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HP, Lenovo Led EMEA PC Shipments 4Q13

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According to International Data Corporation (IDC), PC shipments in Europe, the Middle East, and Africa (EMEA) remained constrained in the fourth quarter of 2013 (4Q13) as consumer demand continued to be weak while commercial demand improved. HP and Lenovo claimed first and second position respectively in computer shipment to the regions.

Overall PC shipments declined by 6.4% compared to the same quarter last year. Total shipments have now declined for six consecutive quarters in the region but the pace of contraction slowed during the second half of 2013.

The fourth quarter results bring total EMEA PC sales for the full year 2013 to 88.3 million units, and to a decline of 15.7% compared with 2012.

Portable PC shipments contracted the most in 2013, declining by 19.0%, while desktops declined by 9.6%.

“As expected, the PC market contracted across EMEA in 4Q13. The holiday season offers were unable to inspire an upturn in consumer spending, which continued to concentrate on tablets. As a result, notebook sales continued to display negative trends in the last quarter of the year, with portable PC shipments in EMEA reaching a decline of 9% in 4Q13,” said Chrystelle Labesque, research manager, IDC EMEA Personal Computing.

“On the other hand, enterprises have been maximizing their budgets before year end, resulting in stabilization on the desktop PC market. Desktop PC shipments in EMEA posted a slight decline of 1.7% while in Western Europe there was a small rebound with growth of 2%.”

In Western Europe, commercial shipments increased 1.9%, while consumer sell in declined 8.3%, leading to a regional overall decline of 3.5%.

The end of Windows XP support and some aging of the PC installed base fueled enterprise renewals. For the third consecutive quarter in Western Europe, commercial PC shipments were larger than consumer shipments, following a disappointing Christmas season.

However, a healthier inventory situation at the end of 3Q did stimulate replenishments in retail in the run up to Christmas and until end of December.

“For 4Q13, the overall PC market in Central and Eastern Europe (CEE) and the Middle East and Africa (MEA) recorded a year on year decline of 10%, which is in line with expectations,” said Stefania Lorenz, associate vice president, IDC CEMA Systems.

“As predicted, the market remained constrained during the quarter, with 2013 proving to be one of the worst on record for PC sales in CEE and MEA in both the consumer and commercial arenas. Altogether, shipments plummeted by more than 17% year on year. The reasons are many: economic slowdown, political unrest, the build-up of inventory throughout the year, and the consumer switch from PCs to tablets. The good news is that 2014 should see some turnaround. Renewals in the commercial space along with an expected increase in consumer confidence should give demand a boost over the next twelve months.”

“In 4Q13 the CEE region reported an annual decline of just over 7%, with the portable PC market contracting by nearly 9% and the desktop by just over 4%. Thanks to some major deals in large markets such as Russia, Poland, and the Czech Republic, the commercial space reported a less drastic decline,” said Nikolina Jurisic, product manager, IDC CEMA Systems.

“The MEA region also struggled. As forecast, PC shipments tumbled by over 13% year on year. Africa pulled down the averages, as country markets from North to South faced issues related to political unrest and economic uncertainty. The largest market, South Africa, has been struggling with an unfavourable exchange rate as well as built-up inventory. By contrast, the Middle East region — specifically Saudi Arabia, Turkey and Israel — all performed better than expected in the commercial space, though weak consumer demand kept the numbers in the red year on year.”

The PC market in 2013 was marked by ongoing evolution of the PC form factors with an acceleration towards mobility, social networking and cloud business.

“Better results in the commercial desktop PC shipments and continued decline in the consumer space, particularly in portable PCs, confirm the trend we have been observing for several quarters that while PCs remain very relevant in the business area, consumers increasingly favour new mobile technologies, opting for tablets and smartphones as their preferred computing devices and extending the life cycle of their PCs,” said Maciej Gornicki, senior research analyst, IDC EMEA Personal Computing.

The Vendor Highlights showed that HP maintained its leadership in EMEA in line with slow market conditions. The vendor leveraged from stronger commercial demand and posted a good performance in Western Europe, gaining market share in that region. Key drivers to HP’s success were innovation with the rollout of an extended product portfolio and a strong focus on strategy execution.

Lenovo consolidated its 2nd position in the overall EMEA PC ranking, recording another strong quarter of growth in EMEA.

The vendor gained shares across all subregions. Consistent strategy and execution combined with new product introductions were key to Lenovo’s success and expansion across EMEA.

Acer ranked in 3rd place, outperforming the market in the portable PC area and gaining market shares in Western Europe. The introduction of Acer Chromebook was successful. Overall the performance was supported by seasonal retail replenishment and solid progress in commercial strategy execution.

Dell achieved another good quarter, gaining slightly in market share and ranked 4th in the EMEA PC market. Product innovation and partnerships with cloud and other software companies are some of the elements of the new end-user computing strategy that had great resonance for the company during the quarter.

Asus kept its fifth place thanks to growth in notebook shipments and gained market share in the region. The vendor launched a lot of new products in the PC and tablets area that were positively received by the market.

Outside the top 5 vendors, Toshiba gained sixth place with some product line refreshes but facing challenging consumer demand. Apple ranked seventh, supported by new product launches and benefiting from favorable YoY comparison. Sony declined by 22.8% in EMEA impacted by declining consumer PC spending. Fujitsu ranked 9th with good results in the desktop space. Samsung closed the top 10 ranking in EMEA, with strong focus on Chromebook.

 


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Study Reveals 83% of Employees Stay Connected to Work During Time Off, Fuelling Digital Anxiety

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A new Kaspersky survey undertaken in the Middle East, Turkiye and Africa (META) region reveals that digital anxiety is becoming a defining feature of modern work culture, as employees don’t disconnect even during their free time and vacations.

According to the findings, 83% of respondents keep an eye on work tasks outside working hours. An overwhelming 85% reply to all work-related messages in instant messaging apps, while the same share (85%) check work emails during their time off – and 81% admit they are responding to work emails while on vacation or in their personal time.

The pressure to remain constantly available is contributing to heightened stress levels in the workplace. Other sources of stress include work issues, for example, 43% experience anxiety after accidentally sending a random message to a work chat.

Interestingly, not all digital mishaps are perceived equally: 40% report that they take it calmly when they send an unfinished email, proving that some mistakes are considered less damaging than others.

Blurred boundaries between professional and personal life, combined with instant communication tools, are intensifying feelings of constant monitoring and fear of making digital errors.

More than a third (36%) of respondents say they feel extremely uncomfortable or even scared if their boss notices them scrolling through social media at work instead of working. The “always-on” culture may undermine employee well-being, increase burnout risks, and reduce overall productivity in the long term.

“Digital anxiety doesn’t just affect employee well-being – it can also increase cybersecurity risks for organisations. When people feel constant pressure to respond immediately to messages and emails, they are more likely to act impulsively, without carefully verifying links, attachments, or sender identities.

This urgency can make employees more vulnerable to phishing, and other scams using social engineering techniques,” comments Brandon Muller, Technical Expert at Kaspersky.

Kaspersky recommends employees to follow the below tips to avoid digital anxiety and associated cyber risks:

  • Slow down before clicking or replying. Digital anxiety can trigger automatic reactions. A short pause to check sender details, URLs, or attachments can prevent security breaches.
  • Treat urgency as a red flag. Cybercriminals often exploit pressure and fear. Always verify unexpected or urgent requests before responding.
  • Avoid handling sensitive information on unsecured networks. Public Wi-Fi, often used when working outside regular hours, increases exposure to cyber threats. Mobile network and VPN should be applied in such cases.
  • Use technologies that will help reduce risks. For example, Kaspersky Premium offers AI-powered anti-phishing features designed to help warn of potential threats.

Businesses can reduce cybersecurity risks related to employees’ digital anxiety by providing regular cybersecurity training that helps staff recognise threats and respond correctly even under stress.

At the same time, organisations should use robust cybersecurity solutions to minimise the impact of human error. Kaspersky Next’s adaptable and robust cloud-native protection, underpinned by an unequalled cybersecurity track record, is one of such products.

Protection solutions for mail servers, such as Kaspersky Security for Mail Server, with anti-phishing capabilities, help to additionally decrease the chance of infection through a phishing email.


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FG Approves Electric Buses for Civil Servants, Pushes Local Auto Growth

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Federal Government of Nigeria has approved the acquisition of electric buses for civil servants as part of efforts to promote cleaner transportation and boost local vehicle manufacturing.

FG Approves Electric Buses for Civil Servants, Pushes Local Auto Growth

The development was disclosed in Abuja by Joseph Osanipin, Director-General of the National Automotive Design and Development Council (NADDC). Osanipin said the buses would be sourced from local assemblers to strengthen domestic production and stimulate growth in Nigeria’s automotive sector.

He stated: “The initiative is aimed at encouraging the transition to cleaner mobility while creating opportunities for local manufacturers.” According to him, the government has also procured charging infrastructure that will be deployed across parts of the country to support the adoption of electric vehicles.

As part of broader efforts to develop the sector, the council is establishing the Nnewi Automotive Development Park in Anambra State. Osanipin explained: “We are developing the Nnewi Automotive Development Park where we will provide the necessary infrastructure so that users of the park can share facilities.”

He added that the shared infrastructure model would enable investors and manufacturers to operate without bearing the full cost of setting up independent facilities. The council is also seeking additional investment to accelerate the development of the park and attract more industry participants.

Osanipin urged Nigerians to support locally assembled vehicles, noting that increased patronage would help create jobs and drive economic growth. He said the council is providing training to manufacturers and stakeholders to enhance local production of vehicle components such as batteries and tyres.

“The move will reduce import dependence, create employment opportunities, and contribute to the country’s Gross Domestic Product,” he said. The NADDC is also working with the Bank of Industry Nigeria to facilitate the disbursement of the National Automotive Development Fund to qualified stakeholders.


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Jumia Reaffirms Commitment to Consumer Trust on World Consumer Rights Day

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As the global community commemorates World Consumer Rights Day, Jumia Nigeria joined industry leaders, regulators, and consumer advocates at the Lagos Marriott Hotel, Ikeja, for a high-level panel session hosted by the Lagos State Consumer Protection Agency (LASCOPA) on Tuesday, March 17, 2026.

Speaking during the session, Peters Afebuame, Group Head of Content and Production at Jumia, highlighted Jumia’s comprehensive approach to protecting consumers from counterfeit or adulterated products on its marketplace, noting that the company has implemented structured checks and technology-driven systems across the entire product lifecycle, from seller onboarding to post-listing monitoring, to safeguard product authenticity.

“Ensuring product authenticity on our platform requires a combination of technology, policy enforcement, and continuous seller engagement,” he stated.

“At Jumia Nigeria, we have implemented a multi-layered process that begins with rigorous seller onboarding and policy agreements, followed by catalogue configuration controls, AI-driven product attribute verification, and the use of global product identification standards. These systems are reinforced by ongoing quality moderation, brand protection mechanisms, and strict enforcement actions, including product and seller delisting, ensuring that customers can shop on our platform with confidence.”

Central to Jumia’s consumer protection framework is a rigorous seller verification process designed to ensure marketplace integrity. Vendors are required to provide proof of legal and regulatory compliance before gaining access to the platform. This vetting process is reinforced by a strict quality control system that monitors products listed on the platform, backed by a zero-tolerance policy toward counterfeit or substandard goods. Non-compliant sellers face penalties and permanent delisting from the marketplace.

Transparency also remains a core priority in helping customers make informed purchasing decisions. Product listings across the platform feature clear specifications, verified descriptions, and detailed images, enabling shoppers to understand exactly what they are purchasing before completing a transaction.

Recognising that digital literacy plays a critical role in online safety, Jumia continues to invest in consumer education initiatives through instructional “how-to” videos, platform guides, and social media campaigns that equip Nigerian shoppers with practical knowledge to navigate online shopping securely and confidently.

To further strengthen transaction security, Jumia leverages its proprietary payment solution, JumiaPay, which provides a secure and encrypted payment infrastructure designed to protect customer financial data. The company also adheres to internationally recognised data protection standards such as the General Data Protection Regulation (GDPR) and local regulatory frameworks established by the Nigeria Data Protection Commission (NDPC), ensuring responsible handling and protection of user information.

Beyond the point of purchase, Jumia reinforces consumer protection through a customer-centric return and refund policy designed to ensure seamless resolution when issues arise. A dedicated customer service team also provides support through multiple channels, including phone and social media, enabling swift response to consumer inquiries and complaints.

As e-commerce continues to expand across Nigeria, Jumia reaffirmed its commitment to building a marketplace that prioritises fairness, transparency, and consumer safety. Through continuous investment in technology, strong policy enforcement, and ongoing consumer engagement, the company aims to strengthen trust and confidence in Nigeria’s growing digital commerce ecosystem.


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