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StarTimes Unveils ExtraTime Promo

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(L-r): Nicholas Utsalo, senior public relations officer, Consumer Protection Council, Lagos Office, Ihuoma Godspower-Omenazu, account manager, Cutler Communications, Irete Anetor, public relations manager and Habbeb Somoye, brand manager, both from NTA-Star Network, during a press conference to announce commencement of StartTimes ExtraTime Promo held in Lagos recently.
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StarTimes with over 1.8 million subscribers in Nigeria has unveiled its ExtraTime Promo, as every customer stands the chance of winning a brand new 2014 Toyota Yaris Car or a 32’ LED Digital TV at the monthly draws.

StarTimes is the only licensed Digital Terrestrial Television (DTT) pay TV operator in Nigeria with presence in 32 cities.

During the ExtraTime Promo customers would also be rewarded with an extra viewing day on the StarTimes’ Soccer card and its promo card, during the promotion period that would run from May till end of August.

 Speaking during a press conference to announce official commencement of the promo, Irete Anetor, public relations manager of the NTA-Star Network, said that the purchase of the StarTimes recharge card would automatically qualify subscribers for the promo’s monthly draws, where they stand the chance of winning brand new 2014 Toyota Yaris cars or 32’ Digital LED TVs. He noted that the Extra Time Promo comes in parts.

“We would give an extra viewing day on our Soccer card and the Extra Time promo card, sell our Soccer card specially designed to cheer the Super Eagles for the FIFA World Cup Season and give out instant prizes through our Extra Time promo card – customers can scratch and win instant prizes on its purchase.

“Customers would automatically qualify for the Extra Time monthly promo draws on the purchase of our recharge cards – be it the usual cards, the Soccer card or the Extra Time promo cards” he said.

Anetor added: “While we are aware that this promo period coincides with the FIFA World Cup season, we are conscious of the passion that Nigerians have for soccer; as such, we are also giving away prizes in our Predict & Win on our Facebook Fan Page (StarSat Decoders and LED TV) and are showing our support to the Nigerian Super Eagles, in our own little way, with an official soccer themed StarTimes recharge card – the Soccer Card.”

To qualify for the promo, Mr. Habbeb Somoye, brand manager of the Company, said that, new subscribers stand the chance of winning a brand new 2014 Toyota Yaris car or a 32’ LED Digital TV at the monthly draws on the purchase of the StarTimes decoder, which comes with a month’s free subscription.

“On the other hand, existing subscribers stand the chance of winning promo prizes by recharging with a StarTimes Soccer card or the usual StarTimes’ recharge card during the promo period. There are also instant gifts like the 32’ LED Digital TV Sets or units of Viju Milk to be won. Instants prizes are to be redeemed at designated StarTimes’ prize redemption centres,” he said.

He added that monthly draws for the promo would hold at StarTimes’ Lagos head office at the end of each month until the promo ends in August.

The dates for the draws, according to Anetor, are 30th May, 27th June, 31st July, and 29th August 2014.

“Currently, StarTimes sports channels are NTA Sports 24, Setanta Action, Setanta Africa, NBA TV, and MCS Sports. Soccer lovers can watch Live Matches of the FIFA World Cup moments on NTA Sports 24,” Anetor added.

On his part, Nicholas Utsalo, senior public relations officer, Consumer Protection Council, Lagos Office, said that the Council pledged the Council’s approval and support to the promo, maintaining that StartTimes has distinguished itself in subscribers’ satisfaction and improved services.

“StarTimes has been apt in keeping to established rules in terms of promos. CPC is here to support what they are doing, because we want the best for the subscribers and the society at large. We will be present during the draws to ensure the rules are always maintained. We want StartTimes to keep the trend for the benefit of consumers,” he said.

Anetor, said, StarTimes has a mission of ensuring that every home in Nigeria enjoys affordable digital TV.

“The mission is backed with its collaboration with NTA; the relationship is strategic partnerships that will help Nigeria actualise its 2015 digital transition deadline,” the PR Manager noted.

StarTimes is leveraging on NTA’s platform to provide quality digital service to every home in Nigeria and is committed to making digital television accessible and affordable to all Nigerians on the latest technology in DTT operation.

StarTimes started its operations in Nigeria as NTA-STAR TV Network Limited with the joint venture between Nigerian Television Authority (NTA) and Star Communication Network CO, Limited of China.

                   

 


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Fela Makes History as First African to be Inducted into Rock and Roll Hall of Fame

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Fela Anikulapo-Kuti, simply known as Fela, legendary Nigerian musician, has made history as the first African artist to be inducted into the Rock & Roll Hall of Fame.

Fela Makes History as First African to be Inducted into Rock and Roll Hall of Fame

Fela

This is coming after he was  posthumously honored with the 2026 Grammy Lifetime Achievement Award, becoming the first African artist to receive this prestigious special merit recognition.

Fela will be honoured in the early influence category this year, along with Queen Latifah, rapper MC Lyte, country rocker Gram Parsons, and Cuban singer Celia Cruz at this year’s Rock and Roll Hall of Fame event.

The honorees were revealed on Monday night in the US, during an airing of American Idol.

Sade Adu, Nigerian-born British singer, will be honoured in the performance category.

However, Shakira, Mariah Carey, Lauryn Hill, New Edition, and Pink, missed out on the final cut despite being nominated.

Over 1,200 artists, historians and music industry professionals voted to decide the honorees.

The induction ceremony will be held on 14 November at the Peacock Theatre in Los Angeles.

 

 

 


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FG to Gift Nigerians over 100 Free TV Channels from May 15

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National Broadcasting Commission (NBC) is set to launch so-called  FreeTV, with over 100 channels for news, sports, education, entertainment and children’s programming in multiple Nigerian languages.

FG to Gift Nigerians over 100 Free TV Channels from May 15

The launch is scheduled for  May 15.

Charles Ebuebu, director-general, NBC, who disclosed this, said the new platform will offer free-to-air access with no carriage fees, leveraging hybrid satellite and internet delivery via NigComSat-1R.

The new plan is not an upgrade, the NBC stressed. This is a rebuild, according to Ebuebu .

FreeTV will be true free-to-air – no encryption, no set-top box barrier.

Any DVB-T2/S2 television will work. A mobile app will extend reach to phones and tablets.

The platform will launch with over 100 national, regional and state channels across sports, news, children’s programming, education, entertainment and cultural content in Hausa, Yoruba, Igbo, Tiv, Ijaw, Edo, Fulfulde, Ibibio, Efik and Nupe – all in HD.

Crucially, the NBC has partnered with a Bulgarian firm, GARB (operating since 2006 and recognised by the European Broadcast Union), to deliver a 94 per cent-accurate audience measurement system using return-path data, app analytics, demographic panels, and Artificial Intelligence (AI).

To qualify broadcasters, must commit their channels, produce a minimum of 60 per cent local content, and promote FreeTV until January 2029.

After that, a regulated tiered rate card takes effect.

According to NBC, the strategic rationale is simple: build viewers first, monetise later.

The document further revealed that six regional production hubs in Lagos, Abuja, Port Harcourt, Enugu, Kano and Benin would function as local content factories, expected to generate 500 to 1,000 jobs per zone within two years.

 


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What Adekunle Gold’s Support Means for ‘The Gathering on 100

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Popular Nigerian artist Adekunle Gold has lent his support to the growing youth-driven movement behind The Gathering on 100, further amplifying conversations around what is fast becoming one of the most talked-about upcoming experiences among young Nigerians.

What Adekunle Gold’s Support Means for ‘The Gathering on 100

Adekunle Gold

Known for his music and his strong connection with youth culture and evolving creative expression, Adekunle Gold’s involvement signals a deeper alignment between the event and the kind of audience it is attracting, a generation that is bold, expressive, and constantly redefining what community looks like.

While details of his involvement remain understated, his visible support adds a new layer of support and cultural relevance to the movement. In a landscape where attention is currency, endorsements from artists of his stature often act as a signal, drawing more eyes, more curiosity, and ultimately, more participation, but beyond visibility, the significance lies in what it represents.

The new father has, over the years, built a reputation for embracing creativity in its many forms, from music to visual storytelling, fashion, and digital engagement. His brand has consistently resonated with young Nigerians navigating similar spaces of self-expression and identity.

From interactive experiences like live music sessions and open performance moments to fashion runways and content creation spaces, the event is designed to blur the lines between audience and participant. It invites attendees to move beyond observation and become part of the moment.

This is a concept that closely mirrors the kind of cultural shift Adekunle Gold has been part of, one where boundaries between creator and consumer continue to dissolve.

His support also reflects a broader trend within Nigeria’s entertainment industry, where artists are increasingly engaging with youth-led initiatives that go beyond traditional performances. Rather than simply appearing on stage, they are aligning with movements that foster community, creativity, and shared experience.

For fans and attendees, this adds another dimension to what The Gathering on 100 represents.

As registrations increase and conversations expand across social platforms, the movement is gradually taking shape through the collective interest of those drawn to it.

Head to gathering.com to register.


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