Happy 2015 everyone! 2014 was the year that native went mainstream. We’ve greatly expanded the addressable audience for retargeting campaigns and we are confident 2015...
African mobile market has always had a huge purchasing potential and can build a strong affinity for value-driven products, particularly for the Original (mobile) Equipment Manufacturers...
Africa is indeed rising but this has not always been the case.On the 13th of May 2000, an international current affairs magazine, The Economist, had on...
There’s lots of talk these days about ensuring your website is optimized for search engines. Search engine optimization (SEO) is the process of getting online traffic...
If you run a business, you should be spending the majority of your marketing resources on internet marketing. As the internet grows, other forms of marketing...
Nigeria’s reputation for all sorts of things; some earned, some contrived has conspired with a number of challenges to hobble the web design business in the...
Businesses always need to find new ways how to leverage themselves through innovative marketing applications. They often make use of multichannel communications to reach their target...
Ecommerce or internet commerce is becoming efficient day by day. There are more than 5 billion online shopping portals and this count is elevating everyday, stressed...
Nigeria’s N150 billion electronic commerce (e-commerce) industry is set for significant growth in the next few years, riding on the back of sustained efforts by the...
Are your email response rates dropping? Are your open rates getting worrisome? If you’re feeling discouraged, don’t be. Kanu Iroegbu , certified digital marketing consultant sets...
