure. All service maintenance was done within timeframe and restorations before 1 PM on Sunday August 24th.
We can confirm that all impacted sites have been fully restored, and services are now operating normally. We appreciate our subscribers’ patience and sincerely apologize for any inconvenience caused during the downtime.
The affected services included 2G, 3G, 4G, and enterprise connectivity, with temporary disruptions experienced in LGAs such as Girei, Song, Mubi North, Hong, and Michika in Adamawa; Askira/Uba and Shani in Borno; and Nasarawa in Kano.
The work was scheduled during daylight hours to ensure the safety of field engineers, given the linear and unprotected nature of the route.
This restoration is part of MTN’s broader strategy to strengthen its infrastructure in underserved regions and ensure consistent service delivery across Nigeria, amidst constant fibre cuts and vandalism.
TikTok has launched its music insights platform, TikTok for Artists, in Nigeria to support artist growth and fan engagement across the country’s vibrant music industry.
The platform, which debuted globally earlier this year, provides artists, labels, and management teams with access to daily-updated dashboards and analytics tools to track music performance, audience demographics, and fan interactions.
Toyin Mustapha, Head of Music Partnerships for the UK, Ireland, and Sub-Saharan Africa at TikTok, said the initiative was part of the company’s commitment to empowering African creators.
“With the launch of TikTok for Artists in Nigeria, we’re giving artists and their teams access to insights that can help them engage their fans in more meaningful ways and grow their careers globally,” Mustapha said.
The platform offers detailed song performance metrics, including views, posts, and creator engagements per track. It also provides granular post-level data such as likes, comments, shares, and completion rates, alongside demographic breakdowns by gender, age, and language.
In addition to analytics, TikTok for Artists includes educational resources and step-by-step guides to help artists build sustainable careers.
A key feature of the platform is the Pre-Release tool, which allows artists to launch campaigns for upcoming albums and enables fans to pre-save tracks on streaming platforms like Spotify and Apple Music.
British artist Jordan Adetunji described the platform as a “game changer,” noting its value in helping artists and their teams plan effective campaigns.
TikTok said the rollout reaffirms its investment in Africa’s creative economy and aims to foster deeper connections between artists and fans across the continent.
The platform is now available to all certified TikTok Artist Accounts, with access also extendable to managers and label teams.
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