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How Cloud Computing Can Drive the Big Data Revolution

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The world is generating more data than ever before. It’s also capturing more of that data than it has in the past. From digital packets running through global networks to information that’s processed by smart devices on the edge of IoT setups, there’s plenty of material being churned out daily.

A report from the year 2019 estimates that about 2.5 quintillion bytes of data are created every day. This number will continue to grow, as IoT becomes commonplace and we increase our dependence on digital technology.

For most people, these figures are mere statistics. But for many organizations, they represent a vast treasure throve that they can leverage to gain unusual insights into their customers, target markets, and industries.

That’s why big data has become a thing.

What is Big Data?

The term big data refers to large amounts of data that companies receive from their various interaction points—client information, customer service, transactions, market prices, engagement on the web and social media platforms, etc.

‘Big data’ could also apply to the large amount of data that is generated by sensors on an oil rig or by smart machines at a factory site.

Companies can gather these sorts of data, analyze them, and see the trends in the crucial variables. This gives them a picture of what’s going on in various aspects of their operations and lets them make intelligent decisions based on that picture.

For instance, let’s say you have access to data on the thousands of sales made by an ecommerce store within a year. You also have information like the days, time of the day, and months in which these sales have been made.

You could analyze this data and find out things like the times of the day, days of the week, and months of the year in which sales were highest and lowest. It may also be possible to tell how these trends change over time.

These details let you know the peak purchase times. Based on this insight, you can allocate resources away from the less active periods and towards the times with higher traffic. Ultimately, you’ll be able to maximize your sales and returns from those periods.

The more dense and complex the data sets are, the more sophisticated the tools you will need to analyze the data. Besides this, you should also possess certain skills if you’re going to work on large volumes of data.

How Cloud Computing Can Help

In the old days, you could store all your data on your premises—because you weren’t generating a whole lot of it anyway. But today, you’re creating and storing more data, and you can’t hold everything at your site anymore.

This is where the cloud comes in. Instead of trying to expand your physical data centers or procure more storage devices, why not just host all that data on a cloud platform?

Any solution that enables big data computing and analysis must cater to the 5Vs of big data:

  • Volume: The large amounts of data you’re dealing with
  • Variety: The assorted types of data available
  • Velocity: Rate at which data is collected and analyzed in your system
  • Value: The importance you attach to the data based on the information that it conveys
  • Veracity: Establishing the quality and credibility of data

A solid, robust cloud platform takes care of all these needs.

Here’s how.

  1. Scalability

We dropped a hint on this earlier in the article.

The cloud is scalable; you can get your capacity jacked up at short notice. All that’s required is that you pay for the extra compute space. And there’s an almost infinite room you can expand into. You can also scale down if you’re past peak usage, and don’t need a lot of capacity anymore.

It’s something you want to have when you’re dealing with vast amounts of data. It lets you maintain a high level of efficiency over time, regardless of the varying volumes of data you have to deal with at  every moment.

  1. Lower Costs

Many companies are wary of the large costs associated with big data analytics. But thanks to cloud computing, they have more leeway as far as costs are concerned.

The scalability of the cloud—and the subscription model that cloud service providers use –means that organizations only need to spend on what they’ll use. They can raise compute powers to take care of a spike in the volume of data they analyze and pay just the commensurate fees.

That’s better for your budget than purchasing storage capacity upfront, only to find that it’s either too small or too much.

  1. Infrastructure that’s Easy to Manage

Instead of devoting large sums to CAPEX for big data storage, you can house your data on third party infrastructure owned by cloud service providers (Infrastructure as a Service, or IaaS).

You don’t have to worry about maintaining infrastructure either; the managed service provider will handle this. If it’s a competent firm, they will have experts who can fix any problems that may arise.

What you do have to watch over is the cloud environment within which you work. Thankfully, some tools can help you strengthen the visibility of your cloud and simplify the management process for you.

  1. Virtualization

Virtualization is something that the cloud allows you to achieve. It involves creating virtual machines, operating systems, and servers, which can run on existing hardware. This lets you increase your data processing capacity without expanding your physical infrastructure. And that’s a boon for your big data aspirations.

Another benefit of virtualization is disaster recovery. You could lose a lot of data in the event of a major disruption to your networks. Virtualization allows you to retain virtual copies of that data, so you can carry on with them even if the original forms are lost.

  1. Frees Up Resources for Innovation

Imagine working on large amounts of valuable data for just a fraction of the cost. Also, imagine having more time to do this because you don’t have to worry about cloud infrastructure. These are gains you’ll derive from cloud computing.

These gains open up even more opportunities when they combine. For instance, your team will have more time and resources to be creative with their data analytics. They can find more patterns, design more solutions, and make better decisions based on their analysis.

Find a Cloud Solutions Provider that Supports Your Big Data Aspirations 

Big data analytics is becoming a firm part of the decision making process for organizations. As your company moves in this direction, you’ll want a solution that takes the burden of managing extra infrastructure off your back.

Layer3 gives you this and more. For many years, we have provided businesses and government agencies in Nigeria with services that help them make the most of their data. From virtual data centers to disaster recovery, our products are tailored to scale up your computing capacity and keep you operating at the highest levels of efficiency.

If you would like to discuss your big data plans with experts who can support them, reach out to us here and we’ll take on your concerns.


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E-Business

Kaspersky Launches OT Calculator to Align Cybersecurity Investments with Business Goals

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Kaspersky’s new online tool has been specially developed for industrial organisations to assess the potential costs associated with insufficient operational technology (OT) security.

By offering detailed financial forecasts, the calculator empowers senior management to make well-informed decisions regarding security investments.

Industrial organisations increasingly depend on interconnected systems, elevating cybersecurity to a critical factor in business resilience and profitability.

According to VDC Research, over 60% of industrial companies last year reported that cybersecurity breaches had led to significant costs. Despite this, a persistent disconnect remains between security teams and executive leadership as security professionals focus on minimising risk, while executives must balance cybersecurity concerns with broader business objectives. This misalignment often results in competing priorities and underfunded security initiatives.

To bridge this gap, Kaspersky has launched the OT Cybersecurity Savings Calculator, an innovative online tool designed specifically for industrial organisations to assess the potential costs of inadequate operational technology (OT) security¹.

The primary aim of this tool is to translate cyber risks into tangible financial metrics and support strategic discussions around priorities and budget allocation. By entering details such as their sector, sub-sector, region, company size, breach history, and existing cybersecurity measures, organisations can estimate their potential cost savings and receive customised, actionable recommendations.

The calculator benchmarks performance against industry peers and highlights the company’s position within the current threat landscape.

“We believe this calculator is a powerful resource for transforming complex cyber risk data into straightforward financial insights. It enables OT leaders, security professionals, and executive teams to develop clear, data-driven business cases and recognise the value of cybersecurity investments. With actionable guidance, it promotes a comprehensive approach to resource management and strengthens overall organisational resilience,” comments Andrey Strelkov, Head of Industrial Cybersecurity Product line at Kaspersky.


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Local App Developers Rake $1m in Sales in 2025- NOTAP

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National Office for Technology Acquisition and Promotion (NOTAP) has said Nigerian software developers have reached significant milestones with locally made applications generating over one million Dollar in sales across domestic and regional markets.

Local App Developers Rake $1m in Sales in 2025- NOTAP

Dr Obiageli Amadiobi, director-general of NOTAP, said this in an interview with the News Agency of Nigeria (NAN), on Thursday in Abuja.

Amadiobi said the development signified the growing strength of Nigeria’s digital innovation ecosystem and how local innovation powers digital growth.

She said it was also a direct outcome of targeted support initiatives led by NOTAP.

She added that the initiative helped to build capacity, protect intellectual property, and connect developers to market opportunities.

According to the NOTAP boss, the journey from concept to impact started with understanding and securing intellectual property (IP) rights, a step many local innovators missed.

“Whether it’s a literary work, a laboratory invention, or a creative digital product, the process of bringing an idea to life demands immense time, skill, and dedication.

“An innovator might wake up with a solution to a pressing problem; spend months testing and refining it and achieve remarkable results; so it is their fundamental right to patent that creation and claim ownership.

“Without this protection, someone else could easily replicate their work; patent it in their name; and legally control what was built with Nigerian brainpower,” she said.

Amadiobi said that the challenge was compounded by widespread digital piracy and counterfeiting, which hit the ICT sector hardest.

“From copied software applications to replicated content on social platforms like TikTok, unauthorised duplication has become a major barrier to growth.

“We see talented young creators develop unique digital content or tools, only to watch others rebrand and profit from their work within weeks,” she said.

The DG noted that most popular online personalities with distinctive styles often don’t realise they could protect their original contributions through IP registration.

She said that to address these gaps and unlock the value of Nigerian innovation, NOTAP implemented a multi-pronged strategy,- a cornerstone initiative – which is the Local Vendor Policy.

“The Local Vendor Policy mandates that foreign technology firms entering Nigeria partner with domestic counterparts,’’ she said.

Amadiobi said that among the performing apps are solutions addressing critical local challenges such as a mobile health platform that now serves 750,000 users across six states.

“There is also the agricultural marketplace connecting smallholder farmers to buyers; and an educational tool that has been adopted by 200 schools to improve learning outcomes,” she said.

She added that the apps were developed by teams that gained skills and resources through NOTAP’s Local Vendor Policy.

According to her, the policy requires foreign technology firms operating in Nigeria to allocate a portion of their technical service fees to local partners.

“Three years ago, many of these developers were only providing support services to foreign companies.

“But today, they are building their own products that compete globally. 60 per cent of last year’s sales came from other African countries, showing our developers can lead on the continent,” she said.

The D-G explained that the one million dollar figure represented sales from over 50 locally developed apps, with individual developers earning between 5,000 dollars and 80,000 dollars from their products.

“Looking ahead, NOTAP aims to double these sales figures by 2027, with plans to expand support to developers focusing on fintech, renewable energy management, and climate adaptation tools.

“These are the sectors identified as high-growth opportunities for Nigerian innovation,’’ Amadiobi said


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Gold Hits Record $5,110/Ounce Amid Trump Tariff Threats, Geopolitical Fears

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Gold prices smashed through $5,100 per ounce on Monday, January 26, surging to a historic peak of $5,110.50 as investors rushed into the safe-haven asset amid escalating geopolitical tensions and U.S. policy volatility.

Gold Hits Record $5,110/Ounce Amid Trump Tariff Threats, Geopolitical Fears

Gold

Spot gold climbed 2.2% to $5,089.78 by 0656 GMT, while U.S. February futures rose similarly to $5,086.30. The metal, up 64% in 2025—its strongest annual gain since 1979—has now advanced over 18% year-to-date, fueled by safe-haven buying, anticipated U.S. rate cuts, China’s 14th consecutive month of central bank purchases in December, and massive ETF inflows.

Analysts point to a crisis of confidence in U.S. assets, sparked by President Trump’s erratic threats last week. He retreated from tariffs on European allies to pressure Greenland seizure, then vowed 100% tariffs on Canada over a potential China trade deal and 200% on French wines to push President Emmanuel Macron toward a “Board of Peace” initiative.

“This Trump administration has caused a permanent rupture in global norms, driving everyone to gold as the sole refuge,” said Kyle Rodda, senior market analyst at Capital.com.

A weakening dollar—hit by a rising yen and pre-Fed meeting caution—further boosted gold’s appeal for non-dollar holders, with markets eyeing possible yen intervention.


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