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Redesigning a Website for Customers’ Attraction

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The design of a company’s website may be holding its business back, said Kanu Iroegbu, Digital marketing Consultant, Netmedia Reach Solutions Ltd.

According to him, when visitors find a website difficult to navigate or use, or they simply think it is ugly, they have no qualms about taking their money and loyalty elsewhere. “A website redesign can help your company gain the competitive edge you desire in order to attract new business – and keep it”.

Iroegbu, thus outlined the most common signs you may need to consider refreshing your website:

1. Static site
If your site doesn’t respond to the growing range of devices beyond laptops or desktops, fix it. Users now access sites on smartphones, desktops and everything in-between.
Update your website frequently to keep up with the influx of new devices and technology.

2. Your website isn’t generating business
If you witness a decline or halt in sales generated by your website, you know you need to redesign.
It’s a daunting experience, but it’s also a chance for your company to see real improvement in its online presence.

3. Long load times.
A website that takes too long to load is a turnoff, especially with the smartphone crowd. It shouldn’t take more than five seconds for your site to load.
4. Visitor loss.
If you’ve noticed that visitors never navigate past your home page, or if they’re declining in numbers, it’s time to revamp your site’s content. This is particularly true if your site holds no SEO clout.

5. An outdated appearance
The website looks old. But it’s only a year old. Why does this happen and what can you do to change it? It is sloppy and viewers cannot spend time on it.
Design evolves with functionality. If your website looks old, it’s a good indicator your website can be improved.

6. Cluttered or obsolete features
It’s better to have a clean site than one with unused features.
Trial and error go a long way in Web design. Some features will be used often while others will go unused from the minute they appear on your site.
If certain features on your website were popular once but are now ignored, get rid of them or improve their functionality.

7. Irrelevant content
“Kill your darlings” is a phrase often used by editors to weed out unnecessary content. It means you should remove needless text and words, even if you still value them.
It takes a critical eye, but we become oblivious to irrelevant content and need to cut old, ineffective text and images in favor of better design or new content.

Iroegbu added that the insane speed at which the Internet moves doesn’t make keeping one’s updated site easy, “but when you stay up to date and reap the rewards of being current you’ll feel the result in accounting and in the bounce rate”.


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E-Business

Transcorp Hotels Delivers Stellar H1 Results, Declares Over ₦1Bn Dividend

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Transcorp Hotels Plc has delivered a stellar performance in the first half of 2025, recording a 60% year-on-year surge in revenue to ₦47.57 billion, up from ₦29.72 billion in H1 2024. Gross profit climbed 71% to ₦36.21 billion, maintaining a strong 76% margin despite inflation and operational headwinds.

The hospitality giant, a subsidiary of Transnational Corporation Plc, also announced an interim dividend payout of ₦1.024 billion — offering ₦0.10 per 50 kobo ordinary share to shareholders.

In a bold move, the company unveiled Nigeria’s largest corporate venue — the 5,000-seat Transcorp Centre — staking its claim as the new leader in event hospitality. Chairman Emmanuel Nnorom described the results as proof of Transcorp Hotels’ transformative strategies and unwavering investor commitment. MD/CEO Uzo Oshogwe attributed the success to relentless execution and a resilient business model.

Transcorp Hotels, renowned for iconic assets like Transcorp Hilton Abuja and its digital platform Aura, says it isn’t just leading Nigeria’s hospitality sector — it’s redefining excellence across Africa.


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Microsoft Servers Hacked by Chinese Groups

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Chinese “threat actors” have hacked Microsoft’s SharePoint document software servers and targeted the data of the businesses using it, the firm has said.

Microsoft Servers Hacked by Chinese Groups

 

China state-backed Linen Typhoon and Violet Typhoon as well as China-based Storm-2603 were said to have “exploited vulnerabilities” in on-premises SharePoint servers, the kind used by firms, but not in its cloud-based service.

The US tech giant has released security updates in response and has advised all on-premises SharePoint server customers to install them.

“Investigations into other actors also using these exploits are still ongoing,” Microsoft said in a statement.

The firm said it had “high confidence” the hackers would continue to target systems which have not installed its security updates.

It added that it would update its website blog with more information as its investigation continues.

Microsoft said it had observed attacks in which hackers had sent a request to a SharePoint server “enabling the theft of the key material by threat actors”.

Charles Carmakal, chief technology officer at Mandiant Consulting firm, a division of Google Cloud, told reporter, it was “aware of several victims in several different sectors across a number of global geographies”.

Carmakal said it appeared that governments and businesses that use SharePoint on their sites were the primary target.

A number of adversaries who stole material encoded by cryptography were then able to regain ongoing access to the victims’ SharePoint data, he said.

“This was exploited in a very broad way, very opportunistically before a patch was made available. That’s why this is significant,” Carmakal said.

Carmakal said the “China-nexus actor” was deploying techniques similar to previous campaigns associated with Beijing.

Microsoft said Linen Typhoon had “focused on stealing intellectual property, primarily targeting organizations related to government, defence, strategic planning, and human rights” for 13 years.

It added that Violet Typhoon had been “dedicated to espionage”, primarily targeting former government and military staff, non-governmental organizations, think tanks, higher education, the media, the financial sector and the health sector in the US, Europe, and East Asia.

Meanwhile, Storm-2603 was “assessed with medium confidence to be a China-based threat actor”.

 

 

 


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NIMC Warns Nigerians of Fake NIN Website

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National Identity Management Commission (NIMC) has issued a public warning that it is not associated with NINcard.com.

NIMC Warns Nigerians of Fake NIN Website

According to the commission, the website has been circulating online to offer services for Nigerians seeking National Identification Number (NIN) services.

NIMC, in a post on its official X account on Wednesday, said, “NINcard.com is not in anyway affiliated to NIMC. Stay vigilant!”

The warning was accompanied by screenshots of fake payment receipts and OTP request pages from the website, both of which were boldly stamped “FAKE” by NIMC to alert the public.


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